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Paddle

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Company health

Employee growth
No change in the last year
Financing
July 2018 - $550K

Ratings

G2
4.5/5
(171)
Glassdoor
3.9/5
(115)

Paddle description

Paddle provides software that handles the complexities of selling software online. It manages billing, subscriptions, taxes, and payments, acting as your Merchant of Record. This means Paddle takes on the responsibility for financial and legal compliance, allowing you to focus on your product and growth. Over 4,000 software businesses use Paddle to simplify their sales processes and expand their global reach.


Who is Paddle best for

Paddle is a robust platform ideal for B2B SaaS businesses seeking to streamline their subscription management, billing, and global tax compliance. Users praise Paddle's comprehensive solution and developer-friendly tools. However, some have noted slow customer support and limited checkout customization. Paddle simplifies international sales and recurring billing, making it a valuable asset for growing SaaS companies.

  • Ideal for small to medium-sized B2B SaaS companies.

  • Best fit for software, IT, telecommunications, media, entertainment, e-commerce, retail, education, and hospitality.


Paddle features

Type in the name of the feature or in your own words tell us what you need
Supported

Paddle supports creating, updating, canceling, and tracking subscriptions.

Supported

Paddle offers secure payment automation, fraud prevention, and refunds. Guest checkout is not explicitly mentioned.

Supported

Paddle automates billing and payments, including subscriptions and invoicing.

Supported

Paddle automatically collects, reports, and remits sales tax.

Supported

Paddle automates recurring billing, invoices, and renewals with stored cards.

Supported

Paddle automates sales tax collection, filing, and remittance.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Neutral
+0.17

Customer Service

Rather positive
+0.43

Ease of Use

Strongly positive
+0.8

Reliability and Performance

Rather positive
+0.4

Ease of Implementation

Strongly positive
+0.83

Paddle reviews

We've summarised 171 Paddle reviews (Paddle G2 reviews) and summarised the main points below.

Pros of Paddle
  • Handles global sales tax/VAT compliance, simplifying international sales.
  • Easy integration with clear documentation and developer-friendly APIs.
  • Streamlined checkout process improves conversion rates.
  • Provides a comprehensive platform for managing subscriptions, payments, and billing.
Cons of Paddle
  • Slow customer support response times, often requiring several days for a reply.
  • Limited customization options for checkout design, making it difficult to fully match branding.
  • Monthly payouts can be delayed, sometimes taking up to 15 days.
  • Lack of granular control over subscription management, such as updating user details or managing seat counts.

Paddle pricing

The commentary is based on 31 reviews from Paddle G2 reviews.

Paddle's pricing is generally considered reasonable, especially for its merchant of record services, handling VAT, and global tax compliance. Some users find the per-transaction fee high, but others appreciate the transparent pricing and lack of hidden fees. While some consider it pricey compared to DIY solutions, the overall value, especially for small businesses, is frequently praised.

Users sentiment

Neutral
+0.17

See the Paddle pricing page.


Paddle alternatives

  • Logo of Pabbly Subscriptions
    Pabbly Subscriptions
    Better for businesses seeking integrated affiliate management and zero transaction fees. Has broader industry applicability including finance, retail, consumer goods, manufacturing, and government. Growing faster than Paddle. More affordable pricing plans.
    Read more
  • Logo of SubscriptionFlow
    SubscriptionFlow
    More focused on general subscription management than solely software sales. Has demonstrated significant momentum in terms of web traffic and employee growth. Offers a wider range of subscription billing cycles. Users praise its customizability, customer support, and reporting features, but note the initial learning curve and lack of a free trial. A Paddle alternative.
    Read more
  • Logo of Maxio (formerly SaaSOptics and Chargify)
    Maxio (formerly SaaSOptics and Chargify)
    Better fit for mid-sized and larger B2B SaaS businesses. Broader industry applicability. More established, with more momentum. Integrates with accounting software.
    Read more
  • Logo of FastSpring
    FastSpring
    Better for retail, manufacturing, education, real estate, legal, energy, marketing, professional services, and automotive industries. Has more momentum based on website traffic and employee growth. Users appreciate the helpful customer support. A Paddle alternative and competitor.
    Read more
  • Logo of NetSuite
    NetSuite
    Better fit for larger businesses needing broader functionalities like CRM and inventory management. Has more momentum and wider industry applicability.
    Read more
  • Logo of Xero
    Xero
    Better for basic accounting and broader industry fit. A Paddle alternative and competitor for small to medium businesses needing general accounting features.
    Read more

Paddle FAQ

  • What is Paddle and what does Paddle do?

    Paddle is a software platform that simplifies the complexities of selling software online. It handles subscriptions, billing, payments, and global tax compliance, acting as the Merchant of Record for over 4,000 software businesses. This frees up software companies to focus on product development and growth.

  • How does Paddle integrate with other tools?

    Paddle integrates with various tools through its developer-friendly APIs. It seamlessly connects with payment gateways, subscription management platforms, and other business tools to streamline operations. This allows for efficient management of subscriptions, billing, and financial data.

  • What the main competitors of Paddle?

    Paddle's main competitors include FastSpring, another e-commerce platform for software sellers, and NetSuite, a broader business management suite. Adapty.io focuses on mobile app subscriptions, while BILL AP/AR handles financial operations for SMBs.

  • Is Paddle legit?

    Paddle is a legitimate platform trusted by over 4,000 software businesses for selling software online. It simplifies billing, subscriptions, taxes, and payments, acting as the Merchant of Record. This ensures financial and legal compliance, so you can focus on growth.

  • How much does Paddle cost?

    Paddle's pricing information is not publicly available. Contact Paddle's sales team to obtain product pricing details and determine if Paddle is worth the investment for your business.

  • Is Paddle customer service good?

    Paddle's customer support receives mixed reviews. While praised for being helpful and responsive during onboarding and for technical issues, many users express frustration with slow response times, often taking several days for a reply to a simple question.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.