Close vs Pipedrive

by Gralio Feb 03, 2025

Close and Pipedrive are both CRM solutions for SMBs, but cater to different needs. Close excels in communication and sales execution, while Pipedrive shines in pipeline management and deal tracking. Close is better for inside sales teams needing integrated communication, while Pipedrive suits businesses focused on visual sales processes and detailed reporting.

At Gralio.ai we help to simplify your decision-making process by offering detailed, side-by-side software comparisons like this one, to help you confidently choose the tool that aligns with your business goals.

This comparison was created by analysing 5569 reviews and 60 websites, saving 1 day, 7 hours, 26 minutes of reading.

Logo of Close
Close
Logo of Pipedrive
Pipedrive

About

Close is a CRM designed for small to medium-sized businesses, particularly focused on sales teams. It offers a unified platform for managing contacts, making calls, sending emails, and tracking deals, all within the same system. Close aims to simplify sales processes, automate tasks, and increase productivity. They offer transparent pricing, free data migration, and a 14-day free trial.
Pipedrive is a customer relationship management (CRM) tool designed to make sales teams more efficient. It helps businesses of all sizes track leads, manage deals, and analyze sales data. Pipedrive stands out for its ease of use and intuitive interface, making it simple for teams to get started quickly. It offers features like pipeline management, sales automation, and reporting to streamline the sales process and improve performance. The software aims to help close more deals and make more informed decisions with real-time insights and AI-powered recommendations.

Summary

Main difference
Close is a sales-focused CRM with built-in calling and SMS, ideal for inside sales teams. Pipedrive focuses on pipeline management and visual sales processes, making it better for businesses prioritizing deal tracking and visualization.

Relative strengths of Close (compared to Pipedrive)

  • Built-in communication tools (calling, SMS) streamline inside sales workflows.

  • User-friendly interface praised for ease of use and customizability.

  • Strong customer support known for responsiveness and helpfulness.

Relative weaknesses of Close (compared to Pipedrive)

  • Limited reporting features compared to Pipedrive, requiring CSV exports for deeper analysis.

  • Email syncing issues can disrupt workflows.

  • Mobile app functionality is less robust than Pipedrive’s.

Who should use Close VS. Pipedrive

Close is a CRM designed for sales teams in small to medium-sized businesses. It offers a unified platform for managing contacts, calls, emails, and deals. Users praise its intuitive interface and robust communication features. However, some users have reported email syncing issues and limited reporting features. Close aims to simplify sales processes and boost productivity.

Pipedrive is a user-friendly CRM designed to boost sales team efficiency. It's praised for its intuitive interface and ease of use, enabling teams to quickly get started with features like pipeline management and sales automation. Users appreciate its simplicity and organization but note limitations with the mobile app and some integrations. Pipedrive is ideal for small to medium businesses aiming to close more deals and gain real-time insights.

  • Ideal for small to medium-sized businesses seeking a unified sales platform.

  • Strong fit for various industries, including Healthcare, Finance, E-commerce, and Retail.

  • Ideal for small to medium-sized businesses seeking improved sales efficiency.

  • A good fit for various industries, including Healthcare, Finance, and E-commerce.

Close and Pipedrive features

Supported
Partially supported
Not supported
Type in the name of the feature or in your own words tell us what you need
  • Email Sequences
    Supported

    Close supports automated email sequences triggered by behavior or sales stage.

    Supported

    Pipedrive allows to create and automate email sequences.

  • Lead Management
    Supported

    Close CRM supports lead management with features for tracking leads, managing deals, and automating sales processes.

    Supported

    Pipedrive supports lead and deal management and automates sales processes.

  • Built-in calling
    Supported

    Close supports built-in calling, one-click dialing, call recording, and logging.

    Partially supported

    Pipedrive supports basic calling and logging via mobile app integration.

  • CRM integration
    Partially supported

    Close CRM supports integration with other CRM systems for lead management, sales automation, and data synchronization through various integration platforms like Integrately, Zapier, and Make.

    Supported

    Pipedrive supports CRM integration for lead management, sales automation, and data synchronization through its extensive range of integrations and API capabilities.

  • Workflow Automation
    Supported

    Close CRM supports workflow automation as it allows for automating sales workflows and tasks, integrating with other tools, and providing real-time visibility and task management capabilities.

    Supported

    Pipedrive supports workflow automation to automate sales workflows and tasks, reducing manual effort and improving efficiency.

  • Visual pipeline
    Supported

    Close CRM offers a Pipeline View feature that provides a Kanban-style board for visualizing the sales pipeline, allowing users to track deal progress, manage opportunities, and gain real-time insights into their sales process.

    Supported

    Pipedrive supports the ability to visualize the sales pipeline in a Kanban-style board for easy monitoring of deal progress.

