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BL.INK description
BL.INK is a link management platform for creating, tracking, and managing shortened URLs and QR codes. It's particularly useful for marketing attribution, providing detailed analytics on link engagement. BL.INK prioritizes security and compliance, making it suitable for industries like healthcare. Its flexible features and integrations make it a good fit for businesses of all sizes looking to improve their marketing efforts and customer engagement strategies.
Who is BL.INK best for
BL.INK is a link management platform ideal for marketing professionals at medium to large companies seeking to improve marketing attribution and customer engagement. Users love the intuitive interface, easy access to features, and robust analytics dashboards. However, some users dislike the back office UX and limited third-party integrations. BL.INK offers a 21-day free trial and various pricing plans.
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Best fit for small, medium, and large businesses.
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Ideal for marketing, healthcare, finance, manufacturing, hospitality, and software companies.
BL.INK features
| Supported BL.INK allows creating and managing QR codes for website URLs. |
| Supported BL.INK supports dynamic QR codes with updatable destination URLs. |
| Supported BL.INK supports UTM link creation via its URLBuilder tool. |
| Supported Custom URLs are supported, enhancing branding and potentially security. |
| Supported Click-through rates are tracked for all links, including those used in emails. |
We evaluate the sentiment that users express about non-functional aspects of the software
Value and Pricing Transparency
Customer Service
Ease of Use
Reliability and Performance
Ease of Implementation
Scalability
BL.INK reviews
We've summarised 348 BL.INK reviews (BL.INK TrustPilot reviews and BL.INK G2 reviews) and summarised the main points below.
- The simple to use interface makes BL.INK so intuitive.
- All features are easily accessible and dashboards display relevant and up-to-date data.
- Ability to track my old links and redirect people to the new link with ease.
- Dashboard and analytics. When you login everything is in place.
- I like the fact that it shows the analytics such as clicks, the type of device they come from, i.e. mobile/desktop, the country, etc..
- The back office requires a UX refresh, there are a lot of small issues.
- More pixels tracking. It would be so great if we can add more pixels to track our campaign.
- Android app is not available. Temporary redirect doesn't work in Android phone always.
- Limited integration with platforms other than Facebook.
- Some basic and useful features I have to pay additionally.
BL.INK pricing
The commentary is based on 35 reviews from BL.INK G2 reviews.
BL.INK offers a free plan with limited features. Many reviewers find the paid plans valuable for the additional features, though some consider the pricing a bit high, especially for advanced analytics and higher usage limits. Several users mention a lifetime deal as a cost-effective option.
Users sentiment
See the BL.INK pricing page.
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BL.INK has a free trial.
Expert+
Unlimited redirects, 10,000 active links, track 7,500 clicks per link, 1 user, 1 domain.
SMB
Unlimited redirects, 25,000 active links, track 15,000 clicks per link, 5 users, 1 domain, 250 dynamic links.
TEAM
Unlimited redirects, 100,000 active links, track 30,000 clicks per link, 10 users, 5 domains, 500 dynamic links.
BUSINESS
Unlimited redirects, 250,000+ active links, track 60,000 clicks per link, 25+ users, 10+ domains, 1,000 dynamic links.
ENTERPRISE
Unlimited redirects, custom active links, custom clicks tracked, custom users, custom domains, custom dynamic links.
Blaze
Create a million links in 60 seconds, infinitely scalable, API-only, configurable expiration.
BL.INK alternatives
RebrandlyBetter for e-commerce and growing faster. A good BL.INK alternative for branded short links.Read more
ContloBetter for ecommerce stores looking for AI powered omnichannel marketing automation.Read more
TLinkyBetter for small businesses and content creators. Offers "link in bio" pages and more extensive industry applicability. More affordable pricing plans.Read more
ElkQRBetter for small businesses. Offers customizable landing pages and QR code folders. Positively reviewed for ease of use, customization, and customer support.Read more
Google AnalyticsBetter for website and app analytics. Free to use. Broader industry fit. A Google Analytics alternative for those prioritizing link shortening and branded links.Read more
SemrushBetter for competitor analysis, SEO, and paid advertising. A more robust platform with broader marketing functionalities, making it a strong BL.INK alternative or competitor for enterprise-level businesses. It has more momentum currently.Read more
BL.INK FAQ
What is BL.INK and what does BL.INK do?
BL.INK is a link management platform specializing in branded short links, custom QR codes, and comprehensive link analytics. It helps businesses improve marketing attribution, track campaign performance, and enhance customer engagement. BL.INK offers robust features, flexible integrations, and prioritizes security and compliance.
How does BL.INK integrate with other tools?
BL.INK integrates with various platforms through its API and webhooks, allowing for automated link creation and data synchronization. It supports integrations with popular marketing tools, analytics platforms, and social media channels, enhancing marketing workflows and data analysis. However, some users have noted limited integrations compared to other platforms.
What the main competitors of BL.INK?
BL.INK's main competitors include Bitly, TLinky, and ElkQR, all offering link shortening and QR code solutions. While Semrush and Mailchimp offer broader marketing tools, Contlo focuses on AI-powered e-commerce marketing, making them alternatives depending on specific needs.
Is BL.INK legit?
Yes, BL.INK is a legitimate link management platform. It's known for its ease of use, detailed analytics, and focus on security and compliance. BL.INK is safe and useful for businesses seeking to improve marketing attribution and customer engagement via shortened URLs and QR codes. However, some users mention the need for a back-office UX refresh.
How much does BL.INK cost?
BL.INK pricing starts at $48/month for the Expert+ plan. The SMB plan is $99/month, while the TEAM plan is $299/month. Businesses can opt for the $599/month plan. Enterprise and Blaze plans offer custom pricing. A 21-day free trial is available.
Is BL.INK customer service good?
BL.INK's customer service is generally viewed favorably. Users highlight quick responses, helpful solutions, and a proactive approach to customer needs. A few users mention minor account access issues, but these seem to be resolved efficiently by support.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.