Storylane vs Consensus

by Gralio Feb 04, 2025

Storylane and Consensus both offer interactive product demo creation, but cater to different needs. Storylane prioritizes ease of use and speed, while Consensus emphasizes analytics and integrations for enterprise sales teams.

At Gralio.ai we help to simplify your decision-making process by offering detailed, side-by-side software comparisons like this one, to help you confidently choose the tool that aligns with your business goals.

This comparison was created by analysing 1038 reviews and 60 websites, saving 6 hours, 16 minutes of reading.

Storylane

Website LinkedIn Twitter

Consensus

Website LinkedIn Twitter

About

Storylane is a software platform that helps businesses create interactive product demos. This no-code tool allows marketing and sales teams to easily capture their software's functionality and build engaging presentations. These demos can be customized with guided tours, embedded on websites, or shared directly with prospects. Storylane helps teams scale their demo creation process, providing deeper insights into user engagement with built-in analytics.

Consensus is a software platform designed to help businesses automate and improve their sales demos. It allows you to create interactive product demos that potential customers can access on demand. This lets your sales team focus on closing deals rather than giving repetitive presentations. Consensus also provides data on how viewers interact with the demos, giving you insights into their level of interest and helping you tailor your sales approach. It integrates with other sales and marketing tools to streamline your workflow.

Summary

Main difference

Storylane is a no-code platform ideal for quickly creating and sharing interactive demos, focusing on ease of use and customer support. Consensus excels in providing in-depth analytics and integrations with sales tools, making it better suited for larger teams needing detailed demo engagement data and streamlined workflows.

Relative strengths of Storylane (compared to Consensus)

Superior ease of use and quick demo creation (10 minutes with no coding).
Strong customer support responsiveness and helpfulness.
Simple screen capture and demo creation via Chrome extension.

Relative weaknesses of Storylane (compared to Consensus)

Limited third-party integrations compared to Consensus.
Less comprehensive demo analytics than Consensus.
Less scalable for large teams compared to Consensus.

What companies are using Storylane and Consensus?

No data

Who should use Storylane VS. Consensus

Storylane is a no-code platform for creating interactive product demos. Perfect for sales and marketing teams at B2B SaaS companies, Storylane allows for quick demo creation, customization, and detailed analytics. Users praise its ease of use and excellent customer support. While some find the cancellation process cumbersome, the overall user experience is highly positive. Storylane offers a free version and tiered paid options to suit various business needs.

Consensus is ideal for B2B SaaS companies with complex products and long sales cycles, particularly sales and presales teams. Users love the easy-to-use interface, the ability to track engagement, and the valuable insights into viewer interest. However, some find creating videos and managing integrations cumbersome. Consensus helps automate sales demos, allowing teams to focus on closing deals.

Best for small to enterprise businesses.
Ideal for Software, IT, Telecom, Transportation & Logistics, and Marketing/Advertising.

Best fit for enterprise companies.
Suitable for various industries.

Storylane and Consensus features

Supported

Partially supported

Not supported

Type in the name of the feature or in your own words tell us what you need

Quick Demo Creation

Supported

Storylane allows creating interactive demos in 10 minutes without coding.

Supported

Consensus facilitates efficient demo creation with tools like SNAP, Capture, and a Demo Wizard.
Personalized Demos on Demand

Supported

Storylane creates personalized, interactive, and shareable demo videos.

Supported

Personalized, interactive demo videos are supported and easily shareable.
Content sharing

Supported

Storylane allows sharing demos via links, embeds, email and social media.

Supported

Sales reps can share content via personalized links, embeds and social media.
Visual pipeline

Not supported

Storylane does not support visual pipelines.

Not supported

Consensus does not offer pipeline visualisation.
Salesloft Integration

Not supported

Storylane does not list Salesloft integration on their website.

Supported

Consensus can add qualified leads to Salesloft sequences.
Version control

Partially supported

Storylane offers version history, but it's unclear if it enforces using the latest versions.

Not supported

Consensus does not directly support version control.

Qualities

Value and Pricing Transparency

+0.49

Rather positive sentiment

+1

Strongly positive sentiment
Customer Service

+0.94

Strongly positive sentiment

+1

Strongly positive sentiment
Ease of Use

+0.99

Strongly positive sentiment

+0.82

Strongly positive sentiment
Reliability and Performance

+0.61

Rather positive sentiment

+0.77

Strongly positive sentiment
Ease of Implementation

+0.92

Strongly positive sentiment

+0.21

Neutral sentiment
Scalability

+0.6

Rather positive sentiment

+0.56

Rather positive sentiment

Storylane and Consensus Pricing

Storylane offers a Free Plan and three paid plans: Starter, Growth, and Premium. The Enterprise Plan's pricing is available upon request. All plans include features like guided demos, integrations, and analytics. Paid plans offer enhanced features such as custom branding, dedicated support, and advanced security.

Plans

User sentiment

Rather positive

+0.49

See full Pricing page

No data

User sentiment

Strongly positive

See full Pricing page

Storylane and Consensus review insights

1038 reviews analysed from

Users love

Exceptional customer support, highly responsive and helpful.
Easy to use interface for creating interactive demos.
Chrome extension simplifies demo creation and screen capture.
Effective for showcasing product features and driving engagement.

