Dynamicweb eCommerce Suite vs Salesforce Commerce for B2C

by Gralio Feb 27, 2025

Dynamicweb and Salesforce Commerce for B2C are both robust eCommerce platforms but cater to different needs. Dynamicweb excels in integrated operations and value, while Salesforce emphasizes personalization and omnichannel experiences. Mid-sized businesses in the US will find Dynamicweb's focus on customer service and streamlined integrations more appealing, while those requiring advanced marketing automation and personalization might prefer Salesforce despite its higher cost.

At Gralio.ai we help to simplify your decision-making process by offering detailed, side-by-side software comparisons like this one, to help you confidently choose the tool that aligns with your business goals.

This comparison was created by analysing 455 reviews and 60 websites, saving 3 hours, 1 minute of reading.

Dynamicweb eCommerce Suite

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Salesforce Commerce for B2C

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About

Dynamicweb eCommerce Suite is a cloud-based, all-in-one platform designed for businesses looking to manage their online presence and sales in one place. It combines website building, eCommerce, product information management, and marketing automation tools. Dynamicweb offers pre-built integrations with popular ERP and CRM systems, making it easy to connect your existing business data. Its flexible design allows for both out-of-the-box use with templates and full customization for unique needs. Dynamicweb is a good fit for mid-sized to large companies who need a robust and scalable solution to manage complex online operations.

Salesforce Commerce for B2C is an e-commerce platform designed to help businesses of all sizes sell online. It offers tools to create and manage online stores, connect with customers across multiple channels (web, mobile, social media), and streamline operations like marketing, order fulfillment, and customer service. The platform stands out with its focus on personalization, using data and AI to tailor shopping experiences. Salesforce Commerce for B2C promises to help businesses grow profitability by increasing sales and improving customer satisfaction.

Summary

Main difference

Dynamicweb eCommerce Suite is a better choice for mid-sized businesses seeking an all-in-one platform with strong ERP and CRM integrations for streamlined operations, especially those prioritizing value and customer service. Salesforce Commerce for B2C is better suited for businesses prioritizing personalization and omnichannel selling, particularly those with complex product offerings or requiring advanced marketing automation, even though it comes at a higher cost.

Relative strengths of Dynamicweb eCommerce Suite (compared to Salesforce Commerce for B2C)

Strong ERP and CRM integrations for seamless data flow.
Focus on customer service and value for money.
Flexible platform allowing both out-of-the-box use and customization.

Relative weaknesses of Dynamicweb eCommerce Suite (compared to Salesforce Commerce for B2C)

Less emphasis on AI-driven personalization compared to Salesforce.
Limited built-in marketing automation capabilities.
Steeper learning curve for complex customizations.

What companies are using Dynamicweb eCommerce Suite and Salesforce Commerce for B2C?

Europcar

Lindab Group

Nespresso

No data

Who should use Dynamicweb eCommerce Suite VS. Salesforce Commerce for B2C

Dynamicweb eCommerce Suite is a cloud-based platform ideal for mid-to-large sized B2B and B2C businesses. It combines website building, eCommerce, product information management, and marketing automation. Users praise its ease of use and customer service. Dynamicweb integrates with existing business systems like ERP and CRM, simplifying complex online operations, particularly for those in the manufacturing and retail sectors.

Salesforce Commerce for B2C empowers businesses of all sizes to thrive online. Its robust platform offers versatile tools for creating personalized shopping experiences, managing online stores, and streamlining operations. Users praise its comprehensive features and seamless integrations with other Salesforce products. However, some find the platform complex and the pricing unclear. Consider Salesforce Commerce for B2C if you prioritize scalability and customization but be prepared for a learning curve.

Best for mid-sized to large businesses needing a robust, scalable eCommerce solution.
Ideal for retail and manufacturing businesses seeking streamlined online operations.

