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Scalify description
Scalify is a marketing automation software designed to simplify and improve the effectiveness of Facebook and Instagram advertising. It helps businesses launch, analyze, optimize, and scale their ad campaigns through automation and data-driven insights. Features include automated ad optimization, audience targeting, and performance analysis, with the goal of increasing return on ad spend and saving time. Scalify is used by businesses of all sizes, from solopreneurs to agencies.
Who is Scalify best for
Scalify is a marketing automation software streamlining Facebook and Instagram advertising for businesses of all sizes. Users praise its user-friendly interface, automated ad optimization, and insightful analytics. However, some users mention a limited platform integration and occasional bugs. Scalify is best for small businesses focused on Facebook and Instagram ads, particularly those in e-commerce, retail, and consumer goods.
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Best for small businesses seeking growth through Facebook and Instagram ads.
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Ideal for e-commerce, retail, consumer goods, manufacturing, education, real estate, media, software, energy, marketing, and automotive industries.
Scalify features
| Supported Scalify offers reporting and analytics dashboards for tracking campaign performance. |
| Supported Scalify offers features for defining and targeting specific audience segments, including custom and lookalike audiences. |
| Supported Scalify analyzes ad performance data, helping users identify trends, issues, and opportunities for improvement. |
| Supported Scalify automates ad optimization with pre-built and custom strategies, maximizing budget effectiveness. |
Scalify reviews
We've summarised 41 Scalify reviews (Scalify Capterra reviews and Scalify G2 reviews) and summarised the main points below.
- User-friendly interface: Easy to navigate and use, even for beginners.
- Automated ad optimization: Simplifies ad creation, management, and optimization with automation rules and pre-built strategies.
- Powerful analytics and reporting: Provides valuable insights into campaign performance with comprehensive data analysis tools.
- Excellent customer support: Responsive and helpful support team.
- Time-saving automation: Automates repetitive tasks, freeing up time for other business activities.
- Limited platform integration: Primarily focuses on Facebook and Instagram, with limited or no support for other platforms like Google Ads, TikTok, or LinkedIn.
- Mobile app is lacking: Needs mobile compatibility and a dedicated mobile app.
- Occasional bugs and glitches: Some users have reported bugs, glitches, and inconsistencies in data reporting.
- Steep learning curve: While generally user-friendly, some advanced features and automation workflows can be complex for beginners.
- Pricing can be high, especially for agencies.
Scalify alternatives
Adobe Advertising CloudBetter for larger enterprises with robust marketing teams. Broader channel support (search engines, social media, and connected TV). Integrates with other Adobe products. More established, exhibiting faster growth. Negative pricing sentiment.Read more
AdscookMore focused on Facebook advertising. Supports fewer integrations and has less momentum.Read more
LebesgueMore focused on e-commerce and competitor analysis. Geared towards Shopify users. Has stronger momentum.Read more
AirtomicBetter for budget tracking across Google and Microsoft Ads. Focuses on budget management and pacing for agencies and brands.Read more
E-goiBetter for email marketing and broader marketing automation beyond social media ads. Integrates with a wider range of platforms and offers more comprehensive sales and marketing tools. Caters to similar business sizes and industries but has less momentum. Scalify alternative; E-goi competitor.Read more
Scalify FAQ
What is Scalify and what does Scalify do?
Scalify is a marketing automation software simplifying Facebook and Instagram advertising. It automates ad optimization, targets audiences, analyzes performance, and helps scale campaigns. This data-driven approach aims to boost return on ad spend and save businesses time.
How does Scalify integrate with other tools?
Scalify primarily integrates with Facebook and Instagram for advertising automation and analytics. It lacks direct integrations with other platforms like Google Ads, TikTok, or LinkedIn, which might be a limitation for some users.
What the main competitors of Scalify?
Scalify's main competitors include Adobe Advertising Cloud, ADXL, Adscook, AdScale, and Swaarm. These alternatives offer similar features like ad automation, campaign management, and performance analysis, catering to businesses of various sizes and advertising needs.
Is Scalify legit?
Yes, Scalify is a legitimate marketing automation software specializing in Facebook and Instagram advertising. User reviews praise its user-friendly interface, automated ad optimization, and powerful analytics. It's considered safe and effective for managing and scaling ad campaigns.
How much does Scalify cost?
Scalify's pricing is not publicly available. Contact Scalify directly to obtain specific pricing details and determine if the product is worth the investment for your needs.
Is Scalify customer service good?
Scalify's customer service is highly praised in reviews. Users describe the support team as "A+" and "super refreshing," highlighting their responsiveness and helpfulness. This positive feedback suggests a strong commitment to customer satisfaction.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.