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Turo description
Turo is a peer-to-peer car rental platform operating in the US, Canada, the UK, and Germany. It allows users to rent cars from private car owners, offering a wider selection of vehicles than traditional car rental companies. This includes everything from budget-friendly options to luxury and specialty vehicles. Turo provides insurance and roadside assistance, and users can filter cars by location, date, and vehicle type. This makes it a potentially cost-effective and convenient alternative to traditional rental services for both personal and business use.
Who is Turo best for
Turo connects car owners with people who need to rent a car. It offers a wide selection of vehicles, from budget-friendly to luxury, and a convenient platform for booking and managing rentals. While praised for its selection and ease of use, some users have reported issues with host cancellations and inaccurate availability listings.
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Best fit for small businesses.
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Suitable for all industries.
Turo features
| Supported Turo offers convenient car pickup and delivery options, including at airports and specified locations. |
| Supported Turo offers self-service car pickup through its app, using lockboxes or Turo Go. |
| Supported Turo supports online booking via its website and mobile app. |
| Supported Turo allows filtering cars by type and other features. |
| Supported Turo allows searching for specific car makes and models using its "limitless search" feature. |
We evaluate the sentiment that users express about non-functional aspects of the software
Value and Pricing Transparency
Customer Service
Ease of Use
Reliability and Performance
Ease of Implementation
Turo reviews
We've summarised 98 Turo reviews (Turo TrustPilot reviews and Turo G2 reviews) and summarised the main points below.
- Wide selection of vehicles, from budget-friendly to luxury and specialty options.
- Easy-to-use app for browsing, booking, and managing rentals.
- Direct communication with car owners facilitates flexibility and personalized service.
- Cost-effective alternative to traditional rental agencies, especially for unique vehicles.
- Convenient pick-up and drop-off options, including airport delivery.
- Host cancellations are a major issue, often without explanation or penalty.
- Inaccurate availability listings lead to booking requests being declined after approval.
- Damage claims and disputes can be unfairly biased against renters, with difficult resolution processes.
- Hidden costs and unclear fee structures can lead to unexpected charges.
Turo pricing
The commentary is based on 20 reviews from Turo G2 reviews and Turo TrustPilot reviews.
Turo offers competitive pricing and affordable rates, often cheaper than traditional rental agencies, especially for unique vehicles. However, some users experienced unexpected price increases or hidden fees related to cleaning or damages. Others found the cost comparable to traditional rentals depending on the vehicle and rental duration.
Users sentiment
Turo alternatives
RentSystBetter for managing fleets and automating car rental operations. Suitable for small to medium sized businesses in the rental industry. Positive customer feedback highlights ease of use and comprehensive features.Read more
Rent CentricBetter for small to medium-sized businesses in car rental, car sharing, and dealership loaners. Caters to retail, construction, hospitality, transportation, and IT industries. Has significantly more website traffic momentum.Read more
Yo RentBetter for equipment rentals in addition to cars. Has more momentum based on website traffic data. Supports real-time availability displays.Read more
ReservationKeyBetter for hotels and vacation rentals. A Turo competitor focusing on hospitality businesses with an affordable, user-friendly platform and personalized customer service.Read more
EccocarBetter for automating car rental businesses with features like keyless entry and digital contracts. Has grown faster in website traffic.Read more
Turo FAQ
What is Turo and what does Turo do?
Turo is a peer-to-peer car sharing marketplace where individuals can rent vehicles from private owners. It offers a diverse selection of cars, from budget-friendly to luxury, and provides insurance and roadside assistance. Users can book cars conveniently through the Turo app, choosing from various locations and vehicle types.
How does Turo integrate with other tools?
Turo's primary integration is with its mobile app for bookings and car management. There is no information available regarding integrations with other tools. For more details, it's best to consult Turo's official resources.
What the main competitors of Turo?
Turo's main competitors include traditional car rental agencies like Hertz, Avis, and Enterprise, as well as peer-to-peer car-sharing platforms like Getaround. While traditional agencies offer established reputations, Turo differentiates itself with a wider vehicle selection and flexible rental options.
Is Turo legit?
Yes, Turo is a legitimate peer-to-peer car rental platform. It offers a wide selection of vehicles and convenient features like online booking and self-service pickup. However, be aware of potential issues with host cancellations and damage claims. For added safety, thoroughly review rental agreements and insurance policies.
How much does Turo cost?
Turo's pricing depends on the vehicle's market value, location, and time of year. There are no standard fees listed, so it's best to check the platform directly for specific pricing details when choosing a car and booking your trip. Is Turo worth it? That depends on your needs and budget, and researching car rental alternatives is always recommended.
Is Turo customer service good?
Turo's customer service receives mixed reviews. While many customers praise the helpfulness and responsiveness of their hosts, some have experienced difficulties with dispute resolution and unhelpful customer support agents, especially regarding damage claims. Others mention positive experiences with support, particularly for trip issues.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.