Last updated on
Company health
Moz Local description
Moz Local helps businesses manage their online presence in local search results. It ensures that business information is accurate and consistent across various online directories like Google, Facebook, and others. This software helps manage customer reviews and provides insights to improve local search ranking. It simplifies local listing management with automated features like finding and removing duplicate listings.
Who is Moz Local best for
Moz Local is a user-friendly platform ideal for small and medium-sized businesses (SMBs) and agencies seeking to enhance their local SEO. It simplifies local listing management, automates listing submissions, and helps identify duplicate listings. Users praise its ease of use and affordability, but some have noted slow listing updates and limited directory coverage compared to competitors.
-
Best for small to medium businesses and marketing agencies.
-
Suitable for various industries, especially e-commerce, software, and marketing.
Moz Local features
| Supported Moz Local integrates with Google Business Profile, allowing data synchronization and insights analysis. |
| Supported Moz Local creates business listings on various platforms like Google, Facebook, and Yelp. |
| Supported Moz Local provides reports on listing accuracy and consistency across directories. |
| Supported Moz Local enables managing business listings across various directories from a central dashboard. |
| Supported Moz Local helps identify and manage duplicate listings. |
| Supported Moz Local offers automated tools to manage local business listings across platforms. |
We evaluate the sentiment that users express about non-functional aspects of the software
Value and Pricing Transparency
Ease of Use
Moz Local reviews
- Easy-to-use interface for managing local listings.
- Time-saving automation of listing submissions.
- Affordable pricing compared to alternatives.
- Helpful in identifying duplicate and inconsistent listings.
- Useful insights and reporting on local search performance (with paid add-on).
- Slow listing updates, often taking weeks or months.
- Limited directory coverage compared to competitors like Yext.
- Inaccurate data and reporting, including issues with duplicate detection.
- Confusing or unhelpful customer service, especially for complex issues.
- Lack of transparency regarding data aggregator updates.
Moz Local pricing
The commentary is based on 59 reviews from Moz Local Capterra reviews and Moz Local G2 reviews.
Moz Local is considered a reasonably priced option for managing local listings, especially for businesses with limited budgets. Some users find the annual subscription worthwhile, while others express concerns about the cost relative to features and limited free trial access. Several reviews mention the value compared to manual submission or more expensive alternatives.
Users sentiment
See the Moz Local pricing page.
Lite
The Lite plan from Moz Local provides a basic set of features for managing online listings and reviews.
Preferred
The Preferred plan from Moz Local offers enhanced features for managing online listings and reviews.
Elite
The Elite plan from Moz Local provides the most comprehensive set of features for managing online listings and reviews, offering advanced automation and insights.
Moz Local alternatives
ReviewTrackersBetter for multi-location businesses, especially in hospitality and retail. Focuses on review management and reputation monitoring. Has grown faster in website traffic. Geared towards enterprise companies.Read more
PromoRepublicBetter for managing social media presence, especially for multi-location businesses. Has broader functionality beyond listings management. PromoRepublic is growing slower and some users report negative customer service experiences.Read more
GMBapi.comBetter for enterprise companies and those in retail, consumer goods, manufacturing, education, hospitality & tourism, non-profit & government, marketing & advertising, and professional services. Has a more positive pricing sentiment and is growing faster. Users love the customer support and value.Read more
UberallBetter for enterprise companies and industries like healthcare, finance, retail, and hospitality. Customer service is a highlight.Read more
SynupBetter for enterprise businesses and has more momentum. A Moz Local competitor and alternative, it offers more robust review management features.Read more
Marketing 360Better for companies with broader industry applicability. Offers a more comprehensive suite of marketing tools beyond local SEO, including CRM, website building, and payment processing. However, user reviews suggest issues with customer support responsiveness and pricing transparency. Has less momentum compared to Moz Local.Read more
Moz Local FAQ
What is Moz Local and what does Moz Local do?
Moz Local is a platform designed to help businesses manage their online presence in local search results. It ensures accurate business listings across directories, manages customer reviews, and offers insights to improve local search ranking. Moz Local simplifies local listing management, automating tasks such as finding and removing duplicate listings.
How does Moz Local integrate with other tools?
Moz Local integrates with Google Business Profile for data synchronization and insights. It also connects with other major directories like Facebook, ensuring consistent business information across platforms. This streamlines local listing management and enhances online visibility.
What the main competitors of Moz Local?
Top alternatives to Moz Local include Yext, Uberall, and Synup. These competitors offer similar features like managing local listings, tracking customer reviews, and improving local search visibility. While Moz Local is praised for its ease of use and affordability, some users have reported slow listing updates and limited directory coverage compared to competitors.
Is Moz Local legit?
Yes, Moz Local is a legitimate software solution for local SEO. It helps manage online listings and improve local search visibility. While generally well-regarded for its ease of use and affordability, some users report slow listing updates and limited directory coverage.
How much does Moz Local cost?
Moz Local pricing starts at $199/month for the Lite plan, $299/month for the Preferred plan, and $399/month for the Elite plan. While there's no free plan, an annual subscription offers a discount. Add-ons like Listings AI and Reviews AI incur extra costs. Is Moz Local worth it? It depends on your business needs and SEO goals.
Is Moz Local customer service good?
Moz Local's customer service receives mixed reviews. While some users praise the quick and helpful support, others express frustration with slow response times and unhelpful solutions, especially regarding inaccurate data and complex issues. Some users found the support team very helpful with specific, difficult problems.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.