Logo of Cool Tabs

Cool Tabs

Website LinkedIn Twitter

Last updated on

Company health

Employee growth
16% decrease in the last year

Ratings

G2
4.4/5
(21)
Capterra
4.5/5
(62)

Cool Tabs description

Cool Tabs is a marketing platform that helps you collect data and engage your audience through interactive campaigns. It offers tools to build contests, giveaways, and other promotions, and then helps you understand the results. You can also use Cool Tabs to track what people are saying about your brand on social media, forums, and news sites. Cool Tabs integrates with popular marketing tools and is designed to be easy to use, even without technical expertise.


What companies are using Cool Tabs?

Havas is using Cool Tabs
Havas
Paradores is using Cool Tabs
Paradores
Hola is using Cool Tabs
Hola
REALE MUTUA- AGENZIA TORINO SANTA RITA is using Cool Tabs
REALE MUTUA- AGENZIA TORINO SANTA RITA
Heineken is using Cool Tabs
Heineken
CEPSA is using Cool Tabs
CEPSA
Shiseido is using Cool Tabs
Shiseido
Vodafone is using Cool Tabs
Vodafone
Domino’s Pizza UK & Ireland Ltd is using Cool Tabs
Domino’s Pizza UK & Ireland Ltd
Zapier is used by Havas, Paradores, Hola, REALE MUTUA- AGENZIA TORINO SANTA RITA, Heineken, CEPSA, Shiseido, Vodafone, Domino’s Pizza UK & Ireland Ltd.

Who is Cool Tabs best for

Cool Tabs is an interactive marketing platform ideal for small to medium businesses in e-commerce, retail, and consumer goods. Users love its easy-to-use interface and comprehensive campaign features, especially for contests and sweepstakes. However, some have noted limitations in design customization and pricing options. Consider Cool Tabs if you need a versatile tool to engage your audience and collect data, but be prepared for potential design constraints and a monthly subscription model.

  • Best for small to medium-sized businesses.

  • Ideal for e-commerce, retail, consumer goods, and marketing.


Cool Tabs features

Type in the name of the feature or in your own words tell us what you need
Supported

Cool Tabs allows embedding contests directly onto websites.

Supported

Cool Tabs can randomly select winners from a list of entries.

Supported

Cool Tabs supports creating and managing various social media contests and giveaways.

Supported

Cool Tabs offers customizable templates for campaigns, adaptable to your brand.

Supported

Cool Tabs enables tailored interactive experiences for specific marketing objectives like lead generation or brand awareness.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Strongly negative
-1

Customer Service

Strongly positive
+1

Ease of Use

Strongly positive
+1

Cool Tabs reviews

We've summarised 83 Cool Tabs reviews (Cool Tabs Capterra reviews and Cool Tabs G2 reviews) and summarised the main points below.

Pros of Cool Tabs
  • Excellent and responsive customer support, readily available through various channels.
  • Easy-to-use interface, especially for creating contests and sweepstakes.
  • Wide range of features and customization options for interactive campaigns.
  • Comprehensive reporting and data collection capabilities.
  • Seamless integration with major social media platforms like Facebook and Instagram.
Cons of Cool Tabs
  • Limited design customization options, requiring tedious CSS edits.
  • Monthly subscriptions only, no option for single campaign purchases.
  • Free trial can be misleading, with unexpected charges.
  • Occasional technical issues, such as widget errors and slow loading times.
  • Limited analytics for newsletters sent through quizzes.

Cool Tabs pricing

The commentary is based on 15 reviews from Cool Tabs Capterra reviews and Cool Tabs G2 reviews.

Cool Tabs' pricing is generally considered a bit expensive, especially for small businesses or individual users. While some reviewers find the cost worthwhile for the features and support, others suggest exploring cheaper alternatives. Premium plans start at $25, and the option to purchase individual campaigns is desired by some users.

Users sentiment

Strongly negative
-1

See the Cool Tabs pricing page.

  • Cool Tabs has a free trial.

