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brax.io description
Brax.io is a software platform designed for managing native advertising campaigns. It allows businesses to control and monitor campaigns across multiple platforms like Outbrain, Taboola, and Yahoo, all from one dashboard. Brax.io helps streamline workflows by offering tools for A/B testing, budget adjustments, performance tracking, and team management. Its focus is on improving efficiency and maximizing ROI for native advertising efforts.
Who is brax.io best for
Brax.io is a native advertising management platform best for small businesses and agencies. Users praise its flexible customer service and helpful UI/UX audits. However, some have reported generic ad creatives and inconsistent account management. It offers streamlined campaign management across various platforms, automated optimization, and detailed reporting.
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Best for small businesses seeking to optimize native ad campaigns.
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Ideal for marketing and advertising agencies managing native advertising.
brax.io features
| Supported Brax supports reporting and analytics dashboards for tracking campaign performance. |
| Supported Brax offers tools for setting, managing, and tracking ad campaign budgets. |
| Supported Brax automatically optimizes campaigns based on rules and metrics, maximizing budget effectiveness. |
| Supported Brax supports automated bidding based on various performance metrics, including conversions and clicks. |
| Supported Brax supports campaign management, optimization, and tracking across multiple platforms. |
| Supported Brax supports campaign scheduling, allowing automated adjustments like bid changes or pausing ads at specific times. |
We evaluate the sentiment that users express about non-functional aspects of the software
Value and Pricing Transparency
Customer Service
Reliability and Performance
brax.io reviews
We've summarised 51 brax.io reviews (brax.io TrustPilot reviews and brax.io G2 reviews) and summarised the main points below.
- Flexible and empathetic customer service, especially during onboarding
- Easy communication with account managers
- Creative ad designs and effective contest management
- Helpful website UI/UX audits and marketing campaign proposals
- Efficient platform for managing multiple campaigns and creatives
- Generic, canned ads lacking company understanding
- Mistakes in ad setup and management leading to financial losses
- Unrealistic promises and undelivered campaign results
- High staff turnover and inconsistent account management
- Deceptive contract terms and difficulty canceling services
brax.io pricing
The commentary is based on 8 reviews from brax.io G2 reviews.
Brax.io's pricing is considered expensive for some small businesses, especially if promised results aren't delivered. However, others find the cost worthwhile for the time saved and marketing expertise provided, particularly with small business discounts. Budgets should be carefully considered.
Users sentiment
See the brax.io pricing page.
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brax.io has a free trial.
Starter
Manage $10,000 ad spend per month. Unlimited ad accounts, users, campaigns, and ads. Includes campaign and ad management, dayparting, unified reporting, automatic optimization, calculated metrics, power editor, scheduled rules, and bid templates.
Business
Manage $50,000 ad spend per month. Unlimited ad accounts, users, campaigns, and ads. Includes campaign and ad management, dayparting, unified reporting, automatic optimization, calculated metrics, power editor, scheduled rules, and bid templates.
Enterprise Gold
Manage $250,000 ad spend per month. Unlimited ad accounts, users, campaigns, and ads. Includes campaign and ad management, dayparting, unified reporting, automatic optimization, calculated metrics, power editor, scheduled rules, bid templates, Brax Data Services, custom revenue integration, and executive support.
Enterprise Platinum
Manage $1,000,000 ad spend per month. Unlimited ad accounts, users, campaigns, and ads. Includes campaign and ad management, dayparting, unified reporting, automatic optimization, calculated metrics, power editor, scheduled rules, and bid templates, Brax Data Services, custom revenue integration, executive support, and Slack Support Channel.
brax.io alternatives
SemrushBetter for SEO and content marketing. Caters to a wider range of industries and has a larger customer base. Is growing faster in terms of web traffic and employee count. More expensive.Read more
AdGenius.aiLower rated on G2. Users mention unpredictable AI results, expensive setup, and limited support as downsides. No team management features.Read more
BasisBetter fit for businesses running cross-channel digital ad campaigns, including social media, search engines, and connected TV. Wider industry applicability. Has significantly more momentum. Offers educational resources.Read more
Constant ContactBetter for small businesses and nonprofits focused on email marketing. Wider industry applicability. Has significantly more website traffic momentum.Read more
Mailchimp All-in-One Marketing PlatformBetter for email marketing and broader marketing needs. Caters to various industries and business sizes. Has significantly more momentum.Read more
Visible MeasuresBetter for programmatic advertising and video ads. Caters to smaller businesses. Has more momentum.Read more
brax.io FAQ
What is brax.io and what does brax.io do?
brax.io is a native advertising management platform that streamlines campaigns across various platforms like Taboola, Outbrain, and Yahoo. It offers tools for A/B testing, budget adjustments, performance tracking, and team management, aiming to boost efficiency and ROI. However, some users report issues with ad quality and account management.
How does brax.io integrate with other tools?
Brax.io integrates with major native advertising platforms like Taboola, Outbrain, and Yahoo. Its platform consolidates campaign management, allowing users to control and monitor multiple campaigns across these platforms from a single dashboard. There is no information available about integrations with other tools.
What the main competitors of brax.io?
Top alternatives to Brax.io for native advertising management include AdGenius.ai, which offers similar automation and optimization features. For broader marketing solutions, consider Semrush or Mailchimp. Cometly focuses on ad tracking and analytics.
Is brax.io legit?
Brax.io's legitimacy is questionable. While some users praise the platform's ease of use and helpful customer service, many report deceptive practices, unrealistic promises, and financial losses due to mismanagement. Consider exploring alternatives due to these safety concerns.
How much does brax.io cost?
Brax.io pricing starts at $199/month for the Starter plan (managing $10,000 ad spend). Business is $499/month ($50,000 ad spend), Enterprise Gold is $1,499/month ($250,000 ad spend), and Enterprise Platinum is $2,499/month ($1M ad spend). A 14-day free trial is available.
Is brax.io customer service good?
Brax.io's customer service receives mixed reviews. While some praise the helpfulness, responsiveness, and professionalism of their account managers, others cite generic ad campaigns, mistakes in ad setup, and unmet promises regarding sales growth.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.