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Magical description
Magical is a free productivity tool that uses AI to automate repetitive tasks like data entry and messaging. It works as a browser extension and doesn't require complex integrations, making it suitable for non-technical users. Magical allows you to create shortcuts to autofill forms, transfer data between apps, and personalize messages across different websites. You can also share time-saving shortcuts with your team to boost overall productivity.
Who is Magical best for
Magical is a free AI-powered productivity tool that automates repetitive tasks like data entry and messaging. It's ideal for professionals in sales, marketing, customer support, and recruiting who want to save time. Users love its ease of use and seamless integrations, especially with platforms like Zendesk. However, some have noted occasional delays and intrusive plugin activation.
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Ideal for small to medium-sized businesses (1-1000 employees), a good fit for large enterprises.
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Designed for sales, marketing, customer support, recruiting, and other professionals.
Magical features
| Supported Magical supports text expansion to boost typing efficiency. |
| Supported Magical uses AI to automate data entry across websites and applications. |
| Supported Magical supports automated personalized messaging using text expansion and AI. |
| Supported Magical allows sharing templates and automating tasks across websites and web apps. |
| Supported Magical transfers data between websites and web apps, automating repetitive tasks. |
| Supported Magical automates data entry by transferring data between web applications. |
| Supported Magical supports smart form fill with autofill and real-time enrichment. |
Magical reviews
We've summarised 73 Magical reviews (Magical G2 reviews) and summarised the main points below.
- Easy to use and saves time on repetitive tasks.
- Seamless integration with Zendesk and other platforms.
- Excellent for creating shortcuts and templates for customer support.
- AI-powered empathetic replies are helpful in de-escalating customer interactions.
- Useful for transferring data between apps, like scraping LinkedIn leads into Google Sheets.
- Occasional delays in template entry, skipping phrases.
- Automatic plugin activation can be intrusive.
- Limited free access limits usability for small businesses.
- Debugging errors can be challenging.
- Lack of organization features for team shortcuts.
- Transfer and variable features can be clunky and ineffective on some web pages.
Magical pricing
The commentary is based on 3 reviews from Magical G2 reviews.
Magical is a free tool praised for its time-saving automation and shortcuts. Users appreciate its value, particularly for small businesses. Some desire an increased free-tier limit and advanced features, but overall, the free cost receives positive feedback.
See the Magical pricing page.
Magical alternatives
BardeenHas broader integrations and pre-built automation templates. Grows faster than Magical. More automation-focused Magical alternative.Read more
NotionBetter for project documentation and team collaboration. Has a free plan. Is growing faster.Read more
Cheat LayerBetter for users with coding experience seeking highly customizable automations. Has a steeper learning curve and some users find the interface clunky. A Magical alternative and competitor with powerful AI features but less user-friendly. Has a smaller team and slower momentum.Read more
TrelloBetter for project management, especially visual task tracking with Kanban boards. A Trello alternative for those frustrated with limited free access. More established and popular with a larger user base.Read more
WrikeBetter for project management, progress tracking, and reporting. Suitable for larger teams and enterprises needing more structured workflows.Read more
BulkGPTMore focused on marketing and e-commerce automation. Good for bulk ChatGPT requests and SEO content creation. Steeper learning curve and limited integrations.Read more
Magical FAQ
What is Magical and what does Magical do?
Magical is a free AI-powered productivity tool that automates repetitive tasks like data entry and messaging. It works as a browser extension, enabling users to create shortcuts for auto-filling forms, transferring data between apps, and personalizing messages. Users love its ease of use and time-saving capabilities.
How does Magical integrate with other tools?
Magical integrates seamlessly with web browsers as an extension. It works with various websites and web applications, enabling cross-application data transfer and automation without complex integrations. This allows users to transfer data between apps, autofill forms, and personalize messages across different platforms.
What the main competitors of Magical?
Top alternatives to Magical include Bardeen, Notion, and Cheat Layer. These tools offer similar automation features for tasks like data entry and messaging. Trello and Wrike are also options, though more focused on project management. BulkGPT specializes in AI-powered content creation.
Is Magical legit?
Magical is a safe and legitimate productivity tool. It's a free browser extension using AI to automate tasks like messaging and data entry. Users love its ease of use and time-saving capabilities, especially for repetitive tasks. However, some users have reported occasional delays and intrusive plugin activation.
How much does Magical cost?
Magical's product pricing is not publicly available. To determine if Magical is worth the cost, you must contact their sales team for a demo and custom quote.
Is Magical customer service good?
Customer reviews highlight Magical's excellent customer support. Users specifically praised the responsiveness and helpfulness of the support team, further enhancing the positive user experience. One user even mentioned a helpful onboarding call with a co-founder.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.