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Firework description
Firework is a software platform that helps businesses add live and recorded video to their websites to increase customer engagement and sales. Its features include shoppable videos, livestreaming capabilities, and one-on-one virtual shopping consultations. The platform also boasts AI-powered digital humans that can answer customer questions and provide product recommendations. Firework primarily serves mid-to-large businesses in industries like fashion, beauty, and electronics, with notable clients like Walmart and Samsung.
Who is Firework best for
Firework is a good fit for small retail and e-commerce businesses looking to enhance their online presence with video.
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Ideal for small businesses.
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A good fit for retail and e-commerce businesses.
Firework features
| Supported Firework provides video analytics such as view counts, watch time, and interaction rates. |
| Supported Firework tracks conversions and actions taken after watching videos, including purchases. |
| Supported Firework offers robust options for customizing the appearance and functionality of their embedded video player. |
Firework pricing
See the Firework pricing page.
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Firework has a free trial.
Growth
Includes unlimited video uploads, $5 per 1K additional video views, up to 50 playlists and 5 logins.
Enterprise
Custom Commerce Integrations, unlimited video uploads, unlimited playlists, unlimited logins, custom branding
Firework alternatives
Vimeo
It has a wider industry application and is a much better fit for Enterprise customers. Vimeo is growing faster and users praise its ease of use. However, Vimeo's pricing receives more negative feedback.
Loup
Loup is growing faster. Loup is a better fit for smaller businesses.
Wistia
More suitable for larger companies and a wider range of industries. Wistia is growing faster than Firework.
Streamable
More focused on hosting and monetizing online events. Better fit for businesses looking to build communities through interactive online experiences.
Instasell
More focused on shoppable videos and live shopping experiences.
Teyuto
Better for building internal video portals for employee training or corporate communications. More affordable. Geared towards building a self-branded experience. It is growing faster, however, there are some negative reviews about customer support.
Firework FAQ
What is Firework and what does Firework do?
Firework is a software platform that helps businesses increase customer engagement and sales using shoppable videos, livestreaming, and AI-powered digital humans. Tailored for mid-to-large businesses, it's a popular choice for sectors like fashion, beauty, and electronics.
How does Firework integrate with other tools?
Firework offers integrations with Shopify, Salesforce Commerce Cloud, and Gorgias, enabling smooth workflows and data synchronization with existing systems.
What the main competitors of Firework?
The main competitors of Firework are Vimeo, Loup, Wistia, Streamable (now RingCentral Events), Instasell, and Teyuto. These platforms offer a range of video-centric features, including shoppable videos, live streaming, and analytics.
Is Firework legit?
Firework is a legitimate software platform. It has generally positive reviews online and is used by large companies like Walmart and Samsung. However, consider exploring alternative platforms as well to ensure you find the best fit for your needs.
How much does Firework cost?
Firework's Growth plan is $199 per month billed annually. The Enterprise plan has custom pricing based on your business needs. Contact Firework for a customized quote.
Is Firework customer service good?
Based on the reviews, Firework's customer support is described as incredibly helpful. Users highlight the support team's responsiveness and willingness to assist with any issues.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.