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Publift

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Last updated on

Company health

Employee growth
36% increase in the last year
Web traffic
15% decrease in the last quarter

Ratings

G2
5.0/5
(3)
TrustPilot
4.3/5
(20)

Publift description

Publift helps website owners make more money from advertising on their sites. They use a blend of technology and human expertise to optimize your ad placements and setup. This helps your site show more relevant ads to visitors, without negatively impacting their experience, which should lead to increased ad revenue for you. Publift is a certified Google partner and works with clients globally.


Who is Publift best for

Publift helps website owners, especially small businesses, maximize their ad revenue. They combine technology and human expertise to optimize ad placements for increased earnings without compromising user experience. Users praise their excellent customer service and significant revenue growth, but some have reported inaccurate revenue projections and technical integration issues.

  • Best for small businesses seeking to boost ad revenue.

  • Suitable for online publishers across various industries.


Publift features

Type in the name of the feature or in your own words tell us what you need
Supported

Publift uses algorithms and a yield team to optimize ad campaigns automatically.

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Publift prioritizes premium ad inventory, focusing on brand safety and high-quality placements.

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Publift supports programmatic advertising through its Fuse platform and automated ad buying and selling tools.

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Publift offers reporting dashboards with various metrics, automated reporting, and integrates with BigQuery and Looker Studio.


Publift reviews

We've summarised 22 Publift reviews (Publift TrustPilot reviews and Publift G2 reviews) and summarised the main points below.

Pros of Publift
  • Excellent customer service and responsiveness frequently praised.
  • Significant increase in ad revenue reported by many users.
  • Professional and efficient technical support during onboarding.
  • Helpful advice and optimization suggestions provided.
  • Strong communication and proactive support.
Cons of Publift
  • Inaccurate revenue projections misled some users.
  • Some users experienced technical issues during website integration.
  • Delays in communication reported by some users.
  • Aggressive sales tactics reported by a few users.

Publift alternatives

  • Logo of Google Ad Manager
    Google Ad Manager
    Better fit for publishers with significant online traffic needing a robust, scalable ad management solution. Easier to use for basic tasks, with detailed reporting. However, it can be difficult to learn and navigate for advanced features, and customer support has mixed reviews.
    Read more
  • Logo of Adpushup
    Adpushup
    Adpushup is growing faster and has positive ratings on G2, Trustpilot, and Glassdoor. Users highlight excellent customer support and revenue uplift. However, some users mention discrepancies in payments and communication issues. A strong Publift alternative.
    Read more
  • Logo of Google Ads
    Google Ads
    Better for advertisers looking to manage their own campaigns across various platforms. Broader industry applicability. More suitable for businesses of all sizes.
    Read more
  • Logo of HilltopAds
    HilltopAds
    Known for fast account activation and flexible ad setup. Offers a wider range of ad formats, including pop-ups, videos, and in-page push ads. Caters to a broader audience, including website and app owners. Provides detailed performance tracking. Lower minimum payout for publishers ($10).
    Read more
  • Logo of Auxo Ads
    Auxo Ads
    Better fit for users with existing AdSense approvals.
    Read more
  • Logo of Pubstack
    Pubstack
    Pubstack is growing faster and offers a no-code platform for building and managing ad stacks. It simplifies complex ad technology for publishers. A Publift alternative for those focused on ease of use.
    Read more

Publift FAQ

  • What is Publift and what does Publift do?

    Publift increases website ad revenue through automated optimization and expert management. Their platform prioritizes premium ad inventory and programmatic advertising, boosting revenue without compromising user experience. They offer reporting and analytics tools and are a certified Google Partner.

  • How does Publift integrate with other tools?

    Publift integrates with Google Ad Manager, BigQuery, and Looker Studio for reporting and analytics. It also connects with various ad networks through its Fuse platform for programmatic advertising. Additional integrations are not specified.

  • What the main competitors of Publift?

    Top alternatives to Publift include Adpushup, which offers similar ad optimization features, and Google Ad Manager, a comprehensive platform for managing online advertising. For programmatic advertising, consider Quantcast Platform. Other competitors include Google Ads and HilltopAds.

  • Is Publift legit?

    Publift is a legitimate Google Certified Partner. Users report excellent customer service and significant ad revenue increases. However, some users have mentioned inaccurate revenue projections and occasional technical issues. Consider these factors when evaluating Publift's safety and suitability for your needs.

  • How much does Publift cost?

    Publift doesn't publicly disclose its pricing. To determine if Publift is worth the cost for your specific needs, contact their sales team for a customized quote.

  • Is Publift customer service good?

    Customers consistently praise Publift's excellent customer service, responsiveness, and helpful advice. The support team is described as professional and efficient, especially during onboarding. While some users mentioned communication delays, the overall sentiment towards customer service is positive.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.