Gooten vs Printify

by Gralio Apr 28, 2025

Gooten and Printify both connect ecommerce stores to print-on-demand networks, automating fulfillment. Gooten suits businesses prioritizing unique products and potentially higher quality control via a vetted network, while Printify offers a wider choice of printers and clearer pricing tiers, potentially better for cost optimization or specific supplier variety-cost-conscious businesses needing flexibility. Both platforms face challenges with reliability and shipping costs according to user reviews.

At Gralio.ai we help to simplify your decision-making process by offering detailed, side-by-side software comparisons like this one, to help you confidently choose the tool that aligns with your business goals.

This comparison was created by analysing 401 reviews and 60 websites, saving 2 hours, 43 minutes of reading.

About

Gooten is a print-on-demand platform that connects your ecommerce store with a network of manufacturers and shippers. This lets you sell a wide range of customizable products (apparel, home goods, etc.) without managing inventory yourself. When a customer places an order, Gooten handles production, shipping, and customer service, simplifying your supply chain. They integrate with popular platforms like Shopify and Etsy and boast a large catalog and fast fulfillment.
Printify is a technology platform that makes selling custom-designed products online easy. It connects online stores to a network of printing companies, allowing them to offer print-on-demand products like clothing and homeware. This means businesses of any size can sell personalized goods without managing inventory or handling printing. Printify focuses on providing a simple and automated service, making it suitable for both new and established online sellers looking to expand their product lines.

Summary

Main difference
Gooten differentiates itself with a curated network focused on quality and exclusive products, while Printify provides a broader marketplace of print providers offering potentially more pricing options and supplier choices.

Relative strengths of Gooten (compared to Printify)

  • Gooten offers a significant number of exclusive products (over 200) not readily available through Printify's network, allowing for more unique merchandise.

  • Gooten emphasizes superior quality control through vetted suppliers, potentially leading to more consistent product quality compared to the variability noted with Printify's larger, open network.

  • Users consistently praise Gooten for excellent customer support, highlighting responsiveness and helpfulness, which contrasts with some user feedback mentioning inconsistent support from Printify.

Relative weaknesses of Gooten (compared to Printify)

  • Gooten lacks transparent pricing information on its website, unlike Printify which clearly outlines Free, Premium, and Enterprise tiers, making cost planning harder.

  • Users report Gooten's Etsy integration can be unreliable and require manual workarounds, whereas Printify users generally praise its seamless integration with platforms like Etsy and Shopify.

  • Users specifically mention slow and expensive shipping as a downside for Gooten, while Printify's issues seem more related to cost variability across its wider network.

Who should use Gooten VS. Printify

We find Gooten works well for small to mid-sized ecommerce businesses, particularly those on Shopify or Etsy, wanting custom merchandise without holding stock. They manage production and shipping for a broad product range. While users appreciate the support and product quality, some mention slow shipping and occasional Etsy sync issues. It’s a solid option for hands-off fulfillment with many unique items available.

Printify is a print-on-demand platform connecting online stores with printers. We find it's great for e-commerce businesses, especially smaller ones, wanting to sell custom items like shirts without holding stock. Users often praise the easy interface and wide product choice, though some mention occasional hiccups with availability or support. It's a solid option if you're starting or expanding your online product range and want to avoid inventory headaches.

  • Based on our observations, Gooten is an excellent fit for small to medium-sized businesses, typically those with up to 1000 employees.

  • In our experience, Gooten is primarily designed for and excels within the Ecommerce industry, especially for online retailers selling custom goods.

  • In our experience, Printify is particularly effective for small to medium-sized businesses, from solo entrepreneurs up to 1000 employees.

  • We see Printify as a natural fit for e-commerce businesses looking to easily add print-on-demand products to their online stores.

Gooten and Printify features

Supported
Partially supported
Not supported
Type in the name of the feature or in your own words tell us what you need

  • Wide product selection
    Supported

    Gooten offers a wide selection of over 500 print-on-demand products.

    Supported

    Printify offers a wide selection of over 900 products within its platform.

  • Exclusive product selection
    Supported

    Gooten offers exclusive print-on-demand products and specialized production methods.

    Not supported

    Printify focuses on product variety and cost efficiency, not exclusivity.

  • Premium brand selection
    Supported

    Gooten offers a curated selection of premium brands, including Champion and Lane Seven.

    Supported

    Printify offers a curated selection of brands like Champion, Bella+Canvas, and Arctic Zone.

  • Shopping links
    Not supported

    Shopping links to online stores are not supported.

    Supported

    Printify supports linking online stores for automated order fulfillment.

  • Commenting
    Not supported

    Gooten does not seem to support design commenting.

    Not supported

    Printify does not support commenting on designs.

