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CapCut

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Company health

Employee growth
70% increase in the last year

CapCut description

CapCut is a free, easy-to-use video editing app primarily for mobile devices. It offers a wide range of features including templates, filters, text, music, and effects to create engaging videos. While popular with individuals for social media content, its accessible features make it a potential tool for businesses looking to create quick marketing videos, especially for platforms like TikTok. CapCut is owned by Bytedance, the same parent company as TikTok.


Who is using CapCut?


Who is CapCut best for

CapCut is a user-friendly video editing app, great for individuals and businesses wanting easy, AI-powered tools. We find it's especially useful for small businesses aiming to create quick marketing videos, particularly for platforms like TikTok. It's free and offers features like templates, filters, and effects to make engaging content.

  • Best for small businesses (1-100 employees) seeking user-friendly, AI-powered video editing for social media and marketing content.

  • Well-suited for the media & entertainment industry, and useful across any sector needing quick video content, especially for social media.


CapCut features

Supported

Flexible Editing: CapCut provides flexible editing capabilities, allowing users to perform various video editing tasks with ease. This includes cutting, trimming, and merging videos, as well as adjusting speed and adding transitions.

Supported

Magical AI Tools: CapCut offers magical AI tools that simplify complex editing tasks. Some of the AI-powered features include background removal, video stabilization, and AI-driven color correction.

Supported

Team Collaboration: CapCut enables team collaboration, allowing users to share ideas, assets, and provide feedback instantly and securely. This feature is particularly useful for businesses and marketing teams working on video projects together.

Supported

Stock Assets: CapCut provides access to a vast library of stock assets, including music, stickers, texts, effects, and filters. These resources enhance the video creation process and allow users to create visually appealing content.

Supported

Smart Tools: CapCut offers a wide range of smart tools that enhance video editing capabilities. These tools include background removal, video stabilization, super slow motion, AI color correction, video upscaling, and video resizing.

Supported

Commercial Resources: CapCut provides commercial resources such as music, stickers, texts, effects, and filters to enhance video creation. These resources allow users to add professional-quality elements to their videos.

Supported

Cross-Platform Availability: CapCut is a versatile video editing tool that can be used on desktops, laptops, browsers, and phones. This allows users to create videos anywhere and at any time.


CapCut pricing

See the CapCut pricing page.

  • CapCut has a free plan.


CapCut alternatives

  • Logo of iMovie
    iMovie
    Free video editor. Simple, fun movie making. Polished results.
    Read more
  • Logo of Movavi Video Editor
    Movavi Video Editor
    Easy video editing software with effects, transitions, and titles.
    Read more
  • Logo of VEED
    VEED
    Effortless online video editing, creation, and collaboration tools.
    Read more
  • Logo of Clipchamp
    Clipchamp
    Easy online video editing, from quick clips to polished productions.
    Read more
  • Logo of Descript
    Descript
    Edit audio and video like a text doc. Podcast, video, and screen recording.
    Read more
  • Logo of DaVinci Resolve
    DaVinci Resolve
    Powerful video editing and color grading in one.
    Read more

CapCut FAQ

  • What is CapCut and what does CapCut do?

    CapCut is a free video editing app packed with features like templates, filters, and music. We find it's great for creating engaging content, especially for social media. It's easy to use, even for quick business marketing videos.

  • How does CapCut integrate with other tools?

    CapCut seamlessly works within the TikTok ecosystem given they share the same parent company. Beyond this, we find that information regarding integrations with other tools is limited.

  • What the main competitors of CapCut?

    We find that CapCut's main competitors are iMovie, Movavi Video Editor, Clipchamp, VEED, Descript, and DaVinci Resolve. Each offers a range of video editing features, from basic to professional.

  • Is CapCut legit?

    Yes, CapCut is legitimate and safe. It's a free video editing app owned by Bytedance, the same company behind TikTok. We find it's a popular and reliable choice for creating engaging video content.

  • How much does CapCut cost?

    CapCut is free to use. We find its video editing features quite impressive for a no-cost app.

  • Is CapCut customer service good?

    We don't have customer service reviews for CapCut at this time. Therefore, we can't comment on the quality of their customer service.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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