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rasa.io description
Rasa.io is an email marketing tool that focuses on creating personalized newsletters for each subscriber. Instead of sending the same content to everyone, rasa.io uses AI to select articles based on individual interests, leading to higher engagement. This automation saves time and effort compared to manually curating content, making it suitable for businesses aiming to improve their email marketing without increasing workload.
Who is rasa.io best for
Rasa.io is an AI-powered email marketing tool perfect for businesses wanting personalized newsletters. It automates content curation, saving time and effort. Users love the easy setup and integration with email systems, and how personalized content boosts engagement. However, some users find the AI occasionally misses the mark and desire more detailed analytics. Rasa.io also integrates with HubSpot, effectively passing engagement data.
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Best for small to large businesses, especially those with 101-1000 employees.
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Ideal for marketing and advertising teams seeking automated, personalized email newsletters.
rasa.io features
| Supported Rasa.io automatically curates content based on subscriber preferences, ensuring relevant newsletters. |
| Supported Rasa.io leverages AI to tailor newsletter content to individual subscriber interests. |
| Supported Rasa.io integrates with different platforms, simplifying newsletter management. |
| Supported Rasa.io offers analytics to monitor open rates, click-through rates, and subscriber engagement. |
| Supported Rasa.io provides pre-designed templates for quick newsletter creation. |
| Supported Rasa.io's drag-and-drop editor helps design email layouts to match branding. |
| Supported Rasa.io enables A/B testing for optimizing content and subject lines. |
rasa.io reviews
We've summarised 84 rasa.io reviews (rasa.io G2 reviews) and summarised the main points below.
- Easy to set up and use with a seamless integration with most email systems.
- AI-powered content curation saves time and effort, automating newsletter creation.
- Personalized content leads to higher engagement and open rates.
- Responsive and helpful customer support.
- Integrates with HubSpot, passing valuable engagement data.
- AI isn’t perfect and sometimes misses the mark, requiring manual tweaking.
- Limited pricing options and lack of a la carte features.
- Desire for more granular analytics and detailed click URL information.
- Some find the need to manually “turn off” articles unintuitive.
- Limited customization for template designs in the free version.
rasa.io pricing
The commentary is based on 9 reviews from rasa.io G2 reviews.
Rasa.io offers affordable pricing plans with tiered options suitable for various budgets. While some users experienced unexpected price increases, most find the pricing fair and the platform cost-effective, especially considering its AI-powered personalization features. Some users desire more a la carte pricing options for add-on features.
See the rasa.io pricing page.
rasa.io alternatives
SparkyAI!Focuses on generating AI marketing content rather than personalized newsletters. Has significantly less momentum. Better suited to small businesses.Read more
Cuddle.aiBetter for analytics and reporting for executives. A rasa.io competitor focused on delivering data insights to mobile devices. Ideal for enterprise-level businesses in software and IT.Read more
Multiview ERPBetter for accounting and financial management in mid-sized to enterprise-level businesses. Focuses on automating financial processes, reporting, and data analysis. Has grown faster than rasa.io. Users appreciate robust reporting and customization.Read more
Campaign Monitor by MarigoldBetter for users who prioritize pre-built templates and a visual drag-and-drop interface. Grows faster than rasa.io and offers broader industry applicability. More suitable for those seeking traditional email campaign management.Read more
OverloopBetter for outbound sales automation and lead generation. Focuses on automating email sequences, LinkedIn outreach, and call scheduling. Geared towards sales teams.Read more
rasa.io FAQ
What is rasa.io and what does rasa.io do?
Rasa.io is an AI-powered email marketing platform that automates newsletter creation by curating personalized content for each subscriber based on their interests. This targeted approach increases engagement and saves marketers time compared to manual curation.
How does rasa.io integrate with other tools?
Rasa.io integrates with various platforms to streamline newsletter management. It connects with email systems and marketing automation tools like HubSpot, enhancing data flow and campaign effectiveness. This integration simplifies workflows and centralizes key engagement information.
What the main competitors of rasa.io?
Alternatives to rasa.io include Campaign Monitor, SparkyAI!, and Overloop. These email marketing platforms offer various features like AI-powered content creation, automation, and analytics. They cater to different business needs and budgets, providing options for personalized email campaigns.
Is rasa.io legit?
Rasa.io is a legitimate email marketing tool. Users appreciate its ease of use, AI-powered content curation, and personalized newsletters leading to higher engagement. However, some manual adjustments may be needed, and pricing options are somewhat limited.
How much does rasa.io cost?
I couldn't find pricing details for rasa.io. For the most up-to-date pricing information, it's best to visit their website or contact their sales team directly.
Is rasa.io customer service good?
Rasa.io's customer service receives positive feedback. Users highlight the responsive and helpful support team, particularly during the onboarding process. They praise the team's detailed instructions and quick resolutions.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.