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Company health
Ratings
Kargo description
Kargo is an advertising technology platform that helps big brands run better online advertising campaigns. They focus on creating ads that work on mobile phones, social media, and television streaming services. Kargo is different because they promise to only use high-quality websites and apps for their ads, avoiding low-quality sites. They offer tools to target specific groups of customers and make sure your ads are seen in the right places. Kargo makes it easy to launch your campaigns across different platforms from one place.
Who is Kargo best for
Kargo is an advertising technology platform ideal for small businesses and large brands seeking to enhance their online advertising campaigns. It specializes in creating mobile, social media, and CTV ads using premium inventory. Kargo provides tools for targeted campaigns and streamlined cross-platform management.
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Best for small businesses.
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Suitable for various industries, especially large brands.
Kargo features
| Supported Kargo integrates with various demand-side platforms (DSPs), including Google DV360 and The Trade Desk. |
| Supported Kargo manages digital advertising campaigns across multiple platforms with advanced targeting options. |
| Supported Kargo prioritizes brand safety and access to premium ad inventory. |
| Supported Kargo uses AI-powered contextual targeting to analyze website and app content for effective ad placement. |
Kargo pricing
Users sentiment
See the Kargo pricing page.
Kargo alternatives
The Trade DeskMore suitable for enterprise-level clients. Offers more robust reporting features but can be slower and less intuitive. Higher platform fees may be a concern. A strong Kargo competitor for agencies and large brands.Read more
AdScaleBetter fit for e-commerce businesses. Automates campaign creation and copywriting. Integrates with Google Ads. AdScale is growing slower than Kargo.Read more
ResponsiveAdsFocuses on automatically adjusting ads to different screen sizes and formats. Supports basic campaign tracking features. Kargo alternative for simpler ad management.Read more
YeahmobiMore focused on mobile advertising and programmatic buying. Caters to e-commerce and gaming industries. Has less momentum. Kargo alternative, competitor.Read more
Google AdsBetter for smaller businesses and those seeking broader industry application. A popular Kargo competitor and Google Ads alternative, it offers wider reach but potentially at a higher cost.Read more
OnClickABetter for businesses seeking broader publisher networks. Focuses on connecting businesses with publishers, facilitating efficient ad spending and lead generation. Offers various ad formats and emphasizes high-quality traffic and fraud prevention. Caters to all business sizes.Read more
Kargo FAQ
What is Kargo and what does Kargo do?
Kargo is an advertising technology platform specializing in high-impact mobile, social, and CTV advertising for leading brands. It offers premium ad inventory, AI-powered contextual targeting, and streamlined campaign management across various platforms. Kargo prioritizes brand safety and efficient ad placement.
How does Kargo integrate with other tools?
Kargo integrates with various demand-side platforms (DSPs), including Google DV360 and The Trade Desk, streamlining campaign management. Their platform also offers AI-powered contextual targeting to optimize ad placement across premium websites and apps.
What the main competitors of Kargo?
Key competitors to Kargo include The Trade Desk, Basis, and Google Ads. These platforms offer similar advertising campaign management tools, targeting options, and cross-platform capabilities for large brands. AdScale, ResponsiveAds, and Yeahmobi are also alternatives, but they cater to different needs and business sizes.
Is Kargo legit?
Kargo is a legitimate advertising technology platform. They offer tools for targeted advertising campaigns across various platforms, prioritizing high-quality ad placements. Reviews on G2 and Glassdoor show an average rating above 3.8, suggesting Kargo is safe and reliable for managing online advertising.
How much does Kargo cost?
I couldn't find pricing details for Kargo. For the most current pricing information, it's best to contact Kargo directly or visit their official website.
Is Kargo customer service good?
There is no information available about Kargo's customer service.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.