Wix is a website building platform focused on providing businesses with user-friendly tools to create an online presence. It offers a drag-and-drop editor, customizable templates, and features like e-commerce tools, scheduling, and marketing integrations. With Wix, businesses can build a website, manage sales, and engage in digital marketing activities, all from a single platform. The platform caters to a wide range of users, from small businesses to larger enterprises seeking an all-in-one solution.
Who is Wix best for
Wix is a user-friendly website builder perfect for small to medium businesses. Its drag-and-drop interface and customizable templates make it easy to create an online presence. Users praise the intuitive design and helpful customer service. However, some find the mobile editor challenging and note additional costs for certain features. Wix is best for those prioritizing ease of use over advanced customization.
Best for small to medium-sized businesses seeking an all-in-one website solution.
Ideal for businesses in e-commerce, retail, and other consumer-facing industries.
Wix features
Type in the name of the feature or in your own words tell us what you need
Supported
Wix supports the selling of digital products like ebooks or online courses.
Supported
Wix fully supports shopping carts, including adding products, customizing the cart page, and integrating with payment gateways.
Supported
Wix offers a scalable ecommerce system suitable for small and medium businesses.
Supported
Wix supports selling on marketplaces and social media via its dashboard.
Supported
Wix fully supports e-commerce integration, including transactions and payments.
Supported
Wix supports online sales across websites, social media, and marketplaces, offering product and order management, and sales tracking.
Qualities
We evaluate the sentiment that users express about non-functional aspects of the
software
Value and Pricing Transparency
Neutral
-0.17
Customer Service
Rather positive
+0.43
Ease of Use
Strongly positive
+0.76
Reliability and Performance
Neutral
-0.16
Ease of Implementation
Rather positive
+0.66
Scalability
Rather negative
-0.41
Wix reviews
We've summarised 4177 Wix reviews (Wix Software Advice reviews, Wix GetApp reviews, Wix Capterra reviews and Wix G2 reviews) and
summarised the main points below.
Pros of Wix
Easy to use drag and drop interface for website building.
Wide variety of website templates to choose from.
Intuitive and user-friendly even for beginners.
Excellent customer service, responsive and helpful.
Cons of Wix
The mobile version editing is difficult to use.
Wix sites load slowly, especially on mobile.
There are add-on costs for many basic features.
SEO tools are basic and could be better.
Wix pricing
The commentary is based on 557 reviews from Wix Capterra reviews, Wix G2 reviews, Wix GetApp reviews and Wix Software Advice reviews.
Wix offers free and affordable premium plans, making it accessible to various users. However, many reviewers mention additional costs for features like custom domains, apps, and email marketing, which can accumulate and become expensive. Some find the pricing structure confusing, especially for add-ons.
Better for users with coding experience seeking extensive design customization. This Wix competitor is growing faster and offers more control over website design elements. Steeper learning curve but more design flexibility. A strong Wix alternative for complex websites.
Better for agencies and freelancers due to white-label options. Has a steeper learning curve and fewer native features. More design flexibility but less intuitive interface for managing pages. Growing faster than Wix.
Specifically designed for WordPress migration, this Wix competitor simplifies website transfers. Aimed at WordPress users, it offers a simple, one-click migration process. This Wix alternative is growing faster and has more momentum. It excels in easy website migration, even for non-technical users.
Better fit for fitness and wellness businesses. Has more momentum. Provides done-for-you websites and social media management. A Wix competitor focused on booking management.
Wix is a website building platform that empowers businesses to create an online presence. Its drag-and-drop interface, customizable templates, and integrated features like e-commerce tools and marketing integrations simplify website creation and management. Wix caters to diverse users, from small businesses to larger enterprises.
How does Wix integrate with other tools?
How does Wix integrate with other tools?
Wix integrates with various tools through its App Market, offering connections to CRM, email marketing, social media, and other business applications. This expands Wix's functionality, allowing businesses to manage diverse operations from their websites.
What the main competitors of Wix?
What the main competitors of Wix?
Wix competes with website builders like Squarespace, Webflow, and other all-in-one platforms like Mailchimp. These alternatives offer similar features such as website building tools, e-commerce functionalities, and marketing integrations, catering to various business needs. Linktree provides a simpler solution for managing online presence.
Is Wix legit?
Is Wix legit?
Yes, Wix is a legitimate website building platform. It's known for its user-friendly interface and variety of templates. However, some users mention slow loading speeds and additional costs for certain features. Consider exploring Wix alternatives if these are concerns.
How much does Wix cost?
How much does Wix cost?
Wix's pricing ranges from $17/month for the Light plan to $159/month for the Business Elite plan. A free plan is also available. Is Wix worth it? It depends on the user's needs, but the range of plans and free option make it accessible to diverse users.
Is Wix customer service good?
Is Wix customer service good?
Wix customer service receives mixed reviews. While many users praise the helpful and responsive support team, others express frustration with difficulty reaching support and unhelpful responses. Some find the support agents knowledgeable, while others have had to find solutions independently.
Reviewed by
MK
Michal Kaczor
CEO at Gralio
Michal has worked at startups for many years and writes about topics relating to software selection and IT
management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs
of any business and find solutions to its problems.
TT
Tymon Terlikiewicz
CTO at Gralio
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech
department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX,
HR, Payroll, Marketing automation and various developer tools.