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Mumara description
Mumara is an email marketing automation platform for businesses of all sizes. It helps you create and send personalized email campaigns, track their performance, and improve your results over time. You can manage email lists, automate email sequences based on customer behavior, and design emails without coding experience. Mumara offers different products, including self-hosted and cloud-based options, to fit your needs.
Who is Mumara best for
Mumara is an email marketing automation platform ideal for SMBs seeking a self-hosted solution. Users praise its user-friendly interface, comprehensive analytics, and excellent customer support. However, some have reported difficulties with installation and limited email themes. Consider Mumara if you prioritize robust automation and detailed reporting, but be prepared for a potentially challenging setup process.
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Best fit for small to medium-sized businesses (SMBs).
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Suitable for businesses focused on digital marketing and email marketing automation.
Mumara features
| Supported Mumara offers email automation with triggers, drip campaigns, and auto follow-ups. |
| Supported Mumara supports A/B testing for email campaigns through its "Split Test" feature. |
| Supported Mumara supports list management and segmentation based on various criteria like demographics, behavior, and engagement. |
| Supported Mumara supports campaign management with features like list management, A/B testing, and automation. |
| Supported Mumara supports reporting and analytics, including open and click-through rates. |
| Supported Mumara offers a drag-and-drop editor for creating email campaigns. |
| Supported Mumara supports high deliverability and low bounce rates through features and best practices. |
We evaluate the sentiment that users express about non-functional aspects of the software
Customer Service
Ease of Use
Reliability and Performance
Mumara reviews
We've summarised 50 Mumara reviews (Mumara TrustPilot reviews and Mumara G2 reviews) and summarised the main points below.
- User-friendly interface praised for its simplicity and ease of use.
- Comprehensive reporting and analytics dashboard providing valuable insights into campaign performance.
- Excellent customer support commended for prompt responses and helpful assistance.
- Robust automation features including autoresponders, drip campaigns, and trigger-based actions.
- Effective A/B testing capabilities to optimize campaign performance.
- Difficult installation process, requiring assistance and taking over a week to complete.
- Lack of a feature to remove or filter spam emails effectively.
- Limited themes available for creating diverse email campaigns.
- Occasional delays encountered in campaign processing.
- Absence of a "re-schedule" option for campaigns.
- Limited functionality in the demo version, restricting access to key features and sending limitations.
Mumara pricing
The commentary is based on 8 reviews from Mumara G2 reviews and Mumara TrustPilot reviews.
Mumara offers flexible pricing plans suitable for various needs, from smaller setups to large-scale email marketing campaigns. Users find the pricing reasonable and worth the value, especially considering the software's capabilities and excellent customer support. Some users suggest a flat-rate option for add-ons.
Users sentiment
See the Mumara pricing page.
Mumara alternatives
HubSpot Marketing HubBetter for larger businesses seeking comprehensive marketing solutions. Has broader industry applicability. Offers social media management and SEO tools. Integrates with HubSpot CRM. Shows faster employee growth, suggesting more momentum. Users praise ease of use and robust analytics. However, some users dislike the limited free version and pricing model.Read more
CampaignerOffers SMS marketing and integrates with sales and marketing automation platforms. Has more momentum based on LinkedIn employee growth.Read more
Brevo Transactional EmailBetter for transactional emails like order confirmations. Easier setup with various integration options. Praised for user-friendly interface and cost-effective pricing. Some users mention limitations with the email editor and automation setup.Read more
OverloopBetter for sales outreach automation and LinkedIn integration. G2 rates it 4.4/5. Users love its ease of use and outreach automation. However, some users mention lower than expected email finding rates and limited email credits.Read more
Mailchimp All-in-One Marketing PlatformBetter for users looking for broader marketing tools beyond email. More established and has wider industry applicability.Read more
SendCleanHas less momentum and fewer features for email marketing automation. Lacks user reviews and detailed ideal customer profile information. Consider this Mumara competitor or Mumara alternative for basic email marketing needs.Read more
Mumara FAQ
What is Mumara and what does Mumara do?
Mumara is an email marketing automation platform ideal for businesses seeking self-hosted or cloud-based solutions. It offers features such as email automation, A/B testing, list management, and a drag-and-drop editor to create and send personalized email campaigns, track performance, and improve results. Users praise its user-friendly interface and comprehensive reporting.
How does Mumara integrate with other tools?
Mumara integrates with numerous tools through its API and webhooks, facilitating connections with CRM, eCommerce platforms, and more. This expands its functionality and streamlines various marketing processes.
What the main competitors of Mumara?
Top Mumara competitors include HubSpot Marketing Hub, Mailchimp, Campaigner, Constant Contact, ActiveCampaign, and Leadfox. These alternatives offer similar email marketing and automation features, catering to various business sizes and marketing needs.
Is Mumara legit?
Yes, Mumara is a legitimate email marketing platform. User reviews praise its ease of use, comprehensive reporting, and excellent customer support. However, some users have reported difficulties with installation.
How much does Mumara cost?
Mumara's pricing information is not publicly available. Contact Mumara directly to determine whether the product and its features are worth the investment for your specific email marketing needs.
Is Mumara customer service good?
Users consistently praise Mumara's customer service as "top-notch," "brilliant," and "very professional." The support team is commended for their responsiveness, helpfulness, and willingness to go the extra mile, even providing assistance with installation.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.