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Whatagraph

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Company health

Employee growth
5% decrease in the last year
Web traffic
4% decrease in the last quarter
Financing
June 2021 - $10M

Ratings

G2
4.5/5
(269)
Capterra
4.4/5
(83)
TrustPilot
3.8/5
(14)
Glassdoor
4.1/5
(49)

Whatagraph description

Whatagraph is a marketing data platform designed to simplify how you report on your marketing efforts. It gathers data from all your marketing channels, creating visually appealing reports and dashboards. Whatagraph offers ready-made templates and customizable options to create reports tailored to your needs. You can automate these reports to be sent to clients or stakeholders, keeping everyone informed on the progress of your campaigns. The platform is designed to be user-friendly, requiring no technical expertise to generate insightful data visualizations.


What companies are using Whatagraph?

N26 is using Whatagraph
N26
Maatwerk Online is using Whatagraph
Maatwerk Online
StudioHawk is using Whatagraph
StudioHawk
HD Hyundai is using Whatagraph
HD Hyundai
Ogilvy is using Whatagraph
Ogilvy
ACcenture is using Whatagraph
ACcenture
Zapier is used by N26, Maatwerk Online, StudioHawk, HD Hyundai, Ogilvy, ACcenture.

Who is Whatagraph best for

Whatagraph is a user-friendly marketing reporting platform ideal for marketing agencies needing streamlined client reporting. It integrates with various platforms, automating visually appealing reports and dashboards. Users praise its intuitive interface and automated reporting, but some find the pricing high and experience occasional bugs.

  • Best fit for small to medium-sized marketing agencies.

  • Ideal for marketing and advertising agencies.


Whatagraph features

Type the name of the feature or, in your own words, tell us what you need
Supported

Whatagraph integrates data from various marketing sources, supporting over 45 native integrations and custom APIs.

Supported

Yes, Whatagraph allows building custom dashboards by combining multiple charts and visualizations.

Supported

Whatagraph supports drag and drop interface for creating visualizations and dashboards.

Supported

Yes, it supports various sources like databases, spreadsheets, and cloud services.

Supported

Automated reporting is supported, including scheduling and custom delivery options.

Supported

Custom reports can be created with specific metrics and data visualizations.

Supported

Whatagraph excels at creating visually appealing and easy-to-understand data visualizations.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Rather negative
-0.33

Customer Service

Rather positive
+0.6

Ease of Use

Strongly positive
+1

Reliability and Performance

Rather positive
+0.6

Ease of Implementation

Rather positive
+0.33

Whatagraph reviews

We've summarised 364 Whatagraph reviews (Whatagraph TrustPilot reviews, Whatagraph Capterra reviews and Whatagraph G2 reviews) and summarised the main points below.

Pros of Whatagraph
  • Automated reporting features save time and effort.
  • User-friendly interface and easy-to-use report builder.
  • Visually appealing reports and dashboards.
  • Data integration from multiple marketing platforms.
  • Excellent and responsive customer support.
Cons of Whatagraph
  • Some data sources, like Facebook and Google Sheets, frequently disconnect and require re-authentication.
  • Limited customization for report design and visuals.
  • Limited data sources available for integration.
  • High pricing, especially for smaller businesses or freelancers with limited needs.
  • Occasional bugs and glitches in the platform, impacting reporting accuracy.

Whatagraph pricing

The commentary is based on 31 reviews from Whatagraph Capterra reviews, Whatagraph G2 reviews and Whatagraph TrustPilot reviews.

Whatagraph's pricing is generally considered high, especially for small businesses and freelancers. While some users find the cost worthwhile due to the time saved and valuable insights, others consider it expensive compared to alternatives. Several reviews mention the high cost being a primary reason for discontinuing use.

Users sentiment

Rather negative
-0.33

See the Whatagraph pricing page.


Whatagraph alternatives

  • Logo of AgencyAnalytics
    whatagraph vs AgencyAnalytics
    Better for e-commerce. Wider range of integrations. Has more momentum based on employee growth and website traffic. More positive user reviews regarding the setup process.
    Read more
  • Logo of Reportei
    Reportei
    Better for Marketing & Advertising. Has more momentum based on website traffic and employee growth. A Whatagraph competitor and alternative.
    Read more
  • Logo of Swydo
    Swydo
    Better for users seeking ease of use. Has predominantly positive user reviews on pricing transparency, customer service, ease of use, reliability, and implementation. Growing faster than Whatagraph. More integrations with popular marketing platforms. Negative pricing sentiment with some users reporting unexpected price increases.
    Read more
  • Logo of Google Data Studio
    Google Data Studio
    Free to use, a key Google Data Studio alternative for budget-conscious users. Broader industry applicability makes it a good Whatagraph competitor for diverse sectors. Has significantly more momentum than Whatagraph. Better for users heavily reliant on Google products.
    Read more
  • Logo of Supermetrics
    Supermetrics
    Better for medium-sized businesses and has broader industry applicability. It’s growing faster and integrates with more data analysis and visualization tools. A Whatagraph alternative and competitor.
    Read more
  • Logo of Databox
    Databox
    Better for a wider range of industries. Has more momentum based on employee and website traffic growth. More user reviews suggest broader adoption. A Whatagraph competitor and alternative.
    Read more

Whatagraph FAQ

  • What is Whatagraph and what does Whatagraph do?

    Whatagraph is a marketing reporting platform that simplifies and automates the creation of visual reports and dashboards. It integrates with various marketing channels, offers customizable templates, and enables automated distribution to clients and stakeholders. Whatagraph is user-friendly, making data visualization accessible without technical expertise.

  • How does Whatagraph integrate with other tools?

    Whatagraph integrates with over 45 marketing platforms, including Google Analytics, Facebook Ads, and LinkedIn Ads. It also supports custom API connections for increased flexibility. This allows users to gather all their marketing data in one place for comprehensive reporting and analysis.

  • What the main competitors of Whatagraph?

    Top alternatives to Whatagraph include AgencyAnalytics, DashThis, and NinjaCat. These competitors offer similar reporting and dashboard features, with varying integrations and pricing structures. Consider exploring these options to find the best fit for your marketing reporting needs.

  • Is Whatagraph legit?

    Yes, Whatagraph is a legitimate marketing reporting platform. It's known for its user-friendly interface, automated reporting, and visually appealing dashboards. However, some users mention occasional bugs and integration issues.

  • How much does Whatagraph cost?

    Whatagraph doesn't publicly disclose its pricing. To get product pricing, contact Whatagraph directly for a customized quote.

  • Is Whatagraph customer service good?

    Whatagraph's customer service receives positive feedback, with users highlighting the team's responsiveness, helpfulness, and willingness to go the extra mile. Support is readily available via chat and often includes personalized video tutorials. However, some users mention occasional difficulty connecting data sources.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.