Vagaro vs Mindbody

by Gralio Mar 07, 2025

Vagaro and Mindbody are business management software solutions catering to the wellness industry. Vagaro offers an all-in-one platform with a focus on beauty, wellness, and fitness businesses, while Mindbody serves a broader market including gyms, studios, and individual practitioners. Both offer core features like online booking and payment processing, but their target audiences and specific functionalities differ.

At Gralio.ai we help to simplify your decision-making process by offering detailed, side-by-side software comparisons like this one, to help you confidently choose the tool that aligns with your business goals.

This comparison was created by analysing 3104 reviews and 60 websites, saving 17 hours, 44 minutes of reading.

About

Vagaro is an all-in-one business management software designed specifically for the beauty, wellness, and fitness industries. It offers tools for online appointment scheduling, payment processing, customer tracking, marketing, inventory management, and more. Vagaro helps businesses attract new customers, manage appointments, reduce no-shows, and streamline operations. It's accessible on any device and offers a free trial period.
Mindbody is a popular business management software designed for the fitness and wellness industry. It offers a range of features including online appointment scheduling, staff management, payment processing, and marketing tools. Mindbody aims to simplify business operations for studios, gyms, salons, and individual practitioners, allowing them to focus on client relationships and business growth. Its large customer base and industry-specific features make it a leader in the wellness software market.

Summary

Main difference
Vagaro is a comprehensive, all-in-one solution best suited for businesses in the beauty, wellness, and fitness industries needing appointment scheduling, payment processing, and marketing tools in one platform. Mindbody, while also serving the wellness industry, has a broader focus, catering to gyms, studios, and individual practitioners with its class scheduling and client management capabilities.

Relative strengths of Vagaro (compared to Mindbody)

  • Vagaro offers a more industry-specific focus with features tailored for beauty and wellness businesses.

  • Vagaro provides integrated payment processing, simplifying transactions for both businesses and clients.

  • Vagaro offers a free trial, allowing businesses to test the software before committing to a subscription.

Relative weaknesses of Vagaro (compared to Mindbody)

  • Mindbody has a larger customer base and wider market recognition.

  • Mindbody offers more robust features for class scheduling and management, including features like waitlists and memberships.

  • Mindbody's integrations with other business tools may be more extensive than Vagaro's.

What companies are using Vagaro and Mindbody?

Who should use Vagaro VS. Mindbody

Vagaro is an all-in-one business management software for the beauty, wellness, and fitness industries. Users praise its ease of use and comprehensive features, including online booking, appointment reminders, and payment processing. However, some users have noted additional costs for certain features and occasional system outages. Vagaro is a valuable tool for streamlining operations and managing client interactions, making it ideal for businesses looking to simplify their daily tasks.

Mindbody streamlines business operations for fitness and wellness providers. Features include online booking, staff management, and payment processing. Users praise the intuitive interface and comprehensive features but note occasional app crashes and navigation difficulties. A popular choice for managing client bookings and schedules efficiently.

  • Ideal for small to medium-sized businesses in the beauty, wellness, and fitness industries.

  • Best fit for beauty, wellness, and fitness businesses seeking an all-in-one solution.

  • Best for small to medium businesses (1-1000 employees), suitable for large enterprises.

  • Ideal for fitness and wellness businesses like studios, gyms, salons, and practitioners.

Vagaro and Mindbody features

Supported
Partially supported
Not supported
Type in the name of the feature or in your own words tell us what you need
  • Direct booking website
    Supported

    Clients can book directly from a business website using the customizable booking widget.

    Supported

    Mindbody offers branded web tools to enable direct bookings from a business website.

  • Messaging integrations
    Partially supported

    Vagaro supports SMS, email and team chats via Connect, but Booking.com and WhatsApp are not mentioned.

    Partially supported

    Mindbody integrates with email, SMS, and WhatsApp, but not Booking.com.

  • Client scheduling and booking
    Supported

    Vagaro fully supports online booking, scheduling, and appointment management.

    Supported

    Mindbody fully supports online booking, scheduling, and appointment management.

  • Online booking
    Supported

    Vagaro enables clients to schedule appointments online via a booking widget, their online booking page, and various integrations like Facebook, Yelp, and Google.

    Supported

    Clients can book appointments online via Mindbody's website and apps.

  • Manage bookings
    Supported

    Vagaro provides clients with the ability to manage their bookings, including canceling and rescheduling.

    Supported

    Clients can manage their bookings, including cancellations and rescheduling.

  • Appointment scheduling
    Supported

    Vagaro offers extensive appointment scheduling and management features, including real-time booking, automated reminders, recurring appointments, multi-location support, and customizable booking options.

    Supported

    Mindbody fully supports appointment scheduling and management.

Qualities

  • Value and Pricing Transparency
    -0.08
    Neutral sentiment
    -0.4
    Rather negative sentiment
  • Customer Service
    +0.87
    Strongly positive sentiment
    +0.39
    Rather positive sentiment
  • Ease of Use
    +1
    Strongly positive sentiment
    +0.54
    Rather positive sentiment
  • Reliability and Performance
    +0.38
    Rather positive sentiment
    -0.26
    Neutral sentiment
  • Ease of Implementation
    +0.71
    Strongly positive sentiment
    -0.33
    Rather negative sentiment
  • Scalability
    No data
    No data
Vagaro and Mindbody Pricing
No data

User sentiment

Neutral
-0.08

See full Pricing page

No data

User sentiment

Rather negative
-0.4
We couldn't find a pricing page for Mindbody.

