Logo of PlayPlay

PlayPlay

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Company health

Employee growth
6% increase in the last year
Web traffic
13% decrease in the last quarter
Financing
October 2021 - $66M

Ratings

G2
4.7/5
(233)
Capterra
4.6/5
(29)
Glassdoor
4.4/5
(127)

PlayPlay description

PlayPlay is an online video creation platform designed for businesses of all sizes. It offers a user-friendly interface with templates, stock footage, and AI features to easily produce high-quality videos. PlayPlay allows users to create various video content, including social media posts, marketing materials, and internal communications. The software focuses on simplicity and efficiency, enabling anyone, regardless of technical expertise, to produce engaging videos that align with brand guidelines.


Who is PlayPlay best for

PlayPlay is the perfect video creation platform for marketing and communication teams at enterprise businesses. With an intuitive interface, extensive stock footage, and AI-powered features like subtitle generation, PlayPlay makes video production easy. Users praise its ease of use and template variety, while some desire more customization options. If your team needs to create engaging videos efficiently, PlayPlay is a great option.

  • Best for medium to enterprise businesses.

  • Ideal for Marketing & Advertising, Media & Entertainment, and Software companies.


PlayPlay features

Type in the name of the feature or in your own words tell us what you need
Supported

PlayPlay supports automatic subtitle generation using AI in over 120 languages.

Supported

PlayPlay offers access to a stock library of images, videos, GIFs, and audio via Getty Images.

Supported

PlayPlay offers various pre-built and customizable video templates.

Supported

PlayPlay allows creating and applying branded templates, ensuring brand consistency.

Supported

PlayPlay supports trimming, merging, audio adjustments, text overlays, and captions. Transitions and effects are implied but not explicitly stated.

Supported

PlayPlay supports feedback, comments, and approvals directly within the platform.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Rather positive
+0.33

Customer Service

Strongly positive
+1

Ease of Use

Strongly positive
+1

Reliability and Performance

Rather positive
+0.63

Ease of Implementation

Strongly positive
+1

Scalability

Rather negative
-0.5

PlayPlay reviews

We've summarised 262 PlayPlay reviews (PlayPlay Capterra reviews and PlayPlay G2 reviews) and summarised the main points below.

Pros of PlayPlay
  • User-friendly and intuitive interface, praised for ease of use.
  • Wide variety of high-quality templates, adaptable for different purposes.
  • Extensive library of stock footage, images, and music.
  • AI features, such as subtitle generation and script writing.
  • Responsive and helpful customer support team.
Cons of PlayPlay
  • Limited text customization options within templates.
  • Limited template customizability.
  • Limited free music options, becoming repetitive with frequent use.
  • Occasional limitations in animation and transition customization.
  • 1080p video resolution limit; no 4K support.

PlayPlay pricing

The commentary is based on 41 reviews from PlayPlay Capterra reviews and PlayPlay G2 reviews.

PlayPlay's pricing is generally considered expensive, especially for smaller businesses or individual users. However, many reviewers feel the cost is justified by the quality, ease of use, and time savings it provides. Some express a desire for more affordable or flexible subscription options.

Users sentiment

Rather positive
+0.33

See the PlayPlay pricing page.


PlayPlay alternatives

  • Logo of Lumen5
    Lumen5
    Better fit for small to medium businesses. Has a drag-and-drop editor and AI script generation. Is growing faster in terms of web traffic and employee growth. A PlayPlay alternative and competitor.
    Read more
  • Logo of Constant Contact
    Constant Contact
    Better for email marketing and reaching smaller businesses. Has broader industry applicability, but is less focused on video creation. Website traffic is growing faster, but employee growth has slowed. Users love the ease of use and customer support, but dislike the pricing and limited design options. A strong PlayPlay competitor for basic digital marketing needs.
    Read more
  • Logo of Simplified
    Simplified
    Better for users looking for an all-in-one marketing platform. More suitable for non-profits and government. Rated higher by users. Offers AI writing tools.
    Read more
  • Logo of Google Ads
    Google Ads
    Better for advertising products or services online to a broad audience, focusing on paid reach and lead generation. A PlayPlay alternative for those prioritizing scalable ad campaigns and detailed performance tracking.
    Read more
  • Logo of VEED
    VEED
    Better for healthcare, ecommerce, government, and automotive industries. Has slightly faster employee growth and website traffic growth. More collaborative features. Users report more bugs and glitches.
    Read more
  • Logo of Promo
    Promo
    Better for quickly creating short marketing videos. Has more website traffic momentum but slower employee growth. A PlayPlay alternative and competitor.
    Read more

PlayPlay FAQ

  • What is PlayPlay and what does PlayPlay do?

    PlayPlay is a user-friendly online video creation platform for businesses. It leverages AI, templates, and stock footage to simplify video production for social media, marketing, and internal communications, empowering users to create engaging, high-quality video content regardless of technical skills.

  • How does PlayPlay integrate with other tools?

    PlayPlay integrates with Getty Images for stock media access. Information regarding integrations with other tools is limited. Contact PlayPlay directly for further details on specific integrations.

  • What the main competitors of PlayPlay?

    Alternatives to PlayPlay include Lumen5, VEED, and Promo. These video creation platforms offer similar features, such as templates, stock footage, and editing tools, catering to various business needs and budgets. Some users might also consider Simplified.

  • Is PlayPlay legit?

    Yes, PlayPlay is safe and legitimate. It's a widely used video creation platform with generally positive reviews praising its ease of use and features like AI subtitle generation and templates. However, some users mention limitations in customization options.

  • How much does PlayPlay cost?

    PlayPlay does not publicly disclose its pricing information. Contact their sales team for a quote based on your specific needs and to determine if PlayPlay is worth the investment for your business.

  • Is PlayPlay customer service good?

    PlayPlay's customer service receives overwhelmingly positive feedback. Users consistently praise the responsiveness and helpfulness of the support team, highlighting their dedication to user success through various channels like online chat and webinars. The readily available assistance contributes to a positive customer experience.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.