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Insites

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Last updated on

Company health

Employee growth
No change in the last year
Web traffic
24% decrease in the last quarter

Ratings

G2
4.7/5
(75)

Insites description

Insites is an SEO auditing tool designed for digital marketing agencies to help them win new clients. It offers fast SEO audits with reports that can be branded for agencies to share with potential clients. The platform covers SEO, local SEO, PPC, and Google Core Web Vitals. Agencies can integrate Insites with existing tools like Salesforce and HubSpot. Insites also aims to help agencies generate leads with inbound marketing tools.


Who is Insites best for

Insites is an SEO auditing tool that helps digital marketing agencies win new clients. It offers fast SEO audits with white-labeled reports that agencies can brand and share. Key features include lead generation tools, integrations with Salesforce and HubSpot, and support for SEO, local SEO, PPC, and Core Web Vitals. Users praise its ease of use, actionable insights, and customizable reports, while some note occasional data inaccuracies and overly technical report sections.

  • Best for small to medium-sized marketing agencies (1-1000 employees) looking to scale client acquisition.

  • Ideal for agencies specializing in SEO, web development, and digital marketing for SMBs.


Insites features

Type in the name of the feature or in your own words tell us what you need
Supported

Insites supports white-label reporting with custom branding and logos, available across different pricing plans.

Supported

Insites performs SEO audits, identifies technical errors, and suggests improvements.

Supported

Insites supports lead generation through SEO audits and integrates with sales automation platforms like Salesforce and Hubspot.


Insites reviews

We've summarised 69 Insites reviews (Insites G2 reviews) and summarised the main points below.

Pros of Insites
  • Fast and easy-to-use website auditing tool.
  • Provides actionable insights for sales calls and lead generation.
  • Highly customizable reports and integrations with existing tools.
  • Excellent customer support, responsive to feedback and change requests.
  • Helps agencies demonstrate value and close deals more effectively.
Cons of Insites
  • PDF reports can be confusing when all details are included.
  • Some report categories may be too technical for non-marketing clients.
  • Some SEO issues require manual, in-depth checks for validation.
  • Inaccurate data, such as missing Google Business Profiles, has been reported.

Insites pricing

The commentary is based on 2 reviews from Insites G2 reviews.

Insites' pricing plans may offer limited options according to some users. However, the platform's robust features, custom reporting, and lead generation capabilities deliver substantial value for digital agencies, justifying the investment for many.

See the Insites pricing page.

  • Insites has a free trial.

Starter

$89/ mo

Includes 25 audits, up to 20 pages per audit, design your own audit, competitor reports, add your logo, remove Insites ads, and live-chat support.

Growth 🚀

$299/ mo

Includes everything in Starter, plus up to 50 pages per audit, premium SEO tests, customizable lead generation, build proposals, showcase your best work, and HubSpot & Zoho integration.

Enterprise

Custom

Includes everything in Growth, plus unlimited users, pay in arrears by invoice, full white-label & custom domain, team performance reporting, bespoke lead generation, API & webhooks, and a dedicated Insites success manager.


Insites alternatives

  • Logo of Agency Dashboard
    Agency Dashboard
    Better for agencies managing multiple client campaigns. Broader marketing focus, including PPC and Google My Business. More integrations with marketing platforms.
    Read more
  • Logo of G2 Marketing Solutions
    G2 Marketing Solutions
    Better for enterprise software companies. Focuses on leveraging reviews for lead generation. Has more momentum.
    Read more
  • Logo of HubSpot Sales Hub
    HubSpot Sales Hub
    Better for mid-sized businesses and enterprises focused on streamlining sales processes and automation. It offers more robust integrations with other business applications and a broader set of features for contact and deal management. More widely adopted with a larger user base.
    Read more
  • Logo of SERPPLE
    SERPPLE
    Better for individual users and small businesses focused on keyword ranking and competitor analysis. More affordable. Easier to use, but with fewer features and less frequent updates.
    Read more
  • Logo of HubSpot Marketing Hub
    HubSpot Marketing Hub
    Better for a wider range of industries and business sizes. Has a larger community and more integrations. Provides more comprehensive marketing tools beyond SEO auditing. Is growing faster. A HubSpot Insites alternative and competitor.
    Read more
  • Logo of SEOmonitor
    SEOmonitor
    Better for predictive SEO through keyword research and competitor analysis. Geared towards agencies managing multiple websites. Has more momentum but shrinking employee base. An Insites alternative or competitor.
    Read more

Insites FAQ

  • What is Insites and what does Insites do?

    Insites is an SEO auditing tool for digital marketing agencies seeking to acquire new clients. It provides fast SEO audits, white-labeled reports, and integrates with platforms like Salesforce and HubSpot. Insites helps agencies generate leads, showcasing website issues and potential improvements for clients.

  • How does Insites integrate with other tools?

    Insites integrates with Salesforce and HubSpot, allowing agencies to connect their lead generation and sales automation workflows. This integration streamlines processes and enhances reporting capabilities within existing sales and marketing tools.

  • What the main competitors of Insites?

    Top alternatives to Insites include Agency Dashboard, SERPPLE, and SEOmonitor. These platforms offer similar SEO auditing, reporting, and lead generation features, catering to digital marketing agencies seeking to improve client acquisition and demonstrate value.

  • Is Insites legit?

    Yes, Insites is a legitimate SEO auditing tool designed for digital marketing agencies. It helps agencies win clients with fast SEO audits, white-labeled reports, and lead generation tools. While some users report inaccurate data and confusing reports, many praise its ease of use, actionable insights, and excellent customer support.

  • How much does Insites cost?

    Insites pricing starts at $89/month for the Starter plan, $299/month for the Growth plan, and custom pricing for the Enterprise plan. Several add-ons are also available for additional fees, making Insites worth it for businesses of all sizes.

  • Is Insites customer service good?

    Insites users consistently praise the excellent customer service, describing the support team as "responsive," "supportive," and "extremely helpful." Users appreciate the quick responses and willingness of the support team to implement change requests.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.