Figma vs Framer

by Gralio Mar 10, 2025

Figma and Framer cater to different needs. Figma is best for collaborative design and prototyping, while Framer simplifies website creation and publishing. Choose Figma for robust design systems and prototyping, and Framer for a streamlined website building experience.

At Gralio.ai we help to simplify your decision-making process by offering detailed, side-by-side software comparisons like this one, to help you confidently choose the tool that aligns with your business goals.

This comparison was created by analysing 1904 reviews and 60 websites, saving 11 hours, 4 minutes of reading.

Figma

Website LinkedIn Twitter

Framer

Website LinkedIn Twitter

About

Figma is an online design platform that helps teams design and build digital products. It allows for real-time collaboration between designers, developers and others, making it easier to create and test designs, gather feedback, and ensure everyone is working from the same information. Figma streamlines the design process, from wireframing and prototyping to handing off designs to developers. It's used by various sizes and types of companies for web design, app design, and more.

Framer is a website builder that helps teams design and launch professional websites. Its drag-and-drop interface and pre-designed templates make it easy to create visually appealing sites without coding. Framer includes features like responsive design tools, built-in SEO optimization, and a content management system for managing website content. It's suitable for individuals and businesses looking for an all-in-one solution for building and managing websites.

Summary

Main difference

Figma is a collaborative design platform ideal for teams creating and prototyping digital products, while Framer focuses on building and launching responsive websites without coding. Figma excels in design system management and prototyping, whereas Framer shines in SEO optimization and direct website publishing.

Relative strengths of Figma (compared to Framer)

Superior Prototyping: Figma offers more robust prototyping tools for interactive user flows and testing.
Design System Management: Figma provides better design system management with components, styles, and shared libraries.
Wider Integration Ecosystem: Figma integrates with a broader range of design and development tools.

Relative weaknesses of Figma (compared to Framer)

Limited Website Publishing: Figma doesn't directly publish websites like Framer.
Weaker SEO Optimization: Figma lacks the built-in SEO features offered by Framer.
Less Intuitive for Website Building: Framer's drag-and-drop interface is more tailored to website creation.

Who is using Figma and Framer?

Olesia Krilyshyn

Sales Acceleration Specialist at Reply.io

Andrew Charlton

SEO Consultant, Founder of SEO tool companies

Kate Donnellan

Founding Marketer at Plain

Who should use Figma VS. Framer

Figma is a collaborative design platform ideal for teams of all sizes. Users praise its intuitive interface, real-time collaboration, and powerful prototyping tools. However, some have noted performance issues with large files and frustration with paid Dev Mode access. Figma is well-suited for various industries, including software, IT, and professional services.

Framer is a no-code website builder perfect for individuals and businesses looking to create professional websites quickly. Its intuitive drag-and-drop interface, loved by Figma users, allows for seamless design integration. Framer offers fast loading speeds and robust SEO optimization, but some users mention a learning curve and limited template customization. It's particularly well-suited for those prioritizing design and animation.

Ideal for design and development teams of all sizes.
A good fit for software, IT, professional services, and other industries needing collaborative design.

Best for small to medium businesses (1-1000 employees), but suitable for larger enterprises.
Ideal for E-commerce, IT, Marketing, and related sectors.

Figma and Framer features

Supported

Partially supported

Not supported

Type in the name of the feature or in your own words tell us what you need

Inventory history tracking

Not supported

Figma does not support inventory tracking.

Not supported

Framer does not support inventory history tracking.
Design System Management

Supported

Figma supports design system management with components, styles, and shared libraries.

Supported

Framer supports design system management with reusable components, styles, and variants.
SEO Optimization

Partially supported

Figma indirectly supports SEO by enabling design decisions that improve website structure and content for better search engine rankings.

Supported

Framer supports SEO optimization with features like sitemaps, metadata management, and server-side rendering.
Real-time Co-editing

Supported

Figma allows multiple users to edit designs simultaneously and leave comments.

Supported

Framer supports real-time co-editing for seamless team collaboration.
Web-based platform

Supported

Figma is a web-based platform that allows users to access and edit designs directly from a web browser.

Supported

Framer is confirmed to provide a web-based platform for accessing and editing designs within a web browser, as evidenced by its real-time collaboration features and publishing capabilities.
Prototyping tools

Supported

Figma offers robust prototyping tools to create interactive prototypes, test and demonstrate UI functionality.

Supported

Framer extensively supports the creation of interactive prototypes for user interfaces, with features like real-time interaction and animations, code integration, real-time collaboration, device preview and responsive design, user testing capabilities, design components and customization, and integration with other tools.

Qualities

Value and Pricing Transparency

-0.88

Strongly negative sentiment

No data
Customer Service

+0.2

Neutral sentiment

No data
Ease of Use

+0.8

Strongly positive sentiment

+0.75

Strongly positive sentiment
Reliability and Performance

-0.27

Neutral sentiment

-1

Strongly negative sentiment
Ease of Implementation

+0.31

Rather positive sentiment

+0.67

Rather positive sentiment
Scalability

+0.13

Neutral sentiment

No data

Figma and Framer Pricing

Figma offers different pricing plans for teams of varying sizes and needs. Viewers are always free. Figma Slides will be generally available and included in the new Full, Dev, and Collab seats starting on March 11, 2025.

