Logo of SMTP.com

SMTP.com

Last updated on

Company health

Employee growth
2% decrease in the last year
Web traffic
46% increase in the last quarter

Reviews

G2
3.5/5
(42)
Glassdoor
3.8/5
(116)

SMTP.com description

SMTP.com helps businesses improve their email marketing results by ensuring emails reach inboxes. They offer a cloud-based email relay service that uses their own IP addresses and monitors for spam compliance to maximize deliverability. Key features include automated list validation, detailed analytics, and 24/7 support. This service integrates with popular marketing platforms or your own systems via API. SMTP.com is suitable for businesses who need reliable email sending for marketing campaigns and transactional messages.


Who is SMTP.com best for

SMTP.com is best for small to medium businesses seeking to optimize their email marketing. Users praise the detailed analytics and integrations, but some experience difficulties with account cancellations and pricing. If you need reliable email deliverability and don't mind a potentially steeper learning curve, SMTP.com could be a good fit.

  • Ideal for small to medium-sized businesses (SMBs).

  • Best for businesses focused on email marketing to improve deliverability and campaign performance.


SMTP.com features

Type in the name of the feature or in your own words tell us what you need
Supported

SMTP automatically processes bounces and suppresses invalid addresses.

Supported

The platform supports detailed performance analytics and reporting for email campaigns.

Supported

SMTP provides features and integrations to track and maintain sender reputation.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Strongly negative
-0.85

Ease of Use

Rather positive
+0.47

Reliability and Performance

Strongly positive
+0.7

SMTP.com reviews

We've summarised 42 SMTP.com reviews (SMTP.com G2 reviews) and summarised the main points below.

Pros of SMTP.com
  • SMTP.com provides reliable email delivery with high deliverability rates.
  • Users praise the helpful and knowledgeable customer support team.
  • The platform offers detailed analytics and reporting features to track email performance.
  • SMTP.com is easy to integrate with various platforms and applications.
  • The service offers dedicated IP addresses for improved email sender reputation.
Cons of SMTP.com
  • SMTP.com has a strict 30-day cancellation policy, leading to unexpected charges.
  • Many users have reported difficulties canceling their accounts and unexpected charges.
  • Some users find the pricing to be high, especially compared to competitors like Amazon SES.
  • There have been reports of inconsistent email deliverability, with some emails delayed or going to spam.
  • Customer support response times can be slow, especially outside of EST business hours.
  • The user interface could be improved for better usability and ease of navigation.

SMTP.com pricing

The commentary is based on 18 reviews from SMTP.com G2 reviews.

SMTP.com's pricing structure is a point of contention for many users, with some reviews describing their billing practices as "shady" and "outright theft" due to difficulties canceling and unexpected charges. While some users find the pricing acceptable for high-volume sending, others express a need for more affordable plans or free trials, particularly for low-volume users.

Users sentiment

Strongly negative
-0.85

See the SMTP.com pricing page.

Essential

$25/month

Shared IP, email relay API, reliable expert support, detailed reporting.

Starter

$80/month

Dedicated IP, email relay API, reliable expert support, detailed reporting.

Growth

$300/month

Dedicated IP, email relay API, reliable expert support, detailed reporting.

Business

$500/month

Dedicated IP, email relay API, reliable expert support, detailed reporting.


SMTP.com alternatives

  • Logo of HubSpot Marketing Hub

    HubSpot Marketing Hub

    Better for larger companies. It's a much better fit for a wide range of industries. Has more momentum based on employee growth. Users dislike the limited free version.
  • Logo of SparkPost

    SparkPost

    More suitable for larger businesses and has a wider range of industry applications. It is growing faster and is generally well-regarded for its deliverability rates and free plan. However, users report inconsistent customer support experiences.
  • Logo of Mailchimp All-in-One Marketing Platform

    Mailchimp All-in-One Marketing Platform

    Better suited for businesses looking for a comprehensive marketing platform. It is also a much better fit for Enterprise customers and has more momentum.
  • Logo of Constant Contact

    Constant Contact

    It has more positive customer reviews, but users report more emails ending up in spam folders. It is a much better fit for Enterprise customers and is growing faster. Constant Contact is a better option for a variety of industries including Healthcare, Finance, and Education.
  • Logo of ActiveCampaign

    ActiveCampaign

    It’s a much better fit for companies of all sizes and a much wider range of industries. ActiveCampaign has more momentum based on its website traffic and employee growth on LinkedIn.
  • Logo of Zendesk Support Suite

    Zendesk Support Suite

    Better for larger companies and has a wider range of industry applications. It is growing faster and users praise its seamless integrations. However, users dislike its payment structure and support team.

SMTP.com FAQ

  • What is SMTP.com and what does SMTP.com do?

    SMTP.com is a cloud-based email delivery service that helps businesses improve email deliverability rates. They offer features such as automated list validation, detailed analytics, and 24/7 support, making it suitable for businesses that rely on email marketing and transactional messages.

  • How does SMTP.com integrate with other tools?

    SMTP.com integrates with popular marketing platforms and other systems through its API. This allows businesses to connect their existing workflows and improve email campaign management.

  • What the main competitors of SMTP.com?

    Some of the top SMTP.com competitors include SparkPost, Mailchimp, and Constant Contact. These alternatives offer similar email marketing and delivery services with varying features, pricing, and support options.

  • Is SMTP.com legit?

    SMTP.com is a legitimate email delivery service, but user reviews highlight potential drawbacks like a strict cancellation policy and inconsistent customer support. Consider exploring alternative services like SparkPost or Mailchimp for reliable email delivery.

  • How much does SMTP.com cost?

    SMTP.com's pricing starts at $25 per month for the Essential plan. They offer tiered subscription plans for businesses of all sizes. High volume senders have dedicated plans with custom SMTP pricing.

  • Is SMTP.com customer service good?

    Customer service reviews on SMTP.com are mixed. While some users praise the helpful support team, others report slow response times and difficulties canceling their accounts.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.