Similarweb vs Semrush
Similarweb and Semrush are both powerful marketing intelligence platforms, but they cater to different needs. Similarweb excels in providing detailed competitor analysis and market research data, while Semrush offers a broader suite of SEO tools and better integration with marketing workflows. Choose Similarweb if your primary goal is competitor research and market analysis; choose Semrush if you require a comprehensive SEO toolkit and tighter integration with your marketing processes.
At Gralio.ai we help to simplify your decision-making process by offering detailed, side-by-side software comparisons like this one, to help you confidently choose the tool that aligns with your business goals.
This comparison was created by analysing 5369 reviews and 60 websites, saving 1 day, 6 hours, 19 minutes of reading.
About
About
Summary
Summary
Relative strengths of Similarweb (compared to Semrush)
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More granular website traffic data and deeper competitor insights.
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Superior keyword research capabilities and competitive analysis.
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Stronger focus on market research and competitive intelligence.
Relative weaknesses of Similarweb (compared to Semrush)
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Less comprehensive SEO toolkit compared to Semrush.
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Limited integration with marketing automation and other marketing tools.
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Pricing can be less transparent.
What companies are using Similarweb and Semrush?
What companies are using Similarweb and Semrush?
Who is using Similarweb and Semrush?
Who is using Similarweb and Semrush?
Who should use Similarweb VS. Semrush
Who should use Similarweb VS. Semrush
Similarweb offers comprehensive website traffic and performance insights. Users love its user-friendly interface and actionable Sales Signals. However, some find data accuracy inconsistent for smaller websites. Best for marketing professionals in small to large companies.
Semrush is a powerful online visibility and marketing platform suitable for businesses of all sizes. It offers tools for SEO, content marketing, and competitor analysis. Users love Semrush's actionable insights and comprehensive data, highlighting its ability to significantly reduce campaign design time. However, some users find the pricing structure complex and expensive. Ideal for businesses seeking improved online presence and data-driven marketing decisions.
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Best for small, medium, and large businesses.
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Ideal for e-commerce, retail, media, marketing, and software companies.
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Best fit for small, medium, and large businesses.
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Ideal for E-commerce, Media, Marketing, and Software companies.
Similarweb and Semrush features
Supported Partially supported Not supported Type in the name of the feature or in your own words tell us what you need
Similarweb and Semrush features
- Email & SMSNot supported
Similarweb does not support sending emails or SMS messages.
Not supportedSemrush does not support sending emails or SMS messages.
- Keyword ResearchSupported
Yes, Similarweb offers comprehensive keyword research tools to improve website traffic and SEO.
SupportedSemrush supports keyword research with tools and a large database.
- Competitor Traffic AnalysisSupported
Similarweb analyzes competitor strategies using traffic data and insights.
SupportedSemrush supports competitor strategy analysis using traffic data and trend analysis over time.
- Enterprise SEO SolutionsSupported
Similarweb offers enterprise SEO tools like competitive analysis, keyword research, and custom plans.
SupportedSemrush offers an Enterprise SEO platform with advanced features for large organizations.
- Data-Driven Content StrategySupported
Similarweb supports data-driven content strategy by analyzing audience, competitors, and market trends.
SupportedSemrush supports data-driven content strategy with keyword research, competitor analysis, and content effectiveness analysis.
- Competitor insightsSupported
Similarweb provides competitor SEO performance insights including traffic, keywords and backlinks.
SupportedSemrush offers a variety of tools for analyzing competitors’ SEO performance, including keyword analysis, backlink analysis, traffic analysis, and technical SEO audits.
Qualities
Qualities
- Value and Pricing Transparency-0.2Neutral sentiment-0.63Rather negative sentiment
- Customer Service+0.89Strongly positive sentiment+0.32Rather positive sentiment
- Ease of Use+0.87Strongly positive sentiment+0.65Rather positive sentiment
- Reliability and Performance+0.04Neutral sentiment+0.58Rather positive sentiment
- Ease of Implementation+0.71Strongly positive sentiment+0.21Neutral sentiment
- Scalability-0.6Rather negative sentiment-0.5Rather negative sentiment
Similarweb and Semrush Pricing
User sentiment
See full Pricing page
Similarweb and Semrush review insights
5369 reviews analysed from and
Similarweb and Semrush review insights
Users love
- Comprehensive insights into website traffic and performance.
- User-friendly interface and easy to navigate.
- Sales Signals feature often provides helpful and actionable insights.
- The "Similar Sites" feature is very useful for lead generation and campaign planning.
- SEMrush is great in that it provides not only insights and metrics but clear actions to improve a given page or an entire site!
- Semrush takes 70% of the time off designing campaigns that rely on keywords, competitor behavior, or site insights.
- I love the way how it shows the analytics of authority score as well as the detailed traffic report of the site.
- Domain Overview, Technical SEO auditing, Keyword Research
Users dislike
- Data accuracy can be inconsistent, especially for smaller websites.
- Website categorization is shaky and indecipherable at times.
- The data is only updated once a month.
- Limited mobile app data, many features are desktop only.
- The pricing for SEMrush can be steep, especially since the social media calendar posting feature, now costs an additional $29 per month.
- SEMrush has a robust monetization system that adds up very quickly.
- Price was a little high for the smallest package.
- The cost - we used to be able to share accounts, but now have to register separate accounts for all users.
Similarweb and Semrush Ratings
Similarweb and Semrush Ratings
G24.5/5(1030)
Capterra4.5/5(133)
Glassdoor3.7/5(483)
- G24.5/5(2095)
- Capterra4.7/5(2131)
- Glassdoor4.0/5(272)
Company health
Company health
Employee growth
Web traffic
Financing
How do Similarweb's competitor analysis features compare to Semrush's?
Which product offers better data-driven content strategy tools?
What are the advantages of Similarweb?
What are the disadvantages of Similarweb?
Alternatives to Similarweb and Semrush
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.
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