Vagaro and Mindbody review insights

2966 reviews analysed from and

Users love

  • Vagaro is praised for its user-friendly interface and ease of use.
  • Excellent customer support is a recurring highlight in positive reviews.
  • The automated appointment reminders and confirmations are highly appreciated by users.
  • The platform is lauded for its comprehensive features, acting as a one-stop shop for managing a business.
  • Many users appreciate the convenience of online booking for both themselves and their clients.
  • Easy to use and intuitive interface for booking and scheduling.
  • Comprehensive features for managing clients, payments, and schedules.
  • The "Business app" is helpful for managing schedules and sales on the go.
  • Widely used and recognized platform, making it familiar to many clients.

Users dislike

  • Many features require extra costs, leading to a high overall price.
  • Clients having trouble booking multiple services.
  • Some users report frequent system outages and slow loading times.
  • The inability to customize appointment reminders beyond standard settings is a common complaint.
  • Limited customization options for editing client information.
  • The app frequently crashes or freezes, requiring restarts.
  • Clients complain about the app being difficult to navigate.
  • It is difficult to assign rooms to certain classes.
  • Inconsistent pricing across the Mindbody app and other platforms.

Vagaro and Mindbody Ratings

  • G2
    4.5/5
    (204)
  • TrustPilot
    4.3/5
    (78)
  • Glassdoor
    3.5/5
    (134)
  • G2
    3.6/5
    (382)
  • Capterra
    4.0/5
    (2400)
  • TrustPilot
    4.4/5
    (60)

Company health

Employee growth

19% increase in the last year
13% increase in the last year

Web traffic

5% decrease in the last quarter
8% decrease in the last quarter

Financing

July 2021 - $163M
No data

How do Vagaro's industry-specific features compare to Mindbody's broader approach?

Vagaro focuses specifically on the beauty, wellness, and fitness industries, providing tailored features like online booking, appointment scheduling, and inventory management directly relevant to these sectors. Mindbody, while also prominent in the wellness space, takes a broader approach, catering to a wider range of businesses and offering more general business management tools. This means Vagaro likely offers deeper, more specialized functionality for beauty and wellness businesses, while Mindbody provides a more versatile platform applicable to various industries.

Which product offers better customization for appointment reminders and client information?

Vagaro offers less customization for appointment reminders than Mindbody. While both platforms offer automated reminders, Vagaro users frequently complain about the inability to customize these reminders beyond standard settings. Furthermore, Vagaro has limitations on customizing client information, a feature not mentioned as a drawback for Mindbody. Therefore, Mindbody appears to offer greater flexibility for both reminders and client information management.

What are the advantages of Vagaro?

Vagaro offers a more specialized approach for businesses in the beauty, wellness, and fitness industries, providing industry-specific features like inventory management and class scheduling. It also boasts a higher website traffic growth, suggesting a faster-growing user base. User reviews highlight Vagaro's user-friendly interface and comprehensive feature set as key advantages.

What are the disadvantages of Vagaro?

Vagaro's disadvantages include a pricing structure where many features require additional payments, leading to potentially high overall costs. Some users report difficulties with booking multiple services simultaneously, and there are complaints about system outages and slow loading times. Customization options are limited, particularly for appointment reminders and editing client information.

Alternatives to Vagaro and Mindbody

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Booksy is an all-in-one business management platform designed for appointment-based businesses, particularly in the beauty and wellness industries. It offers online appointment scheduling, payment processing, marketing tools, and customer management features. Booksy aims to streamline operations, attract new customers, and reduce no-shows. With a strong global presence, serving over 380,000 businesses and 38 million customers, Booksy provides a centralized solution for managing and growing a service-based business.
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WellnessLiving
WellnessLiving provides business management software designed specifically for the fitness and wellness industry. The platform offers tools for scheduling, payments, marketing, customer management, and more. WellnessLiving aims to be an all-in-one solution for businesses of all sizes looking to streamline operations, improve customer engagement, and grow their clientele. It is used by thousands of businesses globally, from small studios to larger gyms.
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Logo of GlossGenius
vagaro vs GlossGenius
GlossGenius is an all-in-one software designed for individual professionals and businesses in the beauty and wellness industry, such as salons and spas. It helps manage various aspects of the business including online appointment booking, processing payments, marketing, client management, and inventory. The software aims to simplify business operations, reduce administrative tasks, and provide a seamless experience for both the business and their clients. GlossGenius emphasizes its user-friendly interface, attractive design, and features intended to save time and increase revenue.
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Omnify
Omnify is a cloud-based software designed to simplify scheduling and management for businesses like gyms, camps, and training studios. It allows you to manage bookings, process payments, track customer information, and even build a basic website. Omnify also offers marketing tools to help you reach new customers and engage existing ones. It's accessible on computers and mobile devices, making it easy to manage your business from anywhere. Omnify offers a free plan for businesses just starting out, as well as paid plans with more features as your business grows.
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Logo of CampDoc
CampDoc
CampDoc is a web-based software platform designed for managing camps and youth programs. It offers tools for online registration, electronic health records (EHR), camper health forms, allergy and medication tracking, and communication with parents. The software focuses on increasing safety and efficiency for camps and is used by over 1,250 organizations nationwide. CampDoc also integrates with other camp management software programs.
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Logo of Fresha
Fresha
Fresha is a popular, subscription-free booking software designed specifically for the beauty and wellness industry. It helps salons, barbershops, and spas manage appointments, staff, and client communications. Businesses benefit from a free platform offering unlimited bookings, automated reminders, and online booking options through various channels like Google, Facebook, and Instagram. Fresha also offers paid features, including card processing.
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Page co-authored by
MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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