Logo of Animoto

Animoto

Last updated on

Company health

Employee growth
20% decrease in the last year
Web traffic
10% increase in the last quarter
Financing
July 2011 - $30M

Reviews

G2
4.4/5
(92)
TrustPilot
4.0/5
(20)
Glassdoor
4.3/5
(64)

Animoto description

Animoto is a cloud-based video creation platform designed for simplicity and ease of use. It allows you to create professional-looking videos using a drag-and-drop interface, pre-designed templates, and a library of stock images and music. Animoto caters to various needs, from marketing and social media content to training videos and internal communications. It's suitable for individuals and teams, with features for collaboration and feedback. While offering a free plan, Animoto provides more customization and features in its paid subscriptions.


Who is Animoto best for

Animoto is a user-friendly video creation platform ideal for users of all skill levels. Its drag-and-drop interface and extensive template library make crafting professional videos simple. Users rave about the platform’s ease of use and high-quality output. However, some users have noted concerns regarding customer service and subscription practices. Animoto is best suited for individuals or businesses needing to create engaging videos without advanced editing features.

  • Animoto is a great choice for small to medium businesses seeking an easy video creation tool, but may not meet the needs of larger enterprises.

  • Animoto is ideal for industries like education, marketing, and real estate where simple yet effective video creation is key.


Animoto features

Type in the name of the feature or in your own words tell us what you need
Supported

Animoto offers various pre-made video templates.

Supported

Animoto supports MP4 exports and direct sharing to YouTube, Facebook and Instagram.

Supported

Animoto allows uploading custom fonts and choosing from a variety of built-in fonts.

Supported

Animoto allows importing video files for editing.

Supported

Animoto allows providing time-stamped feedback on videos.

Supported

Animoto supports importing images from various sources.

Supported

Animoto allows editing up to eight audio tracks on a timeline.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Strongly negative
-1

Customer Service

Neutral
+0.2

Ease of Use

Strongly positive
+1

Reliability and Performance

Strongly negative
-1

Animoto reviews

We've summarised 112 Animoto reviews (Animoto TrustPilot reviews and Animoto G2 reviews) and summarised the main points below.

Pros of Animoto
  • Animoto’s drag-and-drop interface receives consistent praise for its user-friendliness and intuitiveness, making video creation accessible even for beginners.
  • Users appreciate the wide array of professionally designed templates available, catering to diverse needs and themes.
  • The extensive library of stock images, video clips, and music tracks is well-regarded, simplifying the video creation process.
  • The platform is lauded for its ability to produce high-quality videos suitable for various purposes, including social media, marketing, and personal events.
Cons of Animoto
  • Recurring subscriptions and billing practices are often criticized, with users reporting unauthorized charges and difficulties obtaining refunds.
  • Many users express dissatisfaction with Animoto’s customer service, citing slow response times and unhelpful interactions.
  • Limited control over customization is a common complaint, particularly regarding text placement, font options, and video editing capabilities.
  • Several users find the free plan excessively restrictive, viewing it as a mere teaser for paid features.

Animoto pricing

The commentary is based on 21 reviews from Animoto G2 reviews and Animoto TrustPilot reviews.

While Animoto offers convenient video creation tools, users frequently express dissatisfaction with their pricing and billing practices, citing unexpected charges and difficulties obtaining refunds.

Users sentiment

Strongly negative
-1

See the Animoto pricing page.

  • Animoto has a free plan.

Free

Free

Create unlimited videos with no time limit. Provides basic features and includes Animoto branding on videos.

Basic

$96/year

Offers unlimited unbranded videos and downloads in high quality. Includes a wider range of features and removes Animoto branding.

Professional

$180/year

Allows users to create customized videos with professional tools such as the ability to add logos, custom colors, and access to a library of licensed stock photos, videos, and music.

Professional Plus

$468/year

Provides advanced features like 3 user seats, the ability to create branded videos at scale, premium licensed content, and collaboration tools.


Animoto alternatives

  • Logo of VEED

    VEED

    Better for collaborative video editing. It has more momentum and a broader industry application.
  • Logo of Descript

    Descript

    Descript is growing faster and is a much better fit for Enterprise customers. It offers more comprehensive industry coverage, particularly in Finance, E-commerce, and IT. Users praise its innovative text-based video editing and AI-powered features.
  • Logo of Moovly

    Moovly

    It has more positive reviews on G2 and Trustpilot. However, it is growing slower than Animoto.
  • Logo of Vyond

    Vyond

    Better for Enterprise customers and has broader industry application.
  • Logo of Camtasia

    Camtasia

    Better for creating tutorials and demos. It is a better fit for Finance, E-commerce, Retail and IT. It has a more user-friendly interface. However, users report frequent audio issues.
  • Logo of Canva

    Canva

    It has a much broader industry appeal. It is growing faster and enjoys more positive user sentiment.

Animoto FAQ

  • What is Animoto and what does Animoto do?

    Animoto is a user-friendly video creation platform that empowers users to produce professional-quality videos with ease. Utilizing a drag-and-drop interface, pre-designed templates, and a vast library of stock resources, Animoto simplifies video production for diverse needs including marketing, social media, and internal communications.

  • How does Animoto integrate with other tools?

    Animoto provides integrations for sharing content to social media platforms like Facebook, YouTube, and Instagram. It also allows for video importing from various sources. However, information regarding integrations with other specific tools is limited.

  • What the main competitors of Animoto?

    Animoto competes with several other video creation platforms, including VEED, Vyond, and Moovly. These alternatives offer various features like customizable templates, stock media libraries, and intuitive interfaces for creating professional-looking videos.

  • Is Animoto legit?

    Animoto is a legitimate and safe video creation platform. It's used by many businesses and individuals to create marketing videos, social media content, and more. However, some users have raised concerns about their billing practices and customer service.

  • How much does Animoto cost?

    Animoto's pricing includes a Free plan and three paid plans: Basic at $96/year, Professional at $180/year, and Professional Plus at $468/year. Animoto also offers add-ons like additional seats.

  • Is Animoto customer service good?

    Animoto's customer service receives mixed reviews. While some users praise the responsiveness and helpfulness of the support team, others express frustration with slow response times and unhelpful interactions.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.