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Vamp

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Last updated on

Company health

Employee growth
12% decrease in the last year
Web traffic
7% increase in the last quarter
Financing
January 2020 - $9M

Ratings

G2
4.4/5
(11)
Glassdoor
4.4/5
(15)

Vamp description

Vamp is an influencer marketing platform that connects businesses with a curated network of social media creators for campaigns. It offers tools to plan, manage, and track influencer campaigns across various social media channels, including Facebook, Instagram, and TikTok. Vamp focuses on delivering premium content that aligns with brand marketing goals and provides detailed performance insights. Since 2015, Vamp has expanded globally and worked with major brands, aiming to make influencer collaborations efficient and impactful.


Who is Vamp best for

Vamp is an influencer marketing platform that streamlines collaborations between brands and social media creators. It offers tools to manage campaigns across various platforms like Instagram and TikTok. Vamp emphasizes premium content aligned with brand goals and provides detailed performance insights. Best for medium to large businesses.

  • Best for medium to enterprise companies.

  • Suitable for businesses focused on social media marketing.


Vamp features

Type in the name of the feature or in your own words tell us what you need
Supported

Vamp supports influencer search by having influencers apply to campaigns based on brand criteria.

Supported

Vamp supports influencer relationship management through streamlined collaboration and workflow tools.

Supported

Vamp supports planning, executing, and managing influencer campaigns.


Vamp pricing

The commentary is based on 3 reviews from Vamp G2 reviews.

Vamp's pricing model, based on a "coin" system, has drawn criticism for its lack of transparency and difficulty in tracking campaign spend. Some users find it challenging to estimate costs, particularly for content development and boosting, and would prefer a more straightforward pricing structure.

See the Vamp pricing page.


Vamp alternatives

  • Logo of CreatorIQ
    CreatorIQ
    Better fit for larger organizations focused on data-driven influencer marketing. Has a larger database of influencers and more robust analytics. Growing faster than Vamp, with positive employee growth. CreatorIQ is a strong Vamp alternative and competitor.
    Read more
  • Logo of Lolly
    Lolly
    Better fit for small businesses and has more momentum. Lower ratings on Glassdoor. A strong Lolly alternative.
    Read more
  • Logo of Tagger by Sprout Social
    Tagger by Sprout Social
    Better for larger businesses seeking robust analytics and campaign management. Note that users have reported some difficulties with influencer discovery and data accuracy. It has excellent customer support.
    Read more
  • Logo of impact.com
    impact.com
    Better for managing a wider range of partnerships beyond influencers. More suitable for businesses focused on affiliate marketing, customer referrals, and brand collaborations. Geared towards users who prioritize in-depth data analysis and reporting features. Negative user sentiment around customer service responsiveness and occasional technical issues.
    Read more
  • Logo of Postly
    Postly
    Better for managing social media content across various platforms, not just influencer marketing. More affordable pricing. Easier to use, but with some reported glitches.
    Read more
  • Logo of Word on The Block
    Word on The Block
    Offers full-service influencer marketing solutions, including campaign management and influencer sourcing. Provides a hands-off approach to finding niche influencers. Higher rated by users on G2.
    Read more

Vamp FAQ

  • What is Vamp and what does Vamp do?

    Vamp is an influencer marketing platform connecting businesses with social media creators for targeted campaigns. It streamlines influencer campaign planning, management, and tracking across platforms like Instagram and TikTok, providing performance insights and ensuring impactful collaborations.

  • How does Vamp integrate with other tools?

    Vamp integrates with other tools through its API, though specific integrations aren't detailed publicly. For detailed information on product integrations, contacting Vamp directly is recommended.

  • What the main competitors of Vamp?

    Alternatives to Vamp include CreatorIQ, Lolly, and Tagger by Sprout Social. These platforms offer similar influencer marketing capabilities, focusing on campaign management, influencer discovery, and performance analysis. Other options, like Bazaarvoice, Meltwater and Birdeye, provide broader marketing and reputation management tools.

  • Is Vamp legit?

    Yes, Vamp is a legitimate influencer marketing platform. It connects businesses with social media creators for campaigns and offers tools to manage them. Reviews on G2 and Glassdoor rate Vamp positively, indicating it is safe and reliable for influencer marketing.

  • How much does Vamp cost?

    I couldn't find pricing details for Vamp. For the most current information on product pricing and whether Vamp is worth the investment, it's best to visit their website directly.

  • Is Vamp customer service good?

    Vamp's customer service receives positive feedback, with users highlighting excellent support, responsiveness, and helpfulness. Some users mention the platform's ease of use and seamless integration. However, others point out occasional delays in creator replies through the chat function.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.