  • Brand kit
    Not supported

    Gooten does not appear to offer a brand kit feature.

    Not supported

    Printify does not offer a brand kit feature.

Qualities

  • Value and Pricing Transparency
    +0.54
    Rather positive sentiment
    -1
    Strongly negative sentiment
  • Customer Service
    +0.5
    Rather positive sentiment
    +0.5
    Rather positive sentiment
  • Ease of Use
    +0.52
    Rather positive sentiment
    +0.74
    Strongly positive sentiment
  • Reliability and Performance
    +0.38
    Rather positive sentiment
    +0
    Neutral sentiment
  • Ease of Implementation
    +0.45
    Rather positive sentiment
    +0.2
    Neutral sentiment

Gooten and Printify Pricing

No pricing information found.

User sentiment

Rather positive
+0.54

See full Pricing page

Printify's pricing plans cater to various business sizes. The Free plan allows for up to 5 stores and unlimited product designs. The Premium plan offers up to 20% discounts on products, 10 stores, unlimited designs, and order management with Printify Connect. The Enterprise plan provides custom pricing, unlimited stores, additional product discounts, and a dedicated account manager.
Plans

User sentiment

Strongly negative
-1

See full Pricing page

Gooten and Printify review insights

314 reviews analysed from

Users love

  • Excellent customer support, consistently praised for responsiveness and helpfulness
  • Wide variety of unique products, including items not found on other POD platforms
  • High-quality products, frequently receiving positive customer feedback
  • Easy integration with Shopify, enabling seamless order fulfillment
  • Wide selection of products and printing companies to choose from.
  • User-friendly interface that makes designing and listing products easy.
  • Seamless integration with popular ecommerce platforms like Etsy and Shopify.
  • No upfront inventory costs, making it accessible for new businesses.
  • Helpful customer support that is responsive and generally resolves issues effectively.

Users dislike

  • Product mockups need improvement and more variety is needed
  • Shipping can be slow and expensive, especially to Canada
  • Etsy integration is unreliable and often requires manual order processing
  • Limited product information and specifications, making it hard to create optimal designs
  • Inconsistent product availability leading to discontinued items and supplier changes, requiring relisting products.
  • Customer service can be slow and unhelpful, with inconsistent responses and difficulties obtaining refunds.
  • Occasional technical glitches and issues with order processing, particularly during peak seasons.
  • Shipping costs can be high and vary significantly between suppliers and regions.
  • Limited control over shipping options and packaging customization.

Gooten and Printify Ratings

  • G2
    4.3/5
    (301)
  • Glassdoor
    4.4/5
    (23)
  • G2
    3.8/5
    (13)
  • Glassdoor
    4.5/5
    (192)

Company health

Employee growth

12% increase in the last year
17% increase in the last year

Web traffic

9% decrease in the last quarter
5% decrease in the last quarter

Financing

August 2023 - $39M
March 2016 - $125K

How do Gooten's exclusive product offerings compare to Printify's wider supplier network for my niche?

Gooten provides access to over 200 exclusive products, including specific premium apparel, drinkware, and accessory brands not typically available through other print-on-demand services, which could be a significant advantage if your niche requires unique or higher-end items for differentiation. In contrast, Printify offers a wider network of different printing companies, potentially providing more supplier options, varied pricing, or geographic coverage for more standard product types, although this can sometimes lead to inconsistencies in availability or quality compared to Gooten's more curated approach with vetted suppliers and exclusive offerings. Your choice depends on whether your niche prioritizes unique, potentially higher-quality exclusive items (favoring Gooten) or benefits more from a broader selection of suppliers for potentially more common products (favoring Printify).

Which platform provides more reliable integrations with Etsy, given reported inconsistencies?

Based on the provided user feedback, Printify appears to offer more reliable integrations with Etsy. Users explicitly praise Printify for its seamless integration with platforms like Etsy. Conversely, Gooten users specifically report that its Etsy integration is unreliable and often necessitates manual order processing, indicating significant inconsistencies with that specific connection.

What are the advantages of Gooten?

Gooten's advantages include a very wide selection of over 500 products, featuring more than 200 exclusive items and over 30 premium brands that may not be available through other providers. The platform emphasizes superior quality control via vetted suppliers and decorators, aiming for high production accuracy (99%) and fast fulfillment times (under 3 days). Users frequently praise Gooten for its excellent and responsive customer support and the high quality of the final products.

What are the disadvantages of Gooten?

Gooten suffers from highly negative ratings regarding its reliability, performance, and ease of implementation. Users specifically report issues such as inadequate product mockups needing more variety, slow and expensive shipping, particularly to Canada, an unreliable Etsy integration that often requires manual order processing, and limited product information which makes it difficult to create optimal designs.

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Page co-authored by
MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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