Ideal for small businesses (1-100 employees), medium businesses (101-1000 employees), and large enterprises (1001+ employees).
Best fit for E-commerce and Retail; suitable for various sectors like Consumer Goods, Manufacturing, and Healthcare.

Dynamicweb eCommerce Suite and Salesforce Commerce for B2C features

Supported

Partially supported

Not supported

Type in the name of the feature or in your own words tell us what you need

Prebuilt Integrations

Supported

Dynamicweb offers prebuilt integrations with ERP and CRM systems via a composable architecture.

Supported

Salesforce Commerce Cloud offers prebuilt integrations called cartridges for streamlined setup and enhanced functionality.
Team Collaboration

Partially supported

Team collaboration for order management is possible via access control and roles, but specific features are not detailed.

Supported

Salesforce Commerce Cloud supports team collaboration via a unified platform and Slack integration.
Website builder

Supported

Dynamicweb allows creating websites with product catalogs.

Supported

Salesforce Commerce allows creating websites with product catalogs using various tools.
Facebook integration

Not supported

Facebook integration for selling and marketing is not currently supported.

Supported

Salesforce Commerce for B2C integrates with Facebook for selling and marketing.
Customization

Partially supported

Dynamicweb offers extensive customization options, but specific details about customizing the order management interface are limited.

Partially supported

Order management interface look and feel customization is likely possible but not documented.
Marketing Cloud integration

Partially supported

It may be possible to integrate via APIs, but it is not explicitly supported.

Supported

Salesforce Commerce for B2C integrates with Salesforce Marketing Cloud.

Qualities

Value and Pricing Transparency

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Customer Service

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Ease of Use

No data

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Reliability and Performance

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Ease of Implementation

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Scalability

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Dynamicweb eCommerce Suite and Salesforce Commerce for B2C Pricing

No data

See full Pricing page

No data

See full Pricing page

Dynamicweb eCommerce Suite and Salesforce Commerce for B2C review insights

Users love

Comprehensive suite for website building, eCommerce, PIM, and marketing automation.
Easy to use and navigate, intuitive interface.
Excellent customer support, responsive and knowledgeable team.
Flexible and customizable, suitable for unique business needs.
Seamless integration with ERP and CRM systems, especially Microsoft Dynamics 365.

Versatile and highly customizable platform.
Robust and scalable, suitable for large enterprises.
Seamless integrations with other Salesforce products.
Comprehensive features for online selling and marketing.
Excellent customer support and extensive documentation.

Users dislike

High cost, potentially unaffordable for some business models.
Limited third-party integrations.
Occasional performance issues, such as freezing or slow response times.
Difficult image display customization, especially cropping.

Complex pricing and unclear licensing model.
Difficult to configure complex product offerings.
Requires significant developer resources for customizations.
Occasional performance issues and slow loading times.
Steep learning curve for new users, complex administration.

Dynamicweb eCommerce Suite and Salesforce Commerce for B2C Ratings

G2

4.3/5

(40)

G2

4.3/5

(415)
Glassdoor

4.1/5

(18141)

Company health

Employee growth

4% increase in the last year

2% increase in the last year

Web traffic

27% increase in the last quarter

7% decrease in the last quarter

Financing

No data

July 2022 - $65M

How customizable is each platform's integration with existing ERP systems?

Dynamicweb offers pre-built integrations with popular ERP systems and a composable architecture, suggesting moderate customizability. Salesforce Commerce for B2C, while offering pre-built integrations, is known to require significant developer resources for customizations, implying potentially higher customizability but with increased complexity. Therefore, Dynamicweb may be more suitable for companies looking for easier ERP integration with less custom coding, while Salesforce Commerce for B2C may be preferable for those needing extensive, highly tailored integrations but possessing the development resources to manage that complexity.

Which product offers better built-in personalization for B2C ecommerce?

