Logo of Front

Front

Last updated on

Company health

Employee growth
34% increase in the last year
Web traffic
9% decrease in the last quarter
Financing
March 2022 - $204M

Reviews

G2
4.7/5
(2106)
Glassdoor
4.5/5
(226)

Front description

Front is a customer service platform designed to help businesses manage customer interactions efficiently. It offers a shared inbox that combines email, chat, social media, and other channels into one place. This allows teams to collaborate, automate tasks, and access customer information easily. Front also provides analytics and insights to help businesses improve their customer service operations and measure performance. It's suitable for businesses of all sizes looking to streamline customer support and enhance team collaboration.


Who is Front best for

Front is the ideal solution for businesses seeking to streamline their customer support operations and foster seamless team collaboration. Users praise Front for its shared inbox functionality, which consolidates email, chat, and social media interactions, and its intuitive interface. However, some users find the rules engine confusing and experience inconsistencies with the search function. Front is a good choice for businesses looking to centralize customer communications and improve team efficiency, particularly those with remote or hybrid work environments.

  • Front is a great option for businesses of all sizes, especially those with remote or hybrid teams.

  • Front caters to a wide range of industries, including Healthcare, Finance, E-commerce, Retail, and more.


Front features

Type in the name of the feature or in your own words tell us what you need
Supported

Front supports the ability to have a shared team inbox for emails.

Supported

Front supports live chat, allowing users to chat with website visitors in real time.

Supported

Front supports customizable workflows through macros, rules, and integrations.

Supported

Front supports omnichannel communication across various channels except phone.

Supported

Front can track average response time, resolution time and customer satisfaction.

Supported

Front can generate reports on agent performance including response times and tickets handled.

Supported

Front supports integration with internal and external knowledge bases.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Rather negative
-0.43

Customer Service

Rather positive
+0.67

Ease of Use

Strongly positive
+0.83

Reliability and Performance

Neutral
+0.04

Ease of Implementation

Neutral
+0.09

Scalability

Rather positive
+0.67

Front reviews

We've summarised 2106 Front reviews (Front G2 reviews) and summarised the main points below.

Pros of Front
  • The "Snooze" feature is great for clearing the inbox and prioritizing emails.
  • Tagging rules are very helpful for filtering and organizing emails.
  • Internal commenting allows for collaboration without cluttering the email thread.
  • Easy to assign emails to team members for efficient task management.
Cons of Front
  • Rules can be confusing and don’t always seem to work consistently.
  • Emails are sometimes missed due to the assigned teammate archiving conversations.
  • The search function is not very effective, requiring users to sift through many emails.
  • Mobile app lacks functionalities available on the online version.

Front pricing

The commentary is based on 56 reviews from Front G2 reviews.

Front's pricing structure, while offering tiered plans, is a recurring concern in reviews. Users often find it expensive, especially for small businesses or those needing to add features or users as they grow. The lack of flexible contract options is also criticized.

Users sentiment

Rather negative
-0.43

See the Front pricing page.


Front alternatives

  • Logo of Intercom

    Intercom

    More focused on leveraging AI for customer support automation and analytics.
  • Logo of Zoom Workplace

    Zoom Workplace

    It has less momentum and a smaller user base. This platform is less focused on customer support features like shared inboxes and workflow automation.
  • Logo of Glassix

    Glassix

    Glassix is known for its positive pricing sentiment and has more momentum. Glassix users highlight the AI chatbot for automating support and a unified inbox that consolidates communication channels. Users mention occasional glitches and a need for more product documentation.
  • Logo of Zendesk Support Suite

    Zendesk Support Suite

    More suitable for larger businesses. It has more momentum in terms of growth. Offers a wider range of integrations with other products and platforms.
  • Logo of ClickUp

    ClickUp

    ClickUp is a better fit for users seeking a more budget-friendly option with a transparent pricing structure. It has more momentum in terms of user base growth. However, Front is considered more user-friendly.
  • Logo of Gmelius

    Gmelius

    Gmelius is growing slower and offers a more budget-friendly pricing model. It is a better fit for teams reliant on Gmail and Google Workspace, particularly in professional services, IT, and marketing. However, it has limitations in scalability and performance, especially for bulk tasks.

Front FAQ

  • What is Front and what does Front do?

    Front is a customer communication platform that streamlines customer interactions. It offers a shared inbox combining email, chat, and social media, enabling team collaboration and efficient task management. Front helps businesses improve customer service operations through automation and data-driven insights.

  • How does Front integrate with other tools?

    Front integrates with a variety of tools, including Slack, HubSpot, Salesforce, and Zapier, to enhance its functionality and connect with existing workflows.

  • What the main competitors of Front?

    Front's main competitors include Zendesk, Intercom, and Help Scout. These platforms offer similar features, such as shared inboxes, automation, and reporting, aiming to improve customer support efficiency and streamline communication.

  • Is Front legit?

    Front is a legitimate and safe customer service platform. It's highly rated on platforms like G2 and Glassdoor. Users particularly appreciate its shared inbox and collaboration features that simplify customer service operations.

  • How much does Front cost?

    There is no pricing information available for Front.

  • Is Front customer service good?

    Based on user reviews, Front's customer service is generally well-regarded. Users highlight the helpfulness and responsiveness of the support team. However, some users have reported occasional difficulty reaching support and navigating complex issues.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.