Logo of Campaign Monitor by Marigold

Campaign Monitor by Marigold

Website LinkedIn

Last updated on

Company health

Employee growth
22% increase in the last year
Web traffic
14% decrease in the last quarter
Financing
February 2019 - $410M

Ratings

G2
4.1/5
(693)
Glassdoor
3.1/5
(13)

Campaign Monitor by Marigold description

Campaign Monitor by Marigold is an email marketing platform designed for businesses of all sizes. It offers a user-friendly drag-and-drop interface to build and send personalized email campaigns, create automated email sequences, and track performance. Campaign Monitor provides pre-designed templates, customizable forms, and features like A/B testing to improve email engagement. Its focus on simplicity and visual tools makes it easy for marketers to create professional email campaigns without needing technical expertise.


Who is Campaign Monitor by Marigold best for

Campaign Monitor by Marigold is an intuitive email marketing platform perfect for businesses seeking user-friendly design and robust analytics. Users praise its ease of use and A/B testing capabilities, while some note limitations in styling options and pricing. It's ideal for marketers looking to create and send professional email campaigns without coding.

  • Best for small to medium-sized businesses.

  • Ideal for various sectors, including e-commerce, retail, and marketing.


Campaign Monitor by Marigold features

Type in the name of the feature or in your own words tell us what you need
Supported

Campaign Monitor offers a drag-and-drop builder to create responsive email templates without coding.

Supported

Campaign Monitor supports A/B testing for subject lines and content.

Supported

Campaign Monitor allows automated email campaigns based on triggers and subscriber behavior.

Supported

Campaign Monitor supports customizable signup forms and provides insights into lead engagement via email marketing metrics.

Supported

Campaign Monitor allows personalizing emails based on recipient data, using tags and dynamic content.

Supported

Campaign Monitor offers detailed reports and analytics on email campaign performance, including open rates, click-through rates, and integration with Google Analytics.

Supported

Campaign Monitor allows segmenting contacts based on various criteria.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Ease of Use

Rather positive
+0.6

Reliability and Performance

Strongly positive
+1

Campaign Monitor by Marigold reviews

We've summarised 693 Campaign Monitor by Marigold reviews (Campaign Monitor by Marigold G2 reviews) and summarised the main points below.

Pros of Campaign Monitor by Marigold
  • Easy to use and saves time
  • Good A/B testing features
  • Robust analytics with open rate tracking
  • Easy integration with other tools
Cons of Campaign Monitor by Marigold
  • Limited editing and styling options
  • Not possible to check if other teams are working on the same platform
  • Lacks multivariate testing
  • No freemium option, the paid plans are expensive

Campaign Monitor by Marigold pricing

The commentary is based on 37 reviews from Campaign Monitor by Marigold G2 reviews.

Campaign Monitor's pricing is generally considered fair for its features, especially for small to medium businesses. Some users find the lack of a free plan and the cost of premium features to be drawbacks, with others suggesting the higher tiers offer more than they need. Pay-as-you-go options are appreciated for infrequent senders.

Users sentiment

Strongly negative
-1

See the Campaign Monitor by Marigold pricing page.

  • Campaign Monitor by Marigold has a free trial.

Free

$0

Get a taste of basic email with a 30-day free trial.

Lite

$12/month

Get started quickly with our core features.

Essentials

$29/month

Unlimited emails for the frequent sender.

Premier

$159/month

Advanced segmentation plus premier support.


Campaign Monitor by Marigold alternatives

  • Logo of Litmus
    Litmus
    Better for ensuring email compatibility across various email clients. Geared towards larger organizations and has positive reviews for its email preview features and testing capabilities. However, it is more expensive and has fewer template options.
    Read more
  • Logo of AWeber
    AWeber
    Better for users seeking affordable email marketing solutions. Caters to small and medium businesses with simple email marketing needs.
    Read more
  • Logo of Email on Acid
    Email on Acid
    Better for medium to large businesses needing broader communication tools beyond email marketing. Has greater website traffic momentum but slower employee growth. Offers unlimited email previews and robust campaign prechecks.
    Read more
  • Logo of HubSpot Marketing Hub
    HubSpot Marketing Hub
    Better for larger businesses seeking comprehensive marketing automation, CRM, and sales tools in one platform. A strong HubSpot Campaign Monitor alternative for inbound marketing and lead generation. Has more momentum currently.
    Read more
  • Logo of Nautilus
    Nautilus
    More focused on e-commerce and content creators. Fewer features than Campaign Monitor, making it potentially simpler for basic email marketing.
    Read more
  • Logo of Mailchimp All-in-One Marketing Platform
    Mailchimp All-in-One Marketing Platform
    Better for social media marketing and has more momentum. A good Campaign Monitor alternative.
    Read more

Campaign Monitor by Marigold FAQ

  • What is Campaign Monitor by Marigold and what does Campaign Monitor by Marigold do?

    Campaign Monitor by Marigold is an email marketing platform ideal for businesses seeking a user-friendly solution. It offers a drag-and-drop interface, automated email sequences, pre-designed templates, and robust analytics to create and track effective email campaigns.

  • How does Campaign Monitor by Marigold integrate with other tools?

    Campaign Monitor integrates with numerous tools, including Google Analytics, Salesforce, Shopify, and WordPress. This connectivity allows users to streamline workflows and leverage data from various sources to enhance their email marketing campaigns. It also offers API access for custom integrations.

  • What the main competitors of Campaign Monitor by Marigold?

    Top Campaign Monitor competitors include Mailchimp, HubSpot Marketing Hub, ActiveCampaign, and similar email marketing automation platforms like Nautilus and Mumara. These alternatives offer comparable features for email campaign management and automation.

  • Is Campaign Monitor by Marigold legit?

    Yes, Campaign Monitor by Marigold is a legitimate email marketing platform. It's known for its ease of use and robust analytics, though some users find the pricing a bit high. If you're looking for a safe and reliable email marketing solution, Campaign Monitor is a viable option.

  • How much does Campaign Monitor by Marigold cost?

    Campaign Monitor offers a free trial and paid plans starting at $12/month for the Lite plan, $29/month for Essentials, and $159/month for the Premier plan. The best plan depends on your email marketing needs and contact list size.

  • Is Campaign Monitor by Marigold customer service good?

    Campaign Monitor's customer service receives mixed reviews. While some users praise the helpful and responsive support team, others express frustration with the lack of live support options and occasional delays in responses. A few negative experiences are noted, but positive feedback on the customer service team's helpfulness is more prevalent.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.