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Canto

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Company health

Employee growth
20% increase in the last year
Web traffic
12% increase in the last quarter

Ratings

G2
4.3/5
(845)
Capterra
4.5/5
(651)

Canto description

Canto is a digital asset management (DAM) software that helps mid-sized to large companies organize and manage their digital content in one central location. It offers features like AI-powered search to easily find files, streamlined sharing options, and integrations with other tools. Canto aims to improve content management efficiency, collaboration, and overall brand consistency.


Who is Canto best for

We find that Canto is a solid choice for organizations seeking to streamline digital asset management. Users praise its ease of use and robust search, especially the AI-powered facial recognition. Keep in mind that some users report slow loading times and occasional search inaccuracies, so test thoroughly. Integrations with Adobe and Canva can really boost creative workflows!

  • Perfect for medium-sized businesses (101-1000 employees) needing centralized digital asset management.

  • Canto's versatility makes it suitable across diverse industries seeking efficient digital content organization.


Canto features

Supported

Canto DAM: Canto DAM centralizes, organizes, manages, and shares all of your brand's digital content with Canto's award-winning DAM platform.

Supported

Canto PIM: Canto PIM enhances your product experiences with a unified DAM + PIM solution, empowering you to manage all of your digital assets and product data seamlessly.

Supported

AI Visual Search: AI Visual Search helps you discover images and videos instantly.

Supported

Video Enhancements: Video Enhancements let you enhance your videos with powerful extras.

Supported

Media Delivery Cloud: Media Delivery Cloud helps you automate your content delivery.

Supported

Integrations: Integrations provide more power for your Canto DAM.

Supported

VisualSearch Pro: VisualSearch Pro helps you Search easier. Search faster. Search visually with our AI-Powered Visual Search Solutions

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Rather negative
-0.3

Customer Service

Strongly positive
+0.9

Ease of Use

Strongly positive
+0.74

Reliability and Performance

Neutral
+0.29

Ease of Implementation

Rather positive
+0.4

Scalability

Rather positive
+0.44

Canto reviews

We've summarised 1576 Canto reviews (Canto Software Advice reviews, Canto TrustPilot reviews, Canto Capterra reviews and Canto G2 reviews) and summarised the main points below.

Pros of Canto
  • Easy to use interface for organizing and tagging assets.
  • Robust search functionality using tags and keywords.
  • Helpful portal system for sharing specific files with different teams.
  • Excellent Adobe and Canva integrations streamline workflows.
  • AI-powered facial recognition is a valuable tool.
Cons of Canto
  • Slow loading times, especially for bulk uploads and facial tagging.
  • Upload links do not allow downloads, only viewing/uploading.
  • Search function can be inaccurate, especially within folders.
  • Portals and Style Guides lack intuitive design and customization.

Canto pricing

The commentary is based on 100 reviews from Canto Capterra reviews, Canto G2 reviews and Canto TrustPilot reviews.

Canto is considered a valuable tool, especially for its robust features and excellent customer support. However, many users find the cost to be high, particularly regarding additional users and storage. While it's seen as a worthwhile investment by some, others feel it could be more affordable.

Users sentiment

Rather negative
-0.3

See the Canto pricing page.


Canto alternatives

  • Logo of Bynder
    canto vs Bynder
    Centralize, organize, and share your brand assets effortlessly.
    Read more
  • Logo of Dash
    Dash
    Organize, find, and share your brand assets effortlessly.
    Read more
  • Logo of Brandfolder
    Brandfolder
    Centralized platform to organize, share, and track brand assets.
    Read more
  • Logo of Bynder Webdam
    Bynder Webdam
    Centralized digital asset management for streamlined workflows and brand consistency.
    Read more
  • Logo of OpenAsset
    OpenAsset
    Find, share, and use project images to win more work.
    Read more
  • Logo of Air
    Air
    Visualize, organize, and collaborate on all your creative assets.
    Read more

Canto FAQ

  • What is Canto and what does Canto do?

    We find Canto to be a helpful digital asset management (DAM) platform for organizing and sharing digital content. It offers AI-powered search, streamlined sharing, and integrations with tools like Adobe and Canva. In our experience, users appreciate the intuitive interface but have noted occasional slow loading times and search inconsistencies.

  • How does Canto integrate with other tools?

    We find Canto integrates with other tools to enhance its functionality, including popular software like Adobe and Canva. This allows for streamlined workflows and improved collaboration. It also offers various integrations to expand the capabilities of its DAM system.

  • What the main competitors of Canto?

    We find Canto's main competitors include Bynder, Dash, Brandfolder, Air, OpenAsset, and Bynder Webdam. These platforms offer similar digital asset management capabilities, focusing on organizing, sharing, and streamlining workflows for brand assets.

  • Is Canto legit?

    Yes, Canto is a legitimate digital asset management (DAM) software. We find that Canto is generally well-regarded by users for its ease of use and robust features like AI-powered search, but keep in mind that some users have reported issues with performance and certain features. It's worth exploring to see if it fits your needs.

  • How much does Canto cost?

    Unfortunately, Canto doesn't publicly share their pricing details. We recommend contacting their sales team directly for a personalized quote based on your specific needs.

  • Is Canto customer service good?

    Based on the reviews, Canto's customer support receives positive feedback. Users praise the responsiveness and helpfulness of the support team, particularly during implementation and onboarding. They appreciate the quick responses and effective problem-solving provided by Canto's support staff.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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