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Piwik PRO description
Piwik PRO is a suite of data analytics and marketing tools designed for companies concerned about data privacy. It helps you understand customer behavior on your website and apps while complying with data privacy regulations like GDPR. Piwik PRO offers tools for analyzing website traffic, managing marketing tags, collecting user consent, and building a central profile of your customer data. It's a robust alternative to Google Analytics that prioritizes data security and user privacy.
Who is Piwik PRO best for
Piwik PRO is a privacy-focused analytics suite ideal for small to mid-sized businesses in industries like finance, ecommerce, education, and media. It offers similar functionality to Google Analytics, while prioritizing data security and GDPR compliance. Users praise its detailed analytics, customizable reports, and good customer support. However, some find the tag manager less advanced than Google Tag Manager and the e-commerce tracking limited.
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Best for small to mid-sized businesses.
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Ideal for industries like finance, ecommerce, education, and media, where data privacy is critical.
Piwik PRO features
| Supported Piwik PRO offers a consent management platform for collecting, managing, and tracking user consents. |
| Supported Piwik PRO offers privacy-preserving data and sophisticated reporting for actionable insights. |
| Supported Piwik PRO offers flexible consent management, supporting various regulations and integrations. |
We evaluate the sentiment that users express about non-functional aspects of the software
Ease of Use
Ease of Implementation
Piwik PRO reviews
We've summarised 55 Piwik PRO reviews (Piwik PRO GetApp reviews, Piwik PRO Capterra reviews and Piwik PRO G2 reviews) and summarised the main points below.
- Privacy-focused approach to data collection and storage, especially valuable for GDPR compliance.
- Offers a similar interface and data model to Google Analytics, making migration easier.
- Provides detailed website traffic analysis, including user behavior and engagement metrics.
- Offers customizable reports and dashboards to suit different business needs.
- Good customer support and documentation available for users.
- Piwik PRO’s Tag Manager is less advanced than Google Tag Manager (GTM).
- Limited e-commerce tracking capabilities, lacking features like product impressions, checkout steps, and wishlist tracking.
- The user interface can feel outdated compared to newer analytics platforms.
- Limited integrations with third-party platforms compared to competitors.
- Pricing plans can be expensive for businesses with high traffic volume.
Piwik PRO pricing
The commentary is based on 4 reviews from Piwik PRO Capterra reviews and Piwik PRO G2 reviews.
Piwik PRO offers a free, open-source version, but the enterprise edition involves costs that vary based on business size. Some users consider it a worthwhile investment for data privacy and GDPR compliance, despite the associated expenses.
See the Piwik PRO pricing page.
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Piwik PRO has a free plan.
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Piwik PRO has a free trial.
Core plan
Includes Analytics, Tag Manager, Consent Manager & Customer Data Platform. 500,000 monthly actions. 14-month data retention. Cloud hosting with Microsoft Azure in Germany. Support of our community forum.
Enterprise plan
Includes Analytics, Tag Manager, Consent Manager & Customer Data Platform. Tiers from 2M to 4B monthly actions. Data retention starting from 25 months. Cloud or private cloud hosting in numerous data centers around the world. Dedicated technical support, implementation & onboarding.
Piwik PRO alternatives
piwik-pro vs Google AnalyticsBetter for retail, consumer goods, manufacturing, transportation, and automotive industries. Free to use. Wider range of integrations available. More advanced tag manager functionality. More comprehensive e-commerce tracking.Read more
piwik-pro vs SiteimproveBetter for SEO and accessibility. Focuses on website experience, content quality, and brand consistency. Caters to a wider range of industries including Healthcare, Consumer Goods, and Legal. However, it has less momentum.Read more
Matomo (Formerly Piwik)Open-source, offering more control over data and privacy with self-hosting options. Has stronger momentum in terms of website traffic and employee growth. A good Piwik PRO competitor for technically savvy users.Read more
Heap | by ContentsquareBetter fit for medium-sized businesses focused on SaaS, healthcare, financial services, or e-commerce. Provides session replays and retroactive analytics, unlike Piwik PRO. Heap | by Contentsquare is a strong Piwik PRO competitor and alternative. However, it has less momentum and some users find the dashboards too basic.Read more
Borlabs CookieMore focused on cookie compliance than analytics. Has significantly less momentum. Lower ratings on G2 and Trustpilot. A Piwik PRO alternative.Read more
illowMore focused on consent management and compliance features. Better for smaller websites due to the free plan. Simpler setup and implementation, but with less comprehensive analytics. Not as suitable for in-depth customer behavior analysis.Read more
Piwik PRO FAQ
What is Piwik PRO and what does Piwik PRO do?
Piwik PRO is a privacy-focused analytics suite offering tools for website traffic analysis, tag management, consent collection, and customer data profiling. It helps businesses understand customer behavior while complying with data privacy regulations like GDPR, making it a robust alternative to Google Analytics.
How does Piwik PRO integrate with other tools?
Piwik PRO integrates with various platforms through its Tag Manager, enabling seamless data transfer. It supports integrations with advertising and marketing tools, although some users find its tag manager less advanced than Google Tag Manager. Custom integrations are also possible.
What the main competitors of Piwik PRO?
Piwik PRO's main competitors include Google Analytics, Heap, Borlabs Cookie, Glassbox, and Mouseflow. These alternatives offer similar analytics and marketing functionalities, with varying focuses on data privacy, customer journey analysis, and user experience optimization.
Is Piwik PRO legit?
Piwik PRO is a legitimate and safe analytics suite prioritizing data privacy. It's a robust, GDPR-compliant alternative to Google Analytics, offering similar functionality with a strong focus on data security and user privacy. Reviews highlight its detailed analytics and ease of migration from Google Analytics.
How much does Piwik PRO cost?
Piwik PRO's Core plan is free, offering analytics, tag management, consent management, and a CDP. The Enterprise plan has custom pricing based on usage. Paid add-ons increase the Core plan's action limits. Is Piwik PRO worth it? The free plan offers robust features, while the enterprise plan caters to high-volume needs.
Is Piwik PRO customer service good?
Piwik PRO's customer service is viewed positively. Users highlight the helpful support and available documentation. One reviewer mentioned needing technical help initially but didn't elaborate on the support experience. Overall, the feedback suggests satisfactory customer service.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.