STONE

$24 month

Unlimited sweepstakes, Instagram Sweepstakes, Facebook Sweepstakes, Twitter Sweepstakes, Multiplatform Sweepstakes and List Sweepstakes (organic and sponsored), GDPR Toolbox, Basic customization, Data reports

GOLD

$79 month

All STONE features plus all contest types, Instant Win and Scratch & Win, Quizzes and Surveys, Gamifications campaigns, Coupons and Codes, Multi-channel campaigns(visible on any microsite, website, app, social networks or in pop-up mode), Customization with CSS, Templates system, Emails/SMS templates, Multiple users and roles (additional cost), Statistics and reports

DIAMOND

$249 month

All GOLD features plus unlimited White Label interactive campaigns, Customization with HTML, CSS, and Cool Tabs handlebars, Without ‘Cool Tabs’ watermark, Multi-language, Account Manager, Priority customer support, Logic jumps (additional cost)

ENTERPRISE

Custom

All DIAMOND features plus SSO integration, Data integration (any CRM or DMP), Your own domain, Dedicated email server, API access


Cool Tabs alternatives

  • Logo of ViralKit
    ViralKit
    Better for quickly creating contests with AI. Has excellent customer support and is very easy to use. Grows faster than Cool Tabs. Strong user reviews, but the pricing may be a concern for some. Cool Tabs alternative; Cool Tabs competitor.
    Read more
  • Logo of Woobox
    Woobox
    Has broader platform support including Twitter and more CRM integrations. Offers a free plan and is growing faster. However, users report a cumbersome cancellation process and less responsive support. A Cool Tabs alternative and competitor.
    Read more
  • Logo of SweepWidget
    SweepWidget
    Better for users seeking extensive social media integrations, including YouTube and CRM platforms. Offers a free plan, but more limited than Cool Tabs free trial. SweepWidget is praised for its customizability and responsive customer support. However, some users find the interface dated and some integrations lacking. A Cool Tabs competitor and alternative.
    Read more
  • Logo of Postly
    Postly
    Better for social media management overall. More affordable pricing plans. Excellent ease of use. Stronger customer service. A Cool Tabs alternative and competitor.
    Read more
  • Logo of Acoustic Campaign
    Acoustic Campaign
    Better for enterprise businesses focused on multi-channel marketing automation including email, mobile, and social media. Provides more robust email marketing and automation features. Acoustic Campaign is a Cool Tabs competitor and alternative.
    Read more
  • Logo of ShortStack
    ShortStack
    Has broader industry applicability. Growing faster than Cool Tabs. More customizable, but the interface is less intuitive. A Cool Tabs competitor and alternative.
    Read more

Cool Tabs FAQ

  • What is Cool Tabs and what does Cool Tabs do?

    Cool Tabs is an interactive marketing platform that enables businesses to create engaging campaigns like contests, giveaways, and quizzes. It helps collect data, track brand mentions, and understand campaign results through comprehensive reporting and social listening tools. It integrates with popular marketing tools and offers an easy-to-use interface.

  • How does Cool Tabs integrate with other tools?

    Cool Tabs integrates with popular marketing tools, including major social media platforms like Facebook and Instagram. It also offers website embedding, allowing you to host contests directly on your site. Further integration details are limited.

  • What the main competitors of Cool Tabs?

    Top Cool Tabs competitors include ViralKit, Woobox, SweepWidget, and ViralSweep. These platforms offer similar features for creating and managing online contests, giveaways, and other interactive campaigns. For social media management, consider Hootsuite.

  • Is Cool Tabs legit?

    Cool Tabs is a legitimate marketing platform. User reviews praise its ease of use and comprehensive features for creating interactive campaigns. However, some users mention limited design customization and a potentially misleading free trial. Consider these factors when evaluating if Cool Tabs is safe and right for your needs.

  • How much does Cool Tabs cost?

    Cool Tabs pricing starts at $24/month for the Stone plan. The Gold plan is $79/month, and the Diamond plan is $249/month. The Enterprise plan has custom pricing. A 7-day free trial is available. Several add-ons, like logic jumps and multi-channel campaigns, incur additional costs.

  • Is Cool Tabs customer service good?

    Cool Tabs' customer service receives overwhelmingly positive feedback. Users consistently praise the support team's responsiveness, helpfulness, and availability through various channels like live chat and email. They are known for their quick responses and proactive problem-solving.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.