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Launchmetrics

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Last updated on

Company health

Employee growth
8% increase in the last year
Web traffic
31% decrease in the last quarter
Financing
June 2018 - $54M

Ratings

G2
4.6/5
(89)
Glassdoor
4.0/5
(82)

Launchmetrics description

Launchmetrics is a software suite designed for marketing and communication teams in the fashion, luxury, and beauty industries. It helps businesses manage their digital assets, such as product images and videos, track samples, and measure the performance of marketing campaigns. Launchmetrics aims to streamline workflows, improve collaboration between teams, and provide data-driven insights to optimize brand performance. The software is used by major brands worldwide and is known for its focus on digital showrooms and influencer marketing tools.


Who is Launchmetrics best for

Launchmetrics helps marketing and communication teams manage digital assets, track samples, and measure campaign performance. Users praise its excellent customer support and efficient sample management but note difficulties with platform navigation and limited customization. Ideal for streamlining workflows and improving team collaboration, Launchmetrics offers data-driven insights to optimize brand performance.

  • Best fit for small to mid-sized businesses in the fashion, luxury, and beauty industries.

  • Specifically designed for fashion, luxury, and beauty brands.


Launchmetrics features

Supported

Launchmetrics supports sample tracking, managing samples throughout their lifecycle.

Supported

Launchmetrics supports digital asset management, including creating, managing, and delivering rich media experiences.

Supported

Launchmetrics offers a centralized platform to store, organize, and manage brand assets, ensuring brand consistency and easy access.

Supported

Launchmetrics Events supports event planning, registrations, attendance tracking, and communication.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Customer Service

Strongly positive
+1

Ease of Use

Strongly positive
+0.83

Reliability and Performance

Rather negative
-0.33

Launchmetrics reviews

We've summarised 89 Launchmetrics reviews (Launchmetrics G2 reviews) and summarised the main points below.

Pros of Launchmetrics
  • Excellent customer support, especially during onboarding.
  • Efficient sample management and tracking.
  • Comprehensive media monitoring and reporting features.
  • User-friendly interface for core features.
  • Helpful for organizing events and guest lists.
Cons of Launchmetrics
  • Difficult to learn for new users.
  • Non-intuitive platform navigation.
  • Limited customization options.
  • Issues with uploading print media.
  • Social media tracking is not comprehensive.

Launchmetrics pricing

The commentary is based on 6 reviews from Launchmetrics G2 reviews.

Launchmetrics offers different packages based on the number of modules and seats required. The Essentials Package includes 3 seats and up to 2 modules. The Enterprise Package includes 5 seats and up to 5 modules. The Ultimate Package allows for custom modules and seats.

See the Launchmetrics pricing page.

Essentials Package
$1550 per month

Choose up to 2 modules to digitize your collection, launch experiences and measure success. Key Highlights: - Number of seats included: 3 - Additional seats and modules access available - Guru Service Plan

Enterprise Package
$3250 per month

Choose up to 5 modules to digitize your collection, launch experiences and measure success. Key Highlights: - Single Sign-On (SSO) Included - Number of seats included: 5 - Additional seats and modules access available - Genius Service Plan

Ultimate Package
Custom

Create a custom package and unlock all of Launchmetrics' modules to maximize your Brand Performance across your portfolio, with our tools especially adapted to fit your business needs. Key Highlights: - Single Sign-On (SSO) Included - Number of seats: custom - Additional seats and modules access available - Genius Service Plan


Launchmetrics alternatives

  • Logo of Aprimo
    Aprimo
    Streamline marketing content creation, management, and performance.
    Read more
  • Logo of Asset Bank
    Asset Bank
    Securely store, organize, and share your brand assets.
    Read more
  • Logo of Pimcore
    Pimcore
    Open-source platform unifying product, customer, and digital asset management.
    Read more
  • Logo of CELUM
    CELUM
    Content operations platform connecting assets, people, and channels.
    Read more
  • Logo of CIERTO
    CIERTO
    Manage, share, and deliver assets effortlessly, boosting team collaboration.
    Read more
  • Logo of Digizuite
    Digizuite
    Centralized digital asset management for streamlined workflows and brand consistency.
    Read more

Launchmetrics FAQ

  • What is Launchmetrics and what does Launchmetrics do?

    Launchmetrics is a software suite for fashion, luxury, and beauty brands. It helps manage digital assets, track samples, measure marketing campaign performance, and streamline workflows for data-driven insights. It's known for its digital showrooms and influencer marketing tools.

  • How does Launchmetrics integrate with other tools?

    Launchmetrics integrates with key tools in the fashion, luxury, and beauty industries, streamlining workflows. It supports integrations for digital asset management, brand asset management, sample tracking, and event management. However, information on specific integrations is limited.

  • What the main competitors of Launchmetrics?

    Alternatives to Launchmetrics include Creative Force for product content creation, Tracksuit for brand tracking, and Mailchimp for broader marketing needs. Other options like Constant Contact and Birdeye offer more general marketing and reputation management solutions.

  • Is Launchmetrics legit?

    Launchmetrics is a legitimate software solution. User reviews highlight excellent customer support and efficient sample management. While some users find the platform difficult to learn initially, Launchmetrics offers valuable tools for fashion, luxury, and beauty brands seeking to optimize their marketing efforts.

  • How much does Launchmetrics cost?

    Launchmetrics doesn't publicly disclose its pricing. Contact their sales team to obtain a customized quote based on your specific needs and the product features you are interested in.

  • Is Launchmetrics customer service good?

    Launchmetrics' customer service receives positive feedback. Users highlight the helpfulness and responsiveness of the support team, particularly during the onboarding process. Specific customer success specialists are frequently mentioned by name for their excellent support.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.