Canva vs Piktochart Visual

by Gralio Mar 05, 2025

Canva and Piktochart Visual are both user-friendly design platforms catering to non-designers. Canva offers a broader range of design capabilities and resources, while Piktochart Visual focuses on data visualization and AI-powered features for specific visual formats. Canva is better for diverse visual content creation, while Piktochart Visual is better for data-driven visuals and presentations.

At Gralio.ai we help to simplify your decision-making process by offering detailed, side-by-side software comparisons like this one, to help you confidently choose the tool that aligns with your business goals.

This comparison was created by analysing 5258 reviews and 60 websites, saving 1 day, 5 hours, 42 minutes of reading.

Canva

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Piktochart Visual

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About

Canva is a user-friendly design platform that makes it easy to create professional-looking visuals. It offers a wide range of templates and design tools, including a library of stock images, videos, and fonts. Canva can be used to create social media graphics, presentations, marketing materials, and more. Its drag-and-drop interface and intuitive features make it suitable for users of all skill levels, even those without prior design experience. Canva's focus on simplicity and ease of use has made it a popular choice for individuals and businesses alike.

Piktochart Visual is an easy-to-use design platform for creating engaging visuals like infographics, presentations, and social media graphics. It simplifies design with templates, drag-and-drop elements, and AI-powered features that even let you convert text into visuals. It's ideal for non-designers who need to communicate information clearly and effectively across various formats, from reports to social media. Piktochart also offers team collaboration features and ensures brand consistency across your visuals.

Summary

Main difference

Canva offers a broader range of design tools and templates for various visual content creation needs, from social media graphics to presentations and marketing materials. Piktochart Visual focuses on specific visual formats like infographics, presentations, and social media graphics, with a strong emphasis on data visualization and AI-powered features.

Relative strengths of Canva (compared to Piktochart Visual)

Wider range of design tools and templates catering to diverse visual content creation needs.
Extensive library of stock images, videos, and fonts, providing more creative resources.
User-friendly interface suitable for all skill levels, including beginners with no design experience.

Relative weaknesses of Canva (compared to Piktochart Visual)

Limited free version with many features locked behind a paywall.
Mobile app experience can be underwhelming and laggy.
Limited offline functionality, hindering accessibility without internet connection.

Who is using Canva and Piktochart Visual?

Sanchit Sarhadi

Network Growth Manager DACH - Networking Consultant - Aurora

Charlie Hills

I use AI to create content that converts

Olesia Krilyshyn

Sales Acceleration Specialist at Reply.io

Lindsay Rosenthal

Founder at Cred.Marketing

Jonathan Parsons

Marketing Director - Clinique UK & Ireland

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Who should use Canva VS. Piktochart Visual

Canva is a user-friendly design platform praised for its intuitive interface and vast template library. Users appreciate the diverse stock assets and collaboration features but note limitations in the free version. It's ideal for creating social media graphics, presentations, and marketing materials.

Piktochart Visual is an easy-to-use design platform ideal for non-designers needing to create engaging visuals like infographics, presentations, and social media graphics. Users praise its intuitive interface, diverse templates, and extensive design elements. However, some users mention limitations in the free version and occasional bugs. It's a great fit for those seeking to improve visual communication without extensive design expertise.

Ideal for individuals, marketers, educators, SMBs, and nonprofits.
Suitable for various sectors, including healthcare, finance, e-commerce, education, and more.

Excellent for small, medium, and large businesses.
Particularly strong for Marketing & Advertising, Education, and Non-profits.

Canva and Piktochart Visual features

Supported

Partially supported

Not supported

Type in the name of the feature or in your own words tell us what you need

Data Visualization

Partially supported

Canva supports interactive data visualization through its Flourish integration.

Supported

Piktochart offers various chart types and interactive elements for creating visually appealing data representations.
Social media graphics

Supported

Canva excels in creating social media graphics, offering diverse templates, design tools, platform optimization, and integration options for seamless content creation and publishing.

Supported

Piktochart offers various tools and templates to create and share social media graphics.
Drag-and-drop editor

Supported

Canva supports drag-and-drop functionality for designing logos.

Not supported

Piktochart offers a drag-and-drop editor, but it is not ideal for designing logos.
Logo generation

Supported

Canva allows users to design and generate logos using provided templates, design elements, and a user-friendly interface. Users can customize these templates, incorporate various design elements, and export their logos in different formats.

Supported

Piktochart supports logo generation with icons, fonts, and templates.
Design elements

Supported

Canva provides access to a library of design elements specifically for customizing logo templates, as part of its extensive design element library.

Not supported

It offers design elements for infographics and presentations, but not specifically for logo templates.
Access to a library of pre-designed logo templates.

Supported

Canva provides access to a library of pre-designed logo templates.

Supported

Piktochart offers a library of customizable logo templates.

Qualities

Value and Pricing Transparency

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Customer Service

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Ease of Use

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Reliability and Performance

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Ease of Implementation

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Scalability

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Canva and Piktochart Visual Pricing

No data

We couldn't find a pricing page for Canva.

Piktochart offers a free plan and several paid plans, billed monthly or annually (annual billing offers a 52% discount). They also offer special pricing for educational institutions and non-profits. A custom Enterprise plan is available with a custom quote.

