What is Launchmetrics and what does Launchmetrics do?

Launchmetrics is a software suite for fashion, luxury, and beauty brands. It helps manage digital assets, track samples, measure marketing campaign performance, and streamline workflows for data-driven insights. It's known for its digital showrooms and influencer marketing tools.

How does Launchmetrics integrate with other tools?

Launchmetrics integrates with key tools in the fashion, luxury, and beauty industries, streamlining workflows. It supports integrations for digital asset management, brand asset management, sample tracking, and event management. However, information on specific integrations is limited.

What the main competitors of Launchmetrics?

Alternatives to Launchmetrics include Creative Force for product content creation, Tracksuit for brand tracking, and Mailchimp for broader marketing needs. Other options like Constant Contact and Birdeye offer more general marketing and reputation management solutions.

Is Launchmetrics legit?

Launchmetrics is a legitimate software solution. User reviews highlight excellent customer support and efficient sample management. While some users find the platform difficult to learn initially, Launchmetrics offers valuable tools for fashion, luxury, and beauty brands seeking to optimize their marketing efforts.

How much does Launchmetrics cost?

Launchmetrics doesn't publicly disclose its pricing. Contact their sales team to obtain a customized quote based on your specific needs and the product features you are interested in.

Is Launchmetrics customer service good?

Launchmetrics' customer service receives positive feedback. Users highlight the helpfulness and responsiveness of the support team, particularly during the onboarding process. Specific customer success specialists are frequently mentioned by name for their excellent support.

Launchmetrics

Name: Launchmetrics
Rating: 4.6 (89 reviews)
Author: Launchmetrics

Website LinkedIn Twitter

Company health

Employee growth

8% increase in the last year

Web traffic

31% decrease in the last quarter

Financing

June 2018 - $54M

Ratings

4.6/5

(89)

4.0/5

(82)

Launchmetrics description

Launchmetrics is a software suite designed for marketing and communication teams in the fashion, luxury, and beauty industries. It helps businesses manage their digital assets, such as product images and videos, track samples, and measure the performance of marketing campaigns. Launchmetrics aims to streamline workflows, improve collaboration between teams, and provide data-driven insights to optimize brand performance. The software is used by major brands worldwide and is known for its focus on digital showrooms and influencer marketing tools.

Who is Launchmetrics best for

Launchmetrics helps marketing and communication teams manage digital assets, track samples, and measure campaign performance. Users praise its excellent customer support and efficient sample management but note difficulties with platform navigation and limited customization. Ideal for streamlining workflows and improving team collaboration, Launchmetrics offers data-driven insights to optimize brand performance.

Best fit for small to mid-sized businesses in the fashion, luxury, and beauty industries.
Specifically designed for fashion, luxury, and beauty brands.

Launchmetrics features

Type in the name of the feature or in your own words tell us what you need

Supported

Launchmetrics supports sample tracking, managing samples throughout their lifecycle.

Supported

Launchmetrics supports digital asset management, including creating, managing, and delivering rich media experiences.

Supported

Launchmetrics offers a centralized platform to store, organize, and manage brand assets, ensuring brand consistency and easy access.

Supported

Launchmetrics Events supports event planning, registrations, attendance tracking, and communication.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Customer Service

Strongly positive

+1

Ease of Use

Strongly positive

+0.83

Reliability and Performance

Rather negative

-0.33

Launchmetrics reviews

We've summarised 89 Launchmetrics reviews (Launchmetrics G2 reviews) and summarised the main points below.

Pros of Launchmetrics

Excellent customer support, especially during onboarding.
Efficient sample management and tracking.
Comprehensive media monitoring and reporting features.
User-friendly interface for core features.
Helpful for organizing events and guest lists.

Cons of Launchmetrics

Difficult to learn for new users.
Non-intuitive platform navigation.
Limited customization options.
Issues with uploading print media.
Social media tracking is not comprehensive.

Launchmetrics pricing

The commentary is based on 6 reviews from Launchmetrics G2 reviews.

Launchmetrics' pricing is generally considered high, especially for freelancers or those with limited budgets. While users find the software valuable for media monitoring, sample tracking, and influencer management, the cost is a recurring concern. Some find the per-seat pricing model restrictive.

See the Launchmetrics pricing page.

Launchmetrics alternatives

Constant Contact

Better for small businesses and nonprofits seeking streamlined email marketing. Wider industry applicability. Has more website traffic momentum, but slower employee growth. More affordable pricing.
Read more
Creative Force

Better for high-volume product photography and video management. Is growing faster and has higher ratings. Users love its streamlined workflows, reporting features, and integrations with Adobe Creative Cloud.
Read more
Birdeye

Better for multi-location businesses and local brands. Caters to a wider range of industries including healthcare, finance, retail, and legal. Has a stronger focus on review management and online reputation. Is growing faster.
Read more
GetResponse MAX

Better for a wider range of industries and business sizes. Has grown faster in website traffic. More focused on email marketing, automation, and online sales. A Launchmetrics competitor and alternative.
Read more
Mailchimp All-in-One Marketing Platform

Better for broader marketing needs beyond PR and sample management. A good Launchmetrics competitor for businesses focused on email marketing and advertising. Caters to a wider range of industries and has more momentum.
Read more
Air

Better fit for smaller teams managing visual assets. Has stronger momentum based on employee growth. A Launchmetrics competitor focusing on streamlined collaboration and visual search.
Read more

Launchmetrics FAQ

What is Launchmetrics and what does Launchmetrics do?

Launchmetrics is a software suite for fashion, luxury, and beauty brands. It helps manage digital assets, track samples, measure marketing campaign performance, and streamline workflows for data-driven insights. It's known for its digital showrooms and influencer marketing tools.
How does Launchmetrics integrate with other tools?

Launchmetrics integrates with key tools in the fashion, luxury, and beauty industries, streamlining workflows. It supports integrations for digital asset management, brand asset management, sample tracking, and event management. However, information on specific integrations is limited.
What the main competitors of Launchmetrics?

Alternatives to Launchmetrics include Creative Force for product content creation, Tracksuit for brand tracking, and Mailchimp for broader marketing needs. Other options like Constant Contact and Birdeye offer more general marketing and reputation management solutions.
Is Launchmetrics legit?

Launchmetrics is a legitimate software solution. User reviews highlight excellent customer support and efficient sample management. While some users find the platform difficult to learn initially, Launchmetrics offers valuable tools for fashion, luxury, and beauty brands seeking to optimize their marketing efforts.
How much does Launchmetrics cost?

Launchmetrics doesn't publicly disclose its pricing. Contact their sales team to obtain a customized quote based on your specific needs and the product features you are interested in.
Is Launchmetrics customer service good?

Launchmetrics' customer service receives positive feedback. Users highlight the helpfulness and responsiveness of the support team, particularly during the onboarding process. Specific customer success specialists are frequently mentioned by name for their excellent support.

Reviewed by

MK

Michal Kaczor

CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT

Tymon Terlikiewicz

CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.