Salesforce Commerce for B2C offers superior built-in personalization. Its product description explicitly highlights its focus on personalization, using data and AI to tailor shopping experiences. While Dynamicweb is a robust platform, its description and feature list don't emphasize personalization to the same degree. Therefore, for B2C ecommerce focusing on personalized experiences, Salesforce Commerce for B2C appears to be the better choice.

What are the advantages of Dynamicweb eCommerce Suite?

Dynamicweb eCommerce Suite offers a robust all-in-one platform combining website building, eCommerce, PIM, and marketing automation, simplifying online operations management. Its pre-built integrations with popular ERP and CRM systems facilitate seamless data connection, while the flexible design allows both template-based and custom setups. This makes it particularly advantageous for mid-sized to large companies needing a scalable solution for complex online operations. Dynamicweb's PIM system stands out with customizable workflows for structured product data management, and its multi-channel publishing capabilities streamline distribution to marketplaces and social media.

What are the disadvantages of Dynamicweb eCommerce Suite?

Dynamicweb has some drawbacks, including a lower ease of implementation score compared to some competitors, potentially making the initial setup more challenging. It also lacks readily available user reviews detailing specific likes and dislikes, making it harder to gauge user sentiment beyond the average rating. Finally, while Dynamicweb targets mid-to-large businesses, it receives a "bad" rating for enterprise suitability, suggesting potential limitations for very large organizations.

Alternatives to Dynamicweb eCommerce Suite and Salesforce Commerce for B2C

Sana Commerce Cloud

Sana Commerce Cloud is a cloud-based e-commerce platform designed specifically for mid-sized and large businesses using SAP or Microsoft Dynamics. It offers a pre-built framework and tools to launch your online store quickly, pulling data directly from your existing ERP system. This tight integration eliminates the need for manual data entry, reduces errors, and ensures accurate information across your online store and business operations. Sana Commerce Cloud prioritizes serving the complex needs of B2B companies with features like detailed product catalogs, personalized pricing, and self-service portals for buyers.

Shopware

Shopware is a flexible e-commerce platform designed for mid-sized and larger businesses. It allows you to manage your online store, personalize shopping experiences, and scale your business. Shopware is open-source, meaning you can customize it extensively. It's known for its user-friendliness and focus on automation, helping you streamline operations. Shopware is a global company with a strong presence in Europe and a growing footprint in North America.

BigCommerce

BigCommerce is a popular e-commerce platform designed for businesses of all sizes, though its advanced features are particularly attractive to larger businesses. It offers a comprehensive suite of tools to build and manage your online store, including features for both B2C and B2B selling. BigCommerce stands out for its flexibility and open approach, allowing extensive customization and integration with other business systems. The platform promises reliability, scalability, and robust security to support business growth.

Core dna

Core dna is an all-in-one platform designed for businesses to build and manage their online presence. It combines content management, e-commerce, and marketing tools in a single system. Core dna allows you to create and manage websites, online stores, and digital marketing campaigns. Its focus is on providing a flexible and scalable solution for businesses that want to deliver personalized customer experiences. Core dna stands out with its frequent updates, focus on performance, and ability to integrate with other systems. It promises simplified management of your digital presence, improved efficiency, and the ability to build solutions that scale as your business grows.

commercetools

commercetools is a cloud-based, headless e-commerce platform that allows businesses to create customized shopping experiences across any digital channel. Their API-first approach offers flexibility and scalability for your online store, whether you're a large enterprise or just starting out. commercetools is recognized as a leader in the e-commerce space by top industry analysts, making them a trusted choice for businesses looking to modernize their online presence.

Wix

Wix is a website building platform focused on providing businesses with user-friendly tools to create an online presence. It offers a drag-and-drop editor, customizable templates, and features like e-commerce tools, scheduling, and marketing integrations. With Wix, businesses can build a website, manage sales, and engage in digital marketing activities, all from a single platform. The platform caters to a wide range of users, from small businesses to larger enterprises seeking an all-in-one solution.

Page co-authored by

Michal Kaczor

CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

Tymon Terlikiewicz

CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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