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Prowly description
Prowly is a public relations software platform designed for professionals looking to secure media coverage. It offers a range of tools, including a media database with over a million contacts, AI-powered writing assistance for crafting press releases, and analytics to track the effectiveness of PR campaigns. Prowly aims to streamline the process of building relationships with journalists, securing media placements, and measuring the impact of PR efforts, ultimately making it easier for businesses to manage their public image.
Who is Prowly best for
Prowly is a PR platform with a media database, AI writing assistance, and analytics. Users praise its user-friendly interface and comprehensive database but note some outdated journalist profiles and occasional bugs. Best for PR professionals and businesses aiming to improve media outreach and manage PR efforts.
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Best for small, medium, and large businesses seeking streamlined PR solutions.
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Ideal for E-commerce, Media & Entertainment, Software/IT, Marketing & Advertising, Automotive, and Professional Services.
Prowly features
| Supported Prowly allows embedding images, videos, and links directly into content. |
| Supported Prowly enables press release distribution to various media outlets and platforms. |
| Supported Prowly allows creation of customizable newsrooms to host press releases and other media content. |
| Supported Prowly allows building media lists by filtering a large media database and organizing contacts. |
| Supported Prowly supports media monitoring across various sources, including print, broadcast, and social media. |
Prowly reviews
We've summarised 104 Prowly reviews (Prowly TrustPilot reviews and Prowly G2 reviews) and summarised the main points below.
- User-friendly interface and easy to use.
- Comprehensive media database with over 1 million contacts.
- AI-powered writing assistance for press releases.
- Effective PR campaign management tools.
- Customizable online newsrooms for showcasing content.
- Some journalist profiles can be outdated.
- Search filters for journalists and media platforms could be improved.
- Occasional bugs or system crashes reported.
- Limited customization for email templates.
- Issues with file downloads showing as random characters.
Prowly pricing
The commentary is based on 7 reviews from Prowly G2 reviews.
Prowly's pricing is generally considered affordable, especially for startups, freelancers, and those with limited budgets. While the basic plan is seen as good value, some users find the premium features expensive. Overall, Prowly offers a cost-effective PR solution.
Users sentiment
See the Prowly pricing page.
Prowly alternatives
SemrushBetter for competitor analysis and broader marketing needs. Caters to a wider range of industries and has a larger user base, growing faster than Prowly. A good Prowly alternative for enterprise SEO.Read more
Muck RackBetter for social media analytics and reporting. Has broader industry applicability. More established, with positive pricing sentiment and faster momentum. Prowly alternative; Prowly competitor.Read more
SimplifiedBetter for social media management, AI content creation, and general marketing tasks. A broader Prowly alternative for users focused on content marketing and various design tools. Caters to education, non-profit, and energy sectors.Read more
PostlyBetter for social media management. Caters to a wider range of industries, including healthcare, finance, and education. More affordable pricing plans.Read more
MynewsdeskHas less momentum. Lower rated on Glassdoor. More suitable for enterprise companies. Prowly alternative; competitor to Prowly.Read more
BuzzSumoBetter for competitor analysis and content strategy. Less focused on media relations and PR management. A Prowly alternative focused on content marketing.Read more
Prowly FAQ
What is Prowly and what does Prowly do?
Prowly is a PR platform with a media database, AI writing tools, and analytics. It streamlines media relations, allowing PR professionals to build media lists, distribute releases, create online newsrooms, and track campaign success. Prowly helps businesses manage their public image effectively.
How does Prowly integrate with other tools?
Prowly integrates with tools like Google Drive, Dropbox, WordPress, and social media platforms. It also offers API access for custom integrations. This connectivity streamlines workflows, allowing for seamless content sharing and campaign management.
What the main competitors of Prowly?
Prowly competes with other PR and media outreach platforms like Muck Rack, a similar platform with a strong media database. It also faces competition from broader marketing suites such as Semrush and BuzzSumo, and more specialized tools like the content-focused Narrato Workspace.
Is Prowly legit?
Yes, Prowly is a legitimate PR software platform. It offers a media database, AI writing assistance, and analytics tools. User reviews are generally positive, praising its ease of use and comprehensive features for managing PR campaigns. Some users mention occasional bugs and limited email template customization.
How much does Prowly cost?
Prowly's pricing information is not publicly available. Contact their sales team to get a customized quote based on your specific needs and team size. Consider reaching out for a demo to see if Prowly is worth it for your PR efforts.
Is Prowly customer service good?
Prowly's customer service receives positive feedback, with users highlighting helpful support, especially during onboarding. While one user mentioned slow chat support, the overall sentiment towards Prowly's customer service and helpfulness is favorable.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.