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TrenDemon

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Company health

Employee growth
No change in the last year
Web traffic
37% decrease in the last quarter
Financing
January 2020 - $4M

Ratings

G2
4.6/5
(86)

TrenDemon description

TrenDemon is a software platform designed for B2B companies engaging in Account-Based Marketing (ABM). It helps you coordinate sales and marketing efforts to target specific companies and decision-makers within those companies. TrenDemon provides a central hub to manage campaigns, track customer journeys, and personalize website content based on individual visitor behavior. The goal is to deliver the right message to the right person at the right time, improving engagement and increasing the chances of converting leads into customers.


What companies are using TrenDemon?

HiBob is using TrenDemon
HiBob
Tenable is using TrenDemon
Tenable
Algosec is using TrenDemon
Algosec
Zend by Perforce is using TrenDemon
Zend by Perforce
Cato Networks is using TrenDemon
Cato Networks
Zapier is used by HiBob, Tenable, Algosec, Zend by Perforce, Cato Networks.

Who is TrenDemon best for

TrenDemon is a powerful ABM platform designed for B2B companies looking to enhance their marketing efforts through personalized website experiences. Users praise its intuitive interface, robust analytics, and excellent customer support. However, some users find the reporting features complex. It's best for medium-sized businesses focused on content marketing and ABM, offering tiered pricing based on page views.

  • Best fit for medium-sized businesses seeking improved ABM.

  • Ideal for B2B companies focused on content marketing and ABM.


TrenDemon features

Type in the name of the feature or in your own words tell us what you need
Supported

TrenDemon allows customizing website content based on user data and behavior.

Supported

TrenDemon supports account-based marketing by identifying key decision-makers, facilitating personalized outreach, and improving deal closures.

Supported

TrenDemon supports lead management through features like lead analysis, account identification, and personalized content.

Supported

TrenDemon supports customer journey analytics with visualizations, AI insights, and impact analysis.

Supported

TrenDemon supports personalized campaigns and multi-channel tracking, contributing to lead generation and brand awareness.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Rather positive
+0.33

Customer Service

Strongly positive
+0.75

Ease of Use

Strongly positive
+0.71

Reliability and Performance

Strongly positive
+1

Ease of Implementation

Strongly positive
+1

TrenDemon reviews

We've summarised 86 TrenDemon reviews (TrenDemon G2 reviews) and summarised the main points below.

Pros of TrenDemon
  • Easy to integrate and implement using GTM.
  • Intuitive user interface and dashboards.
  • Excellent and responsive customer support.
  • Robust analytics and ABM features.
  • Comprehensive platform, consolidating multiple marketing tools.
Cons of TrenDemon
  • The reporting/dashboard functions could be improved.
  • Limited user roles and customization for access control.
  • Complex reports and customized customer support are not included in the service.
  • Unclear how backend settings affect UX.

TrenDemon pricing

The commentary is based on 12 reviews from TrenDemon G2 reviews.

TrenDemon is praised for its powerful features and excellent customer support relative to its price. Some users mention pricing as a concern for smaller companies while others highlight it as a key benefit, suggesting tiered pricing plans. Overall, users find TrenDemon's value proposition compelling.

Users sentiment

Rather positive
+0.33

See the TrenDemon pricing page.

  • TrenDemon has a free trial.

Page-level Only

699 USD

ACE page personalization & Race A/B testing, ABM Insights, Content Attribution and Journey Mapping, Marketing Automation, CRM and ABM integrations included.

Page & Journey Levels

1199 USD

Everything in Page-level plus Journey-Level Optimization, Website Campaigns & Autonomous Orchestrations, Dedicated Customer Success Services to support onboarding, setup and operations.

Page, Journey & Sales

1499 USD

Everything in Page & Journey-levels plus Sales Engagement Suite: Content Streams, One-to-Won Landing pages, Real-time Email and Slack alerts and AI Sales Journey Insights


TrenDemon alternatives

  • Logo of Fresh Relevance
    Fresh Relevance
    More focused on e-commerce and general personalization. Caters to a broader audience beyond ABM. Has broader personalization features beyond website personalization. Growing website traffic faster, however, its LinkedIn employee count is shrinking.
    Read more
  • Logo of Userled
    Userled
    Better for mid-sized businesses in the USA seeking personalized content marketing. Focuses on campaign launch, monitoring, and conversion tracking with pre-made templates. Has significantly more momentum currently.
    Read more
  • Logo of Contlo
    Contlo
    Better for ecommerce businesses seeking personalized customer engagement across various channels including email, SMS, and WhatsApp. Has significantly more website traffic momentum.
    Read more
  • Logo of AccountPal
    AccountPal
    Better for mid-size businesses and enterprises using Salesforce. Focuses on account-based selling with features like lead-to-account matching and relationship mapping. A TrenDemon competitor designed for improved account insights and automation.
    Read more
  • Logo of ActiveCampaign
    ActiveCampaign
    Better for broader marketing automation needs beyond ABM. Has broader industry applicability. Growing faster than TrenDemon. A TrenDemon competitor and alternative for businesses of all sizes.
    Read more
  • Logo of HubSpot Marketing Hub
    HubSpot Marketing Hub
    Better for inbound marketing and lead generation. Has broader industry applicability. Is growing faster and has more momentum. Integrates with its own CRM.
    Read more

TrenDemon FAQ

  • What is TrenDemon and what does TrenDemon do?

    TrenDemon is an ABM platform that helps B2B companies orchestrate sales and marketing efforts. It personalizes website content, tracks customer journeys, and manages campaigns, ultimately driving engagement and conversions. It's praised for ease of use and robust analytics but some users find reporting could be improved.

  • How does TrenDemon integrate with other tools?

    TrenDemon integrates with various tools through its API and pre-built connectors. It seamlessly connects with marketing automation platforms and CRMs, enabling data synchronization and streamlined workflows. Users praise its easy integration using Google Tag Manager (GTM).

  • What the main competitors of TrenDemon?

    Top alternatives to TrenDemon include AccountPal for Salesforce-based ABM, ActiveCampaign for marketing automation, and HubSpot Marketing Hub for comprehensive marketing solutions. Other competitors are Contlo, Regie.ai, and Inflection.io.

  • Is TrenDemon legit?

    TrenDemon is a legitimate software platform. User reviews highlight its intuitive interface, robust analytics, and excellent customer support. While some users mention areas for improvement, like reporting functionalities, its positive ratings on G2 and features suggest it is safe and effective for ABM.

  • How much does TrenDemon cost?

    TrenDemon offers three paid plans: Page-level for $699, Page & Journey for $1199, and Page, Journey & Sales for $1499. The pricing is worth it for businesses seeking advanced website personalization, ABM insights, and content attribution. A free trial is available.

  • Is TrenDemon customer service good?

    TrenDemon's customer service is frequently praised in reviews. Users highlight the team's responsiveness, helpfulness, and expertise in addressing questions and resolving issues. The support team's dedication is a key factor contributing to a positive customer experience.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.