G2 Marketing Solutions helps software companies get noticed by potential buyers. It leverages G2's large platform of user reviews to build brand awareness and trust. You can manage your company's profile and reviews, identify potential customers actively researching your type of product, and use G2's data to improve your marketing efforts.
Who is G2 Marketing Solutions best for
G2 Marketing Solutions helps B2B software companies boost brand awareness and leads through customer reviews. Leverage G2's platform to manage reviews, identify potential clients, and enhance marketing. Users praise the platform's ease of use and excellent customer support, but some find the backend UI difficult to navigate.
Best for small, mid-sized, and enterprise software companies.
Ideal for software, IT, telecommunications, and related industries.
G2 Marketing Solutions features
Type in the name of the feature or in your own words tell us what you need
Supported
G2 Marketing Solutions supports managing, soliciting, and analyzing software reviews.
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G2 Marketing Solutions provides market insights on software categories, products, and competitors.
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G2 Marketing Solutions identifies buyers researching software solutions on G2 via G2 Buyer Intent.
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G2 Marketing Solutions allows managing and optimizing company and product profiles.
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G2 Content Marketing enhances marketing and sales efforts using customer reviews and reports.
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G2 Marketing Solutions provides detailed competitive research, including market intelligence and buyer intent data.
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G2 Marketing Solutions integrates buyer intent data with various marketing and sales platforms like Marketo and Demandbase.
Qualities
We evaluate the sentiment that users express about non-functional aspects of the
software
Value and Pricing Transparency
Rather negative
-0.44
Customer Service
Strongly positive
+0.97
Ease of Use
Rather positive
+0.62
Reliability and Performance
Neutral
+0.25
Ease of Implementation
Rather positive
+0.47
Scalability
Rather positive
+0.5
G2 Marketing Solutions reviews
We've summarised 766 G2 Marketing Solutions reviews (G2 Marketing Solutions G2 reviews) and
summarised the main points below.
Pros of G2 Marketing Solutions
The excellent customer support team is responsive and provides valuable insights.
G2 Marketing Solutions drives valuable traffic to product pages, leading to increased leads and brand awareness.
The platform is user-friendly for both businesses and reviewers, making it easy to manage profiles and submit feedback.
The review process is well-structured, incentivized, and promotes genuine feedback from verified users.
Cons of G2 Marketing Solutions
Difficult to navigate the backend user interface
Review moderation policies are extremely stringent, with valid reviews often rejected.
Limited ability to customize campaign emails and branding on some materials.
G2 Marketing Solutions pricing
The commentary is based on 77 reviews from G2 Marketing Solutions G2 reviews.
G2 Marketing Solutions' pricing is generally considered high, especially for smaller businesses. While many users find the platform valuable, some express concerns about the cost of certain features and achieving ROI. Despite the cost, several users find the investment worthwhile due to the quality of leads and marketing opportunities.
Better for companies of all sizes and various industries. Has broader industry applicability. Growing faster in terms of website traffic and employee base. Offers more comprehensive marketing tools, including email marketing, automation, and SEO optimization. Seamless CRM integration enhances sales and marketing alignment.
What is G2 Marketing Solutions and what does G2 Marketing Solutions do?
What is G2 Marketing Solutions and what does G2 Marketing Solutions do?
G2 Marketing Solutions helps B2B software companies boost brand visibility and leads. Leveraging G2's vast user review platform, it offers profile management, buyer intent identification, and market insights to optimize marketing strategies and drive growth.
How does G2 Marketing Solutions integrate with other tools?
How does G2 Marketing Solutions integrate with other tools?
G2 Marketing Solutions integrates its buyer intent data with various marketing and sales platforms, including Marketo and Demandbase. This integration allows you to leverage G2's data to enhance your existing marketing and sales workflows.
What the main competitors of G2 Marketing Solutions?
What the main competitors of G2 Marketing Solutions?
Top alternatives to G2 Marketing Solutions include HubSpot Marketing Hub, G2 Market Intelligence, and ActiveCampaign. These platforms offer similar features like market intelligence, software review management, and buyer intent identification, providing competitive options for businesses seeking to enhance their marketing efforts.
Is G2 Marketing Solutions legit?
Is G2 Marketing Solutions legit?
G2 Marketing Solutions is a legitimate platform. It leverages G2's extensive user review database to help software companies enhance brand visibility and build trust with potential buyers. While some users find the interface challenging and review moderation strict, many praise its customer support and lead generation capabilities.
How much does G2 Marketing Solutions cost?
How much does G2 Marketing Solutions cost?
I cannot find pricing details for G2 Marketing Solutions. Contact G2 directly for product pricing information or a personalized quote if you are interested.
Is G2 Marketing Solutions customer service good?
Is G2 Marketing Solutions customer service good?
Based on user reviews, G2 Marketing Solutions' customer support receives overwhelmingly positive feedback. Users consistently praise their responsiveness, helpfulness, and proactive approach. Representatives are lauded for their knowledge and willingness to assist with campaign strategies, technical issues, and general inquiries.
Reviewed by
MK
Michal Kaczor
CEO at Gralio
Michal has worked at startups for many years and writes about topics relating to software selection and IT
management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs
of any business and find solutions to its problems.
TT
Tymon Terlikiewicz
CTO at Gralio
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech
department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX,
HR, Payroll, Marketing automation and various developer tools.