Onfleet vs Square for Retail

by Gralio Feb 27, 2025

Onfleet excels in delivery management, offering robust features for route planning, driver tracking, and customer communication. Square for Retail shines as a POS system, providing tools for sales, inventory, and customer management. Choose Onfleet if delivery optimization is paramount; choose Square for Retail if you need a comprehensive POS solution.

At Gralio.ai we help to simplify your decision-making process by offering detailed, side-by-side software comparisons like this one, to help you confidently choose the tool that aligns with your business goals.

This comparison was created by analysing 732 reviews and 50 websites, saving 4 hours, 29 minutes of reading.

Onfleet

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Square for Retail

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About

Onfleet is a delivery management software that helps businesses streamline their local delivery operations. It offers tools for route optimization, driver dispatching, real-time tracking, and customer notifications. Onfleet caters to various industries, including grocery, food, and e-commerce, and is suitable for businesses of all sizes wanting improved delivery efficiency and customer satisfaction.

Square for Retail is a point-of-sale (POS) system designed for retail businesses of all sizes. It offers a suite of tools for managing sales, inventory, customer data, employee timekeeping, and more. This POS system helps streamline retail operations, provides detailed sales and inventory reports, and integrates with popular e-commerce platforms. Square for Retail aims to simplify retail management, offering plans from basic to advanced features, accommodating various business needs.

Summary

Main difference

Onfleet is a delivery management software specializing in route optimization, driver dispatching, and real-time tracking, making it ideal for businesses focused on efficient delivery operations. Square for Retail is a point-of-sale (POS) system designed for managing sales, inventory, customer data, and other retail operations, making it suitable for businesses prioritizing in-store and online sales management.

Relative strengths of Onfleet (compared to Square for Retail)

Superior delivery management capabilities with features like route optimization, driver tracking, and proof of delivery.
Real-time tracking and customer notifications improve transparency and customer satisfaction.
Integrates with various platforms, catering to diverse business needs.

Relative weaknesses of Onfleet (compared to Square for Retail)

Higher cost compared to Square for Retail, especially with additional features.
Limited POS functionalities, unlike Square for Retail’s comprehensive system.
Potential integration issues with certain POS systems can create workflow disruptions.

Who should use Onfleet VS. Square for Retail

Onfleet optimizes last-mile delivery operations with real-time tracking, route optimization, and seamless driver dispatching. Users praise its user-friendly interface and efficient task management. However, some have noted integration challenges with certain POS systems and occasional bugs. Despite some drawbacks, it's highly rated and suitable for businesses of all sizes prioritizing efficiency and customer satisfaction.

Square for Retail is a popular POS system known for its ease of use and real-time reporting. Users appreciate its portability for events and mobile sales. However, some users have reported occasional syncing issues and system crashes. Consider Square for Retail if you need a flexible POS solution with robust inventory management.

Best for small, medium, and large businesses seeking streamlined deliveries.
Ideal for e-commerce, retail, consumer goods, and other delivery-focused industries.

Ideal for retail businesses of all sizes, from small shops to large chains.
Best fit for retail, consumer goods, hospitality, and other customer-facing industries.

Onfleet and Square for Retail features

Supported

Partially supported

Not supported

Type in the name of the feature or in your own words tell us what you need

Multi-driver Management

Supported

Onfleet supports assigning and optimizing routes for multiple drivers.

Not supported

Square for Retail does not support multi-driver management.
Route planning

Supported

Onfleet offers advanced route planning and optimization using AI and real-time data.

Not supported

Square for Retail does not offer route planning.
Real-time Driver Tracking

Supported

Onfleet offers real-time driver tracking with live location updates and accurate ETAs.

Not supported

Square for Retail does not support real-time driver tracking.
Reporting & Analytics

Partially supported

Onfleet analyzes driver performance and vehicle usage, but fuel consumption analysis is not directly supported.

Not supported

Square for Retail does not support fleet data reporting and analytics.
Route Optimization

Supported

Onfleet automatically optimizes routes based on distance, traffic, and delivery time windows.

Not supported

Square for Retail does not offer automatic route optimization for deliveries.

Qualities

Value and Pricing Transparency

No data
No data
Customer Service

No data
No data
Ease of Use

No data
No data
Reliability and Performance

No data
No data
Ease of Implementation

No data
No data
Scalability

No data
No data

Onfleet and Square for Retail Pricing

A 14-day free trial is available. SMS and voice telephony usage are billed separately based on usage and country.

Plans

See full Pricing page

Square for Retail offers a free plan and two paid plans - Plus and Premium. The Plus plan has a 30-day free trial. The Premium plan has custom pricing and requires eligibility. The processing rates for in-person, online, manually entered, and AfterPay transactions are consistent across all plans. Discounted processing rates are available for in-person transactions with the Plus plan.

