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Invoca

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Last updated on

Company health

Employee growth
7% decrease in the last year
Web traffic
6% increase in the last quarter
Financing
March 2022 - $201M

Ratings

G2
4.5/5
(919)
Glassdoor
4.1/5
(154)

Invoca description

Invoca helps businesses understand what happens on phone calls with potential customers. It tracks which marketing campaigns lead to calls, analyzes conversations to identify sales opportunities and coach agents, and integrates with other software to provide a complete view of the customer journey. This helps businesses improve marketing, boost sales, and deliver better customer experiences, ultimately driving more revenue. Invoca is trusted by leading brands across healthcare, finance, insurance, and more.


Who is Invoca best for

Invoca offers businesses valuable insights into customer conversations, empowering data-driven decisions to optimize marketing and sales. Users praise the real-time data and user-friendly interface. However, some have noted issues with transcription accuracy and limited dashboard filtering. Ideal for medium to large businesses relying on phone calls for sales, particularly in healthcare, finance, and e-commerce.

  • Best for medium to large businesses needing sophisticated call tracking and analytics.

  • Strong fit for Healthcare, Finance, E-commerce, Retail, and Software companies.


Invoca features

Type in the name of the feature or in your own words tell us what you need
Supported

Invoca integrates with various apps and services via Invoca Exchange, APIs, and webhooks.

Supported

Invoca offers optimized call routing with dynamic, intent-based, and intelligent routing features.

Supported

Invoca offers call tracking and analytics to measure marketing campaign success and understand customer behavior.

Supported

Invoca supports sales performance coaching with AI-driven call scoring and customized feedback.

Supported

Invoca offers robust call tracking to measure marketing campaign effectiveness and optimize ad spend.

Supported

Invoca aligns sales conversations with strategies through conversation intelligence, data analysis, and integrations.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Strongly positive
+1

Customer Service

Strongly positive
+1

Ease of Use

Strongly positive
+0.79

Reliability and Performance

Rather positive
+0.57

Ease of Implementation

Neutral
+0.23

Scalability

Strongly positive
+1

Invoca reviews

We've summarised 919 Invoca reviews (Invoca G2 reviews) and summarised the main points below.

Pros of Invoca
  • Real-time data availability for immediate analysis.
  • Excellent and readily available account support.
  • Easy-to-use interface and platform navigation.
  • Helpful AI features for identifying sales opportunities and call patterns.
Cons of Invoca
  • Inaccurate transcriptions, especially for niche industry terms and diverse accents.
  • Occasional delays in phone number swapping on the website.
  • Limited filtering and analysis options within the dashboards.
  • GA4 integration lacks session_id parameter for comprehensive attribution.

Invoca pricing

The commentary is based on 60 reviews from Invoca G2 reviews.

Invoca's pricing is generally considered high compared to competitors, but many reviewers feel it's worth the cost for the valuable call tracking and analytics features. Some users mention affordability concerns, while others highlight the reasonable cost for small businesses and agencies. Despite the price, many find Invoca's features and customer support justify the investment.

Users sentiment

Strongly positive
+1

See the Invoca pricing page.


Invoca alternatives

  • Logo of Revenue.io
    Revenue.io
    Better for high-performing sales teams. Has stronger momentum and higher ratings. Seamless Salesforce integration is a plus. More suitable for software, IT and telecommunications, as well as government and energy and utilities.
    Read more
  • Logo of Observe.AI
    Observe.AI
    Better for contact centers, focusing on agent performance and quality assurance. Has stronger momentum based on website traffic and employee growth. Users highlight the easy-to-use interface but note issues with transcription accuracy.
    Read more
  • Logo of CallMiner Eureka
    CallMiner Eureka
    Analyzes conversations from various channels, including email and chat, unlike Invoca which focuses on phone calls. Has stronger website traffic growth momentum. A good Invoca competitor for companies prioritizing omnichannel analysis.
    Read more
  • Logo of SkyGeni
    SkyGeni
    Better for sales forecasting and performance improvement. Focuses on B2B revenue leaders and integrates with existing tools. Caters to medium and large businesses.
    Read more
  • Logo of Close
    Close
    Better fit for sales teams in small to medium businesses needing CRM and productivity features. Has stronger momentum than Invoca regarding web traffic and employee growth.
    Read more

Invoca FAQ

  • What is Invoca and what does Invoca do?

    Invoca is a conversation intelligence platform that helps businesses improve customer experience and drive revenue. It provides call tracking, analytics, and automation capabilities to understand customer behavior, personalize interactions, and optimize marketing campaigns. Invoca is trusted by leading brands in various industries for its real-time insights and easy-to-use interface.

  • How does Invoca integrate with other tools?

    Invoca integrates with various apps and services through Invoca Exchange, APIs, and webhooks. It connects with CRMs, marketing automation platforms, and analytics tools to provide a holistic view of the customer journey. This allows businesses to leverage call data for improved marketing attribution, sales insights, and personalized customer experiences.

  • What the main competitors of Invoca?

    Invoca's main competitors include CallRail, Delacon, CallTrackingMetrics, and Ringba. These platforms offer similar features such as call tracking, analytics, and routing, catering to businesses that need to understand and optimize their inbound call performance.

  • Is Invoca legit?

    Yes, Invoca is a legitimate and safe software solution. It's trusted by many businesses, especially in healthcare, finance, and insurance, for call tracking and analytics. User reviews highlight its real-time data and helpful support. However, be aware of potential inaccuracies in transcriptions.

  • How much does Invoca cost?

    Invoca doesn't publicly disclose its pricing. Contact their sales team for a customized quote based on your specific business needs and to determine if Invoca is worth the investment for you.

  • Is Invoca customer service good?

    Invoca's customer service is highly regarded by users, who praise the knowledgeable, responsive, and helpful support team. Representatives are readily available, quick to resolve issues, and proactive in providing guidance and training. This personalized support contributes significantly to a positive customer experience.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.