Plans

User sentiment

Strongly negative

-0.88

See full Pricing page

Framer offers a free plan and three paid plans - Mini, Basic, and Pro. They also offer Business plans with custom pricing. All plans are billed annually. Additional editors and locales can be purchased for a monthly fee.

Plans

See full Pricing page

Figma and Framer review insights

1904 reviews analysed from and

Users love

Real-time collaboration features are praised for their effectiveness.
Figma is widely appreciated for its intuitive and user-friendly interface.
The prototyping features are powerful and easy to use.
The extensive library of plugins and integrations is a major advantage.

Intuitive drag-and-drop interface, especially familiar for Figma users.
Seamless Figma integration for importing designs.
Powerful animation capabilities for creating engaging web experiences.
Fast website loading speeds, enhancing user experience and SEO.
Active and supportive community, providing helpful resources and inspiration.

Users dislike

Performance can suffer with large files, leading to lag and slow loading times.
Paying for Dev Mode access is frustrating for many users.
Offline access is very limited.
Advanced features can have a steep learning curve.

Occasional slow loading times reported by users.
Limited CMS functionality for blog posts with inline media.
Steep learning curve, especially for those new to website builders.
Customer support, while responsive, can be slow at times.
Limited customization for templates, making it challenging to achieve unique designs.

Figma and Framer Ratings

G2

4.7/5

(1122)
Capterra

4.7/5

(661)

G2

4.5/5

(97)
Capterra

4.5/5

(24)

Company health

Employee growth

46% decrease in the last year

51% increase in the last year

Web traffic

1% increase in the last quarter

3% decrease in the last quarter

Financing

No data

How easily can design assets be transferred from Figma to Framer?

Figma designs can be seamlessly transferred to Framer using Framer's direct import feature. This integration is frequently praised for its ease of use, allowing designers to bring their Figma assets into Framer with minimal effort. This simplifies the handoff process from design to web development.

Which product offers more robust prototyping features for complex interactions?

Figma offers more robust prototyping features for complex interactions. While Framer excels at website building with its drag-and-drop interface and focus on animations, Figma's dedicated prototyping tools, real-time collaboration capabilities, and extensive design system management make it better suited for intricate, interactive prototypes. Figma users specifically praise the platform's prototyping features, whereas Framer's strengths lie more in its website building and publishing capabilities.

What are the advantages of Figma?

Figma's advantages lie in its real-time collaboration features, intuitive interface, and robust prototyping tools, making it ideal for collaborative design processes. It also boasts a wide range of plugins and integrations, extending its functionality. While Framer excels in website building with its no-code approach and SEO optimization, Figma focuses on the design phase of digital products.

What are the disadvantages of Figma?

Figma's performance can lag with large files, leading to slow loading times. Some users find paying for Dev Mode frustrating. Offline access is limited, and some advanced features have a steep learning curve.

Is Figma cheaper than Framer?

Figma's pricing starts with a free plan, while Framer's paid plans begin at $60 annually. Therefore, Figma offers a cheaper option than Framer.

Alternatives to Figma and Framer

Marvel

Marvel is a design platform that helps teams create digital products. It offers tools for wireframing, prototyping, user testing, and handoff to developers, all without needing coding skills. Marvel integrates with other popular tools and is used by companies of all sizes, from startups to large enterprises.

Webflow

Webflow is a website design platform that allows both technical and non-technical users to build professional, custom websites without needing to write code. It provides a visual interface to design page layouts, add content, and create animations and interactions. Webflow also offers hosting, content management, and marketing tools, making it a comprehensive solution for businesses to create and manage their online presence. It's used by companies of all sizes, from small businesses to large enterprises.

Sketch

Sketch is a digital design platform built for professionals creating websites, apps, and other digital experiences. It provides a suite of tools for designing user interfaces, prototyping interactions, and collaborating with team members. Sketch is known for its user-friendly interface, powerful vector editing capabilities, and streamlined workflow for handing off designs to developers. It's a popular choice for individuals and teams of all sizes.

Canva

Canva is a user-friendly design platform that makes it easy to create professional-looking visuals. It offers a wide range of templates and design tools, including a library of stock images, videos, and fonts. Canva can be used to create social media graphics, presentations, marketing materials, and more. Its drag-and-drop interface and intuitive features make it suitable for users of all skill levels, even those without prior design experience. Canva's focus on simplicity and ease of use has made it a popular choice for individuals and businesses alike.

Adobe XD

Adobe XD is a design platform for creating interactive prototypes of websites and mobile apps. It allows you to visually design screens, connect them to simulate user flow, and then share those prototypes for feedback or testing. You can create designs from scratch or bring in assets from other Adobe applications like Photoshop or Illustrator. Adobe XD integrates with other work tools and offers collaborative features.

Ycode

Ycode is a no-code website builder that makes creating and managing professional websites easier. It offers design flexibility, content management tools, and features like forms, SEO optimization, and integrations with other platforms like Airtable and Zapier. Ycode aims to simplify web development with its user-friendly interface and visual editor, allowing users to build custom websites without writing code. It offers various pricing plans, including a free option, making it accessible for individuals and businesses of different sizes.

Page co-authored by

Michal Kaczor

CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

Tymon Terlikiewicz

CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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