Plans

See full Pricing page

Onfleet and Square for Retail review insights

Users love

Real-time driver tracking and ETA updates, appreciated by both businesses and customers.
User-friendly interface for drivers and dispatchers.
Easy route optimization and task management.
Proof of delivery features, including photo uploads and signatures.
Seamless integration with various platforms via API.

Easy to use and train employees on
Portable for mobile sales and events
Real-time sales tracking and reporting
Inventory management features

Users dislike

High cost, especially with add-on features like Predictive ETA.
Integration issues with certain POS systems (e.g., Blaze, Treez).
Occasional bugs and glitches, such as freezing, inaccurate data, and routing errors.
Limited mobile app functionality for dispatchers.
Lack of a "return to base" feature for route optimization.

Difficult to organize products with mobile phone
High transaction fees
Occasional syncing issues with external accounting software
System crashes occasionally

Onfleet and Square for Retail Ratings

G2

4.6/5

(132)
Capterra

4.7/5

(93)
Glassdoor

4.3/5

(27)

G2

4.4/5

(65)
Capterra

4.7/5

(451)
Glassdoor

3.9/5

(83)

Company health

Employee growth

No change in the last year

2% increase in the last year

Web traffic

6% increase in the last quarter

8% decrease in the last quarter

Financing

March 2022 - $42M

July 2022 - $0

How do Onfleet's delivery-specific features compare to Square's broader retail focus?

Onfleet focuses specifically on delivery management, providing features like route optimization, driver dispatching, and real-time tracking. Square for Retail, while offering inventory management and sales tracking, has a broader retail focus encompassing POS functionality, employee management, and customer relationship management. Therefore, Onfleet is better suited for businesses prioritizing delivery efficiency and customer communication during the delivery process, whereas Square caters to a wider range of retail needs beyond delivery itself.

Which product better integrates with existing POS systems like Blaze and Treez?

Onfleet has known integration issues with Blaze and Treez, while Square for Retail is a POS system itself and therefore inherently integrates with its own features. Therefore, Square for Retail is the better choice for integration with existing POS systems like Blaze and Treez.

What are the advantages of Onfleet?

Onfleet's advantages lie in its robust delivery management capabilities, including advanced route optimization using AI and real-time data, real-time driver tracking with ETAs, and proof of delivery features. Users praise its user-friendly interface and seamless integrations. It focuses specifically on optimizing delivery operations, catering to businesses across various industries needing efficient dispatching, tracking, and customer communication during the delivery process.

What are the disadvantages of Onfleet?

Onfleet's disadvantages include its high cost, especially with add-on features, integration issues with some POS systems, occasional bugs and glitches affecting data accuracy and routing, limited mobile app functionality for dispatchers, and the lack of a "return to base" feature for route optimization.

Alternatives to Onfleet and Square for Retail

Locate2u

Locate2u is a delivery management software platform designed for businesses of all sizes that need to optimize their delivery operations. It offers a range of features including route planning and optimization, GPS tracking, proof of delivery, and driver management. This helps businesses increase efficiency, improve customer satisfaction, and reduce delivery costs. Locate2u is suitable for a variety of industries like food delivery, grocery delivery, and field services.

BIM POS

BIM POS is a point-of-sale system designed for medium to large businesses in retail and hospitality. It aims to simplify business operations by managing various aspects like sales, inventory, customer data, and deliveries. The system promises to boost sales and enhance customer satisfaction through its user-friendly interface and comprehensive features.

Circuit for Teams

Circuit for Teams is a delivery route planning software designed for businesses with delivery operations. It helps you plan efficient routes, track drivers in real-time, and improve overall delivery performance. The software offers features like route optimization, driver tracking, customer notifications, and proof of delivery. With its user-friendly interface, Circuit for Teams aims to simplify delivery management and reduce costs for businesses of all sizes, from small retailers to large courier companies.

Square Point of Sale

Square Point of Sale is a POS system designed to simplify business operations. It allows retailers to accept payments in person and online, manage inventory, track sales data, and gain insights into customer behavior. Square Point of Sale offers different plans to accommodate businesses of all sizes, each with varying features and processing rates. Its user-friendly interface and integrations with popular business tools make it a versatile solution for managing a modern retail business.

Fleetio

Fleetio is a cloud-based fleet management software designed to simplify and automate fleet operations for businesses of all sizes. It provides a central platform to manage vehicle maintenance, track expenses, optimize fuel usage, and generate insightful reports. With features like automated reminders, work order management, and parts inventory control, Fleetio aims to reduce downtime and save costs associated with fleet management. It also offers mobile apps for convenient access and integrates with other business tools.

Shopify POS

Shopify POS is a point-of-sale system designed to unify online and in-person sales for businesses of all sizes. It offers a suite of hardware, software, and payment processing tools to manage sales, inventory, and customer data from a single platform. Shopify POS aims to simplify retail operations, expand to new sales channels, and provide a seamless customer experience. Its key features include integrated online store functionality, multichannel selling options, and comprehensive business management tools.

Page co-authored by

Michal Kaczor

CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

Tymon Terlikiewicz

CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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