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Swydo

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Last updated on

Company health

Employee growth
4% decrease in the last year

Ratings

G2
4.3/5
(38)
Capterra
4.5/5
(80)

Swydo description

Swydo is a marketing reporting tool that helps businesses create visually appealing reports from their marketing data. It gathers data from sources like Google Ads and Facebook Ads and combines them into easy-to-understand reports. This saves you time and lets you see how well your marketing campaigns are performing. You can customize reports with your company's branding and easily share them with colleagues or clients. Swydo is designed to be simple to use without requiring technical expertise.


What companies are using Swydo?

Labelium is using Swydo
Labelium
RADiCAL is using Swydo
RADiCAL
King Kong Club is using Swydo
King Kong Club
iProspect is using Swydo
iProspect
GroupM is using Swydo
GroupM
Zapier is used by Labelium, RADiCAL, King Kong Club, iProspect, GroupM.

Who is Swydo best for

Swydo is a user-friendly marketing reporting tool ideal for small to medium-sized businesses, especially marketing and advertising agencies. It automates the creation of visually appealing reports, pulling data from various sources like Google and Facebook Ads. Users praise its intuitive interface and time-saving automation but note frustrations with pricing and limited customization. Swydo simplifies reporting and client communication, allowing you to focus on campaign performance.

  • Best fit for small to medium-sized businesses seeking streamlined marketing reporting.

  • Ideal for marketing and advertising agencies needing to simplify client reporting.


Swydo features

Type in the name of the feature or in your own words tell us what you need
Supported

Swydo automates report creation and delivery, scheduling them for various frequencies.

Supported

Swydo allows scheduling reports with custom frequency, recipients, and messages.

Supported

Swydo offers many pre-built report templates for various marketing needs.

Supported

Swydo allows creating customizable dashboards by combining multiple charts and visualizations.

Supported

Swydo integrates data from various marketing sources, including Google Ads, Facebook Ads, and Google Analytics.

Supported

Swydo allows creating custom reports with specific metrics and data.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Rather negative
-0.5

Customer Service

Strongly positive
+0.7

Ease of Use

Strongly positive
+1

Reliability and Performance

Strongly positive
+1

Ease of Implementation

Strongly positive
+0.75

Swydo reviews

We've summarised 118 Swydo reviews (Swydo GetApp reviews, Swydo Capterra reviews and Swydo G2 reviews) and summarised the main points below.

Pros of Swydo
  • User-friendly interface and easy report creation process.
  • Wide range of integrations with popular marketing platforms.
  • Time-saving automation of reporting tasks and scheduled delivery.
  • Visually appealing and professional reports for client presentations.
  • Responsive and helpful customer support.
Cons of Swydo
  • Unexpected price increases and unclear billing practices have caused frustration among users.
  • Some users have experienced difficulties canceling their Swydo subscriptions.
  • Limited customization options for report design and widget layout.
  • Occasional discrepancies in data accuracy between Swydo and connected platforms.
  • Some desired integrations, such as with specific social media management tools, are missing.

Swydo pricing

The commentary is based on 21 reviews from Swydo Capterra reviews, Swydo G2 reviews and Swydo GetApp reviews.

Swydo's pricing is generally considered affordable, especially for smaller agencies. However, some users have experienced unexpected price increases and a lack of transparency regarding the data source-based billing model. Others find the pricing reasonable and appreciate the value for the cost.

Users sentiment

Rather negative
-0.5

See the Swydo pricing page.

  • Swydo has a free trial.

Base Plan

$49/month

Includes all features, unlimited users, dashboards, and reports, plus 10 data sources.


Swydo alternatives

  • Logo of AgencyAnalytics
    AgencyAnalytics
    Better fit for agencies due to wider integrations and white-labeling. Has more momentum currently.
    Read more
  • Logo of DashThis
    swydo vs DashThis
    Better for e-commerce and retail. A good Swydo competitor for marketing agencies.
    Read more
  • Logo of Whatagraph
    Whatagraph
    Better for software companies. More user-friendly. Whatagraph has publicly available user ratings. Negative pricing sentiment.
    Read more
  • Logo of Databox
    Databox
    Better for broader business analytics needs, not just marketing. Wider industry applicability. Has a free plan. Growing faster. More positive user reviews regarding ease of use and data aggregation. However, negative reviews mention inaccurate data and high pricing. A Swydo alternative and competitor.
    Read more
  • Logo of Reportei
    Reportei
    Better for small to medium businesses and agencies focused on social media and ecommerce. Has more momentum. AI powered insights are a key differentiator for a Swydo alternative or competitor.
    Read more
  • Logo of Looker
    Looker
    Better fit for enterprise companies needing strong business intelligence and data analysis. A stronger alternative for industries like Healthcare, Finance, and Manufacturing. Looker offers more robust API coverage and custom app development. Note that Looker has received more user reviews.
    Read more

Swydo FAQ

  • What is Swydo and what does Swydo do?

    Swydo is a marketing reporting software that simplifies and automates the creation of visually appealing marketing reports. It integrates with various marketing platforms, allowing users to consolidate data, track KPIs, and create custom or template-based reports. Swydo is designed for marketing agencies and businesses seeking streamlined reporting and data visualization.

  • How does Swydo integrate with other tools?

    Swydo integrates with various marketing platforms, including Google Ads, Facebook Ads, and Google Analytics, to consolidate data into a single reporting interface. This streamlines the process of creating comprehensive marketing reports.

  • What the main competitors of Swydo?

    Swydo's main competitors include AgencyAnalytics, DashThis, Whatagraph, and Reportei. These platforms offer similar marketing reporting and dashboard features, often with broader integrations. Some also cater to specific needs like agency client reporting or simplified data visualization.

  • Is Swydo legit?

    Yes, Swydo is a legitimate marketing reporting tool. It's known for its user-friendly interface and helpful customer support. However, be aware of potential pricing increases and occasional data discrepancies. If these concerns are critical for you, consider exploring alternatives like AgencyAnalytics or DashThis.

  • How much does Swydo cost?

    Swydo's base plan is $49/month including 10 data sources, unlimited users, and reports. Pricing scales with additional data sources. A 14-day free trial is available for those wanting to test if the product pricing is worth it.

  • Is Swydo customer service good?

    Swydo's customer service receives mixed reviews. While some users praise the responsiveness and helpfulness of the support team, others have expressed frustration with difficulty canceling subscriptions and inadequate responses to billing issues. Several negative reviews mention shady billing practices and manipulative tactics.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.