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Pulley description
Pulley is an equity management software designed for growing businesses. It helps you manage employee stock options, create investor reports, and stay compliant with regulations. Pulley streamlines processes like fundraising by modeling dilution and managing investor relations. It also helps with compliance tasks like generating 409A valuations and tax forms. Its employee dashboard gives your team clear information about their equity ownership.
Who is using Pulley?
Who is Pulley best for
We find Pulley to be a solid choice for startups through medium-sized businesses looking to streamline equity management and fundraising. Users appreciate its intuitive interface, responsive customer support, and helpful fundraising tools. While some find document uploads and automated features need improvement, the competitive pricing, especially for early-stage startups, makes Pulley a strong contender. Based on the reviews, the onboarding process can be unclear for some users, but overall, it delivers excellent value.
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Perfect for startups to medium-sized businesses (1-1000 employees) seeking streamlined equity management.
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Great for tech, finance, and insurance firms aiming to simplify fundraising and equity compliance.
Pulley features
Supported Cap Table Management: Pulley provides Cap Table Management to help companies to manage their equity and compliance needs. |
Supported Fundraising Modeling: Pulley has Fundraising Modeling to build confidence with investors and manage the entire fundraising process, to model your round, issue SAFEs, and collect wires. |
Supported 409A Valuations: Pulley provides 409A Valuations which allow you to get a 409A valuation in five days or less, and automate your equity compliance on autopilot by handling 83b elections, form 3921, and stock-based comp reports. |
Supported SAFEs: Pulley provides SAFEs (Simple Agreements for Future Equity) to manage and issue SAFEs easily. |
Supported Employee Experience: Pulley provides Employee Experience with visibility into their vesting and ownership to motivate your team. |
Supported Communications Hub: Pulley provides Communications Hub to turn investors into your biggest supporters with easy-to-send updates. |
Supported Liquidity: Pulley provides Liquidity options that help you as your business scales. Providing liquidity to employees. |
We evaluate the sentiment that users express about non-functional aspects of the software
Value and Pricing Transparency
Customer Service
Ease of Use
Reliability and Performance
Ease of Implementation
Pulley reviews
We've summarised 111 Pulley reviews (Pulley G2 reviews) and summarised the main points below.
- Intuitive and user-friendly interface for cap table management.
- Excellent and responsive customer support.
- Seamless and fast onboarding process.
- Helpful tools for fundraising, including dilution modeling.
- Competitive pricing, especially for early-stage startups.
- Difficulty keeping the cap table up to date with document uploads.
- Redundancy with Clerky for founders already using it for incorporation.
- Automated features for uploading agreements need improvement.
- Limited ability to edit stock purchase agreement templates.
- Unclear onboarding process for some users.
Pulley pricing
The commentary is based on 16 reviews from Pulley G2 reviews.
We find that users consistently praise Pulley's pricing, often citing it as significantly more affordable than competitors like Carta. Many appreciate the transparent and competitive pricing structure, making it a cost-effective choice for cap table management. Some even mention getting better value for their money due to excellent customer support and onboarding assistance.
Users sentiment
See the Pulley pricing page.
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Pulley has a free trial.
Includes cap table management, share certificates, electronic sending and signing of option grants, SAFEs, and more. It also includes fundraising modeling, concierge onboarding, option and equity templates, offer letters, and a communications hub.
Includes all features of the Startup plan plus 409A valuations, replacement for DocuSign for issuing equity grants, electronic option exercises, Rule 701, Form 3921, board approvals, and HRIS integration.
Offers tailored solutions with all the features of the Growth plan and additional options such as ASC 718 and priority onboarding.
Pulley alternatives
Fidelity Private SharesManage employee equity, fundraising, and investor relations seamlessly.Read more
Pulley FAQ
Pulley helps growing businesses manage their equity, from employee stock options to investor relations. We find that it streamlines fundraising, automates 409A valuations, and provides a clear dashboard for employees to track their ownership. It's a valuable tool for staying on top of equity and compliance.
What is Pulley and what does Pulley do?
Pulley helps growing businesses manage their equity, from employee stock options to investor relations. We find that it streamlines fundraising, automates 409A valuations, and provides a clear dashboard for employees to track their ownership. It's a valuable tool for staying on top of equity and compliance.
Pulley integrates with several tools to streamline equity management. It works with HR platforms, payroll systems, and communication tools to keep your team informed. We find this improves the overall employee experience. Pulley also connects with legal and financial services.
How does Pulley integrate with other tools?
Pulley integrates with several tools to streamline equity management. It works with HR platforms, payroll systems, and communication tools to keep your team informed. We find this improves the overall employee experience. Pulley also connects with legal and financial services.
We find that Pulley's main competitors are Carta, Capboard, Cake Equity, Fidelity Private Shares, Astrella, and Carta Total Comp. They offer similar equity management, fundraising tools, and investor relations features.
What the main competitors of Pulley?
We find that Pulley's main competitors are Carta, Capboard, Cake Equity, Fidelity Private Shares, Astrella, and Carta Total Comp. They offer similar equity management, fundraising tools, and investor relations features.
Pulley is a legitimate equity management software. We find Pulley's user-friendly interface and helpful support to be valuable assets. However, some users have mentioned difficulties with document uploads and integration with existing tools. Overall, we believe Pulley is a reliable platform.
Is Pulley legit?
Pulley is a legitimate equity management software. We find Pulley's user-friendly interface and helpful support to be valuable assets. However, some users have mentioned difficulties with document uploads and integration with existing tools. Overall, we believe Pulley is a reliable platform.
Pulley's Startup plan is $1200, while the Growth plan is $3500. They also offer custom-priced plans for specific needs. We couldn't find pricing details for these custom plans, so it's best to contact Pulley directly for a quote.
How much does Pulley cost?
Pulley's Startup plan is $1200, while the Growth plan is $3500. They also offer custom-priced plans for specific needs. We couldn't find pricing details for these custom plans, so it's best to contact Pulley directly for a quote.
We find Pulley's customer support to be excellent. Users consistently praise the responsive and helpful support team, highlighting their quick responses and willingness to go the extra mile. The support team's expertise and proactive assistance during onboarding and ongoing use are frequently mentioned as key strengths.
Is Pulley customer service good?
We find Pulley's customer support to be excellent. Users consistently praise the responsive and helpful support team, highlighting their quick responses and willingness to go the extra mile. The support team's expertise and proactive assistance during onboarding and ongoing use are frequently mentioned as key strengths.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.