Plans

See full Pricing page

Canva and Piktochart Visual review insights

Users love

Easy to use and intuitive interface
Wide variety of templates for every need
Extensive library of stock images, videos, and fonts
Great collaboration features

Easy-to-use interface and drag-and-drop functionality, simplifying design creation for non-designers.
Wide variety of templates for infographics, presentations, and social media graphics, catering to diverse needs.
Extensive library of icons, images, and graphics, enhancing visual appeal and customization.
AI-powered features like video transcription and text-to-visual conversion, streamlining content creation.
Collaboration features enable team members to work together seamlessly on projects, promoting efficiency and communication.

Users dislike

The free version is quite limited
Many features are locked behind a paywall
The mobile app is underwhelming and laggy
Limited offline functionality

Limited free templates and features, often requiring a paid subscription for full access.
Occasional bugs and glitches, especially when downloading or exporting.
Difficulty aligning objects precisely, leading to visual inconsistencies.
Limited font customization options within text boxes, hindering design flexibility.
Mobile app is lacking or non-existent, restricting accessibility on the go

Canva and Piktochart Visual Ratings

G2

4.7/5

(2674)
Capterra

4.7/5

(2444)
TrustPilot

2.6/5

(39)
Glassdoor

4.2/5

(732)

G2

4.4/5

(162)

Company health

Employee growth

21% increase in the last year

26% decrease in the last year

Web traffic

7% increase in the last quarter

24% increase in the last quarter

Financing

June 2024 - $3B

September 2014 - $150K

How easily can a non-designer create infographics in each product?

Both Canva and Piktochart are designed for ease of use by non-designers, especially for infographic creation. Canva offers a broader range of design capabilities beyond infographics, while Piktochart focuses specifically on visual communication formats like infographics and presentations, potentially offering more specialized templates and tools for that purpose. Both offer drag-and-drop interfaces and pre-built templates to simplify design creation.

Which product better facilitates team collaboration on design projects?

Canva is better for team collaboration on design projects. While Piktochart does offer collaboration features, Canva is specifically praised by users for its "great collaboration features." This suggests a more robust and user-friendly collaborative experience within Canva.

What are the advantages of Canva?

Canva's advantages include its user-friendly drag-and-drop interface, a vast library of templates, stock images, videos, and fonts, and its focus on simplicity and ease of use, making it suitable for users of all skill levels. It also offers strong collaboration features, allowing teams to work together efficiently on design projects. Canva is particularly well-suited for creating social media graphics, presentations, and marketing materials.

What are the disadvantages of Canva?

Canva's free version has limitations, locking many features behind a paywall. Users have reported that the mobile app is underwhelming and laggy, with limited offline functionality. Precise object alignment can be difficult, potentially creating visual inconsistencies. Also, font customization within text boxes is limited, which can restrict design flexibility.

Alternatives to Canva and Piktochart Visual

Visme

Visme is a design platform that helps non-designers create engaging visual content like presentations, reports, infographics, and social media graphics. It offers templates, stock images, icons, and data visualization tools to simplify the design process. Users can collaborate in teams, manage content libraries, and track engagement with built-in analytics. Visme is suitable for individuals and teams of all sizes who want to improve their visual communication.

Stencil

Stencil is a web-based graphic design tool aimed at individuals and businesses looking to easily create engaging visuals for social media, ads, and more. It provides access to a vast library of royalty-free stock photos, icons, templates, and fonts. Stencil emphasizes user-friendliness and speed, enabling users to quickly create and share professional-looking images without needing advanced design skills or software.

Simplified

Simplified is an all-in-one marketing platform designed for creating and sharing marketing content. It offers tools for graphic design, video editing, AI writing, social media management, and more. This AI-powered platform aims to streamline marketing workflows, enabling teams to create, collaborate, and publish content efficiently. Key features include templates, AI content generation, scheduling tools, and performance analytics. Simplified is suitable for businesses of all sizes looking to simplify their marketing efforts from a single platform.

Trello

Trello is a visual project management tool that helps teams organize tasks and collaborate more effectively. Using boards, lists, and cards, teams can easily track progress on projects, from simple to-do lists to complex workflows. Trello offers a high level of customization with features like templates, integrations with other popular apps, and no-code automation. Its intuitive interface makes it easy for anyone to use, regardless of technical skill. Trello offers various pricing plans to suit different team sizes and needs, including a free plan for small teams.

Microsoft Designer

Microsoft Designer is a graphic design tool powered by artificial intelligence. It allows users to easily create professional-quality visuals for social media, presentations, and marketing materials. Designer's AI assists with design suggestions, making it suitable for users with varying design experience. It aims to streamline the creative process and offers a user-friendly experience for generating unique images, graphics, and layouts.

Flip HTML5

Flip HTML5 is a user-friendly online tool that converts static PDFs into interactive online flipbooks. Ideal for presentations, brochures, and magazines, Flip HTML5 allows users to add videos, links, and animation to their publications. Users can then track engagement through built-in statistics and even monetize their content through integrations with Google AdSense.

Page co-authored by

Michal Kaczor

CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

Tymon Terlikiewicz

CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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