I like this tool, as this is easy to use for the customers.
One of my favorite features is the ability to track opens and time watched.
Gives us great insight into who is viewing the resource and who they might be sharing it with as well.
Consensus has been a great tool for me, offering a unique way to showcase our solution in a visual, interactive format.

Users dislike

Cancellation process is cumbersome and lacks transparency.
Zooming feature lacks area adjustment.
Chart creation could be simplified.
Limited integrations beyond Zapier.

Sending consensus videos at scale can be time-consuming due to having to fill out specific information in the plug-in when sending from our sales engagement tool.
Sometimes the integration can be a little hit and miss.
Creating my own videos has been cumbersome but probably due to a lack of training.
Building out demo boards can be a bit tedious as it requires interfacing with a separate team.

Storylane and Consensus Ratings

G2

4.8/5

(390)

G2

4.8/5

(707)

Company health

Employee growth

59% increase in the last year

17% increase in the last year

Web traffic

7% decrease in the last quarter

2% decrease in the last quarter

Financing

November 2021 - $2M

No data

How easy is each product to implement for a small sales team?

Storylane is easier to implement for a small sales team. It boasts a high ease of implementation score (0.92) and is designed for quick demo creation without coding. Conversely, Consensus has a low ease of implementation score (0.21), and some users find building demo boards tedious. While both products offer valuable features for sales teams, Storylane's simplicity and ease of use make it more readily adoptable for smaller teams.

Which product provides more useful analytics on prospect engagement with demos?

Consensus provides more useful analytics on prospect engagement with demos. While both Storylane and Consensus offer analytics, Consensus focuses more on in-depth analytics related to sales and deal closure. Users praise Consensus for its ability to track opens, time watched, and sharing, providing insights into prospect interest and potential buying signals. This data-driven approach aligns with Consensus's target audience of sales and presales teams, giving them the information needed to tailor their approach and improve close rates.

What are the advantages of Storylane?

Storylane offers easier demo creation with its no-code platform and Chrome extension, allowing quicker production compared to Consensus. Storylane also boasts a higher ease of use rating and better customer support according to user reviews. While Consensus lacks pricing transparency, Storylane provides clear pricing tiers, making it easier for potential customers to budget. Finally, Storylane's focus on quick demo creation and broad sharing options may benefit marketing teams more directly, while Consensus targets sales teams with its interactive product simulations.

What are the disadvantages of Storylane?

Storylane's disadvantages include a cumbersome and non-transparent cancellation process, limited zoom functionality, a complex chart creation process, and integrations limited to Zapier. Users also mention that the pricing structure has a large jump between tiers.

Alternatives to Storylane and Consensus

Regie.ai

Regie.ai is an AI-powered sales automation tool that helps businesses improve their prospecting efforts. It uses artificial intelligence to generate personalized emails and content for sales outreach, prioritizing leads based on engagement and automating follow-ups. Regie.ai integrates with existing sales technology stacks and aims to increase efficiency and effectiveness by allowing sales teams to focus on high-intent leads and reduce time spent on manual tasks like writing emails and researching prospects.

Allego

Allego is a software platform designed to help sales teams improve their performance. It offers tools for training, coaching, and sharing content with a focus on boosting productivity and sales success. Allego is used by large companies in various industries, including finance, healthcare, and technology. The platform aims to help sales teams stay organized, access relevant information, and improve their skills to close more deals.

Guideflow

Guideflow is a software platform that lets you easily create interactive product demos and guides. Capture your screen actions, customize the look and feel, and share it with anyone via links or embed it directly into your website or help articles. Track how viewers engage with your demo to understand their interests and optimize for better engagement. Guideflow integrates with popular CRMs, marketing automation tools, and customer support solutions.

Fable

Fable is a software tool designed for sales and marketing teams to easily create interactive product demos. It allows you to capture your software's functionality, customize the demo with company branding, and then easily share it with potential customers through various channels. Fable tracks how people interact with these demos, giving you insights into their level of interest. It's used by companies of all sizes to improve sales presentations, onboard new customers more effectively, and reduce the need for time-consuming product demos.

SmartCue

SmartCue is a software platform designed to help businesses create interactive product demos. It allows users to easily record, personalize, and share demos that are more engaging than traditional videos or screenshots. SmartCue provides analytics to track demo performance and can be integrated with other sales and marketing tools. Its goal is to help businesses improve lead quality and close deals faster.

Apollo.io

Apollo.io is a sales platform designed to help you find new customers and close deals faster. It provides access to a database of business contacts and companies, tools to manage sales outreach, and features like automated workflows and performance analytics. Apollo.io aims to be a central hub for sales teams to manage their entire sales process, from prospecting to closing.

Page co-authored by

Michal Kaczor

CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

Tymon Terlikiewicz

CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

How are we doing?

Is this information helpful to you? Is there anything we are missing?

Did this help you select your product?

Other issues? Vote & Let us know