Hippo Video vs guidde

by Gralio Feb 06, 2025

Hippo Video is a versatile video creation platform suitable for various business needs, while guidde specializes in simplifying how-to video creation for training and support. Hippo Video is better for you if you need broader video creation capabilities, interactive elements, and integrations for sales and marketing. guidde is better for you if your primary focus is creating and sharing how-to videos and documentation easily.

At Gralio.ai we help to simplify your decision-making process by offering detailed, side-by-side software comparisons like this one, to help you confidently choose the tool that aligns with your business goals.

This comparison was created by analysing 784 reviews and 60 websites, saving 4 hours, 51 minutes of reading.

Hippo Video

Website LinkedIn Twitter

guidde

Website LinkedIn Twitter

About

Hippo Video is an all-in-one video creation platform that helps businesses easily create engaging videos for marketing, sales, training, and more. Their AI-powered tools can turn text, documents, or even prompts into professional-looking videos with interactive elements like avatars, calls to action, and personalized messages. Hippo Video integrates with popular platforms and promises to save your team time while boosting engagement with customers.

Guidde is a software tool that allows anyone to create how-to videos, regardless of their technical skills. Through a simple recording process and AI-powered features, Guidde automatically generates video descriptions, adds voiceovers, and provides editing options to create professional-looking guides. These videos can be easily shared and embedded across platforms to improve training, support, and communication within your company. Guidde aims to replace traditional text-heavy documentation with engaging video content that is faster to create and easier to understand.

Summary

Main difference

Hippo Video offers a wider range of video creation and editing tools, including interactive elements and integrations for sales and marketing. guidde focuses on simplifying the creation of how-to videos and documentation through AI-powered features and seamless platform integration for training and support.

Relative strengths of Hippo Video (compared to guidde)

Offers broader video creation capabilities beyond how-to videos, including marketing, sales, and training videos.
Provides more interactive elements like avatars, calls to action, and personalized messages.
Integrates with a wider range of platforms, including Gmail and other sales/marketing tools.

Relative weaknesses of Hippo Video (compared to guidde)

How-to video creation process may not be as streamlined as guidde's.
Fewer AI-powered features specifically for simplifying video documentation.
Less focused on internal training and support use cases compared to guidde.

Who is using Hippo Video and guidde?

Charlie Hills

I use AI to create content that converts

No data

Who should use Hippo Video VS. guidde

Hippo Video is a versatile video creation platform empowering businesses to effortlessly create engaging videos for various purposes, including marketing, sales, and training. Its AI-powered tools streamline video production, transforming text or even simple prompts into professional content. Users appreciate the intuitive interface and seamless integrations with popular platforms like Gmail. While some users have reported occasional errors and limited social media sharing options, Hippo Video remains a valuable tool for teams looking to boost customer engagement with video.

Guidde is an intuitive video platform that empowers anyone to create professional how-to videos, regardless of technical skills. Its AI features automate scriptwriting, voiceovers, and descriptions, simplifying content creation. Users praise Guidde's ease of use and seamless integrations. While some desire more advanced analytics and editing features, Guidde excels at creating high-quality video documentation quickly. This makes it perfect for onboarding, training, and support, particularly for small to medium businesses in software and IT.

Best for small, medium, and enterprise businesses seeking to enhance communication through video.
Ideal for industries like healthcare, finance, e-commerce, education, and more.

Best fit for small to medium-sized businesses.
Ideal for software and IT companies looking to streamline training and support.

Hippo Video and guidde features

Supported

Partially supported

Not supported

Type in the name of the feature or in your own words tell us what you need

Video Messaging

Supported

Hippo Video allows easy recording, personalization and sharing of engaging videos, suitable for sales pages.

Partially supported

Guidde allows creating and sharing videos, but not specifically for sales pages.
Text-to-Video

Supported

Hippo Video offers text-to-video conversion with AI avatars.

Not supported

Guidde does not support AI avatars for video creation.
AI Voices

Partially supported

Hippo Video offers voice narration with diverse voices and accents, but the specific number of AI voices is unconfirmed.

Not supported

Guidde offers over 100 AI voices, not 900.
Video analytics

Supported

Hippo Video offers comprehensive video analytics, including metrics such as views, watch time, engagement, and more. It provides insights into viewer behavior and video performance.

Not supported

Although guidde heavily focuses on video creation and editing, it does not seem to provide video analytics features based on the provided information.
Review and approval

Supported

Hippo Video enables a review and approval process through features like sharing, commenting, analytics, and role-based access control.

Not supported

Guidde is primarily focused on video creation and editing, and lacks built-in features for video review and approval.
Heatmaps

Unknown

Although Hippo Video offers analytics features, it is unclear whether heatmaps showing viewer interactions are supported. The sources do not mention this feature, and a comparison with Sendspark suggests that heatmaps might not be available.

Not supported

Guidde does not seem to support video heatmaps.

Qualities

Value and Pricing Transparency

+0.33

Rather positive sentiment

+1

Strongly positive sentiment
Customer Service

+0.54

Rather positive sentiment

+1

Strongly positive sentiment
Ease of Use

+0.69

Rather positive sentiment

+1

Strongly positive sentiment
Reliability and Performance

-0.5

Rather negative sentiment

+0.43

Rather positive sentiment
Ease of Implementation

+0.4

Rather positive sentiment

+1

Strongly positive sentiment
Scalability

+0.2

Neutral sentiment

No data

Hippo Video and guidde Pricing

No data

User sentiment

Rather positive

+0.33

See full Pricing page

Guidde offers a free plan and three paid plans - Pro, Business and Enterprise. The Business plan has a 30% discount if billed annually. The Enterprise plan requires contacting the sales team for a custom quote.

Plans

User sentiment

Strongly positive

See full Pricing page

Hippo Video and guidde review insights

780 reviews analysed from

Users love

Easy to use with intuitive instructions
Useful "Notes" feature
Chrome extension allows quick video recording and sharing
Seamless integration with Gmail and other platforms

Intuitive and user-friendly interface praised for its ease of use.
Seamless integration with platforms like Zendesk for easy content sharing.
AI-powered features, such as Magic Writer for script generation and automatic video descriptions, significantly speed up content creation.
High-quality video output suitable for both internal and external use, including customer-facing materials.
Excellent and responsive customer support team.

Users dislike

Occasional errors cause video corruption and require re-recording
Upcharges for early adopters to access platform improvements
Limited organization options for videos
Social media sharing limited to Facebook, Twitter and LinkedIn

Occasional slow loading of graphics content, especially large files.
Limited mobile app support requires projecting apps to the browser for recording.
Some users find the video deletion process cumbersome, requiring manual location instead of direct deletion from search results.
Limited image editing capabilities and some editing tools are considered not very useful.
Some users desire more advanced insights and analytics to measure impact beyond basic metrics.

Hippo Video and guidde Ratings

G2

4.5/5

(734)
TrustPilot

2.9/5

(4)

Company health

Employee growth

No data

65% increase in the last year

Web traffic

No data

20% increase in the last quarter

Financing

No data

How intuitive is each platform's video creation process for non-technical users?

Hippo Video's video creation process is generally considered intuitive, with users praising its ease of use and helpful instructions. The Chrome extension facilitates quick recording and sharing. Guidde is also highly praised for its intuitive and user-friendly interface, along with AI features that automate aspects of video creation, simplifying the process for non-technical users. Both platforms aim for ease of use, but Guidde's emphasis on AI assistance may further streamline the process.

Which product offers better integration with existing help desk platforms?

Guidde offers better help desk integration, specifically mentioning seamless integration with Zendesk. While Hippo Video mentions integrations with other platforms and Gmail, it lacks specific mention of help desk platforms.

What are the advantages of Hippo Video?

Hippo Video offers a broader range of video creation capabilities beyond how-to videos, including marketing, sales, and training videos. It offers AI-powered features like text-to-video conversion with avatars and personalized video messaging. Hippo Video also provides more comprehensive video analytics and a built-in review and approval process. Finally, Hippo Video integrates with a wider array of business platforms, especially those geared toward sales and marketing.

What are the disadvantages of Hippo Video?

Hippo Video suffers from occasional errors that corrupt videos and necessitate re-recording, leading to wasted time and effort. Users have also reported upcharges for existing users to access new features, limited organizational tools for managing video libraries, and restrictions on social media sharing (currently limited to Facebook, Twitter, and LinkedIn).

Alternatives to Hippo Video and guidde

Floik

Floik is a software platform designed to help businesses easily create interactive product demos, video tutorials, and online guides. Using Floik, you can record your screen, edit the recording, and add elements like text and voiceover to create engaging content for sales, marketing, and customer support. Floik integrates with other business tools and offers customizable branding options for a professional look.

Vimeo

Vimeo is an all-in-one video software platform for businesses of all sizes. It provides a suite of tools for creating, editing, managing, and sharing high-quality videos. Vimeo hosts videos on its ad-free player, offers live streaming capabilities, and provides analytics to track video performance. Security and privacy features ensure your content is protected and only accessible to authorized viewers. Vimeo integrates with popular business tools to streamline workflows.

Fathom

Fathom is an AI-powered meeting assistant for Zoom, Google Meet, and Microsoft Teams. It automatically records, transcribes, and summarizes your meetings, allowing you to focus on the conversation instead of note-taking. Fathom can generate AI summaries, highlight key points, and even sync with CRM systems like Salesforce and Hubspot. It offers a free plan with unlimited recording, transcription, and basic summarization, as well as paid premium and team plans with advanced features.

SundaySky

SundaySky is an AI-powered video creation platform that helps businesses make personalized videos for marketing, onboarding, and more. Its simple tools help you create high-quality videos without technical expertise, saving you time and resources. SundaySky integrates with popular business software and provides analytics to track video performance. Major companies use SundaySky to improve customer and employee engagement.

Clueso

Clueso is a software tool that helps businesses create instructional videos and documentation quickly. Using AI, Clueso transforms screen recordings into polished videos with features like zoom effects and professional voiceovers. It also automatically generates step-by-step guides with screenshots. This makes it useful for various purposes like employee training, customer education, and creating product demos. Clueso aims to simplify the process of developing high-quality training and support materials, potentially saving time and resources.

Consensus

Consensus is a software platform designed to help businesses automate and improve their sales demos. It allows you to create interactive product demos that potential customers can access on demand. This lets your sales team focus on closing deals rather than giving repetitive presentations. Consensus also provides data on how viewers interact with the demos, giving you insights into their level of interest and helping you tailor your sales approach. It integrates with other sales and marketing tools to streamline your workflow.

Page co-authored by

Michal Kaczor

CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

Tymon Terlikiewicz

CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

How are we doing?

Is this information helpful to you? Is there anything we are missing?

Did this help you select your product?

Other issues? Vote & Let us know