Qualities

  • Value and Pricing Transparency
    -0.1
    Neutral sentiment
    -0.22
    Neutral sentiment
  • Customer Service
    +0.83
    Strongly positive sentiment
    +0.21
    Neutral sentiment
  • Ease of Use
    +0.94
    Strongly positive sentiment
    +0.83
    Strongly positive sentiment
  • Reliability and Performance
    +0.3
    Rather positive sentiment
    +0.53
    Rather positive sentiment
  • Ease of Implementation
    +0.66
    Rather positive sentiment
    +0.39
    Rather positive sentiment
  • Scalability
    +0.57
    Rather positive sentiment
    -0.1
    Neutral sentiment
Close and Pipedrive Pricing
Close offers a 14-day free trial. All plans include core features such as unlimited leads, contacts, opportunities, a multi-channel inbox, task management, and more. The higher-tier plans offer additional features such as AI call assistant, workflow automation, reporting and analytics, and integrations.
Plans

User sentiment

Neutral
-0.1

See full Pricing page

Pipedrive offers a tiered subscription model with four main pricing plans: Essential, Advanced, Professional, and Power. An Enterprise plan with custom pricing is also available. The platform offers various add-ons like LeadBooster, Web Visitors, Campaigns, Smart Docs, and Projects for enhanced functionality.
Plans

User sentiment

Neutral
-0.22

See full Pricing page

Close and Pipedrive review insights

5566 reviews analysed from and

Users love

  • User-friendly and intuitive interface praised for its simplicity.
  • Highly customizable with custom fields and Smart Views for efficient lead management.
  • Excellent customer support known for its responsiveness and helpfulness.
  • Robust communication features including integrated calling, SMS, and email capabilities.
  • Easy to use and intuitive.
  • Great for managing customer email interactions.
  • Simple and straightforward to use.
  • Excellent way to keep opportunities organized and customization is a bonus!

Users dislike

  • Email syncing issues require frequent re-syncing.
  • Limited reporting features, requiring CSV exports for in-depth analysis.
  • Mobile app functionality is underwhelming and glitchy.
  • Occasional connection issues and software crashes necessitate restarts.
  • The custom tags for the leads don’t transfer to deals.
  • Limited integration with platforms other than Facebook
  • The mobile app is underwhelming with limited functionality
  • When having too many stages in Pipedrive, it seems to compromise the view and I cannot see the full title of each stage.

Close and Pipedrive Ratings

  • G2
    4.7/5
    (1121)
  • Capterra
    4.7/5
    (160)
  • TrustPilot
    4.0/5
    (3)
  • G2
    4.3/5
    (1867)
  • Capterra
    4.5/5
    (2418)
  • Glassdoor
    3.6/5
    (250)

Company health

Employee growth

24% increase in the last year
No change in the last year

Web traffic

No change in the last quarter
7% decrease in the last quarter

Financing

September 2012 - $0
July 2018 - $90M

How do Close's built-in calling features compare to Pipedrive's integrations with VoIP providers?

Close offers built-in calling features, including power and predictive dialers, one-click calling, call recording, and automated call logging, all within the CRM. Pipedrive, on the other hand, relies on integrations with various VoIP providers for calling functionality. This means users need to subscribe to and manage a separate VoIP service to make calls through Pipedrive. While this offers flexibility in choosing a VoIP provider, it adds complexity compared to Close's integrated solution.

Which product offers better customization for sales workflows and reporting needs?

Close offers better customization for sales workflows and reporting. While Pipedrive is known for its ease of use and visual pipeline management, Close emphasizes customization with custom fields and Smart Views for lead management. Furthermore, although Close users complain about reporting limitations, Pipedrive doesn't highlight reporting as a strength, and its user reviews don't mention it positively. Therefore, Close's customizable fields and views likely provide more flexibility for tailoring sales workflows and reporting, even if exporting data might be necessary for deeper analysis.

What are the advantages of Close?

Close offers a more unified platform experience with built-in calling, email, and SMS, directly within the CRM, streamlining communication for sales teams. Users praise Close's intuitive interface and customizability. While both offer automation, Close emphasizes workflow automation for sales processes, potentially offering more specialized tools for sales teams.

What are the disadvantages of Close?

Close's disadvantages include email syncing issues, limited reporting features that necessitate CSV exports for deeper analysis, a subpar mobile app experience, and occasional connection issues and software crashes.

Is Close cheaper than Pipedrive?

Pipedrive's starting price is lower than Close's. Pipedrive's Essential plan is $14/month compared to Close's Base plan at $19/month, both billed annually. However, the features included in each tier should be compared to determine overall value.

Alternatives to Close and Pipedrive

Logo of ActiveCampaign
ActiveCampaign
ActiveCampaign is a marketing automation platform designed for businesses of all sizes. It helps you create personalized customer journeys across various channels like email, SMS, and ads. You can automate repetitive tasks, track customer behavior, and improve your marketing campaigns with its CRM and sales automation features. ActiveCampaign integrates with over 900 popular business tools and offers a wide range of pre-built templates and automation recipes to streamline your marketing efforts.
Logo of Freshsales
Freshsales
Freshsales is a customer relationship management (CRM) software designed to help sales teams of all sizes. It offers a range of features, including contact management, sales pipeline management, and automation tools. Freshsales stands out with its user-friendly interface, AI-powered insights, and built-in communication channels. It promises to help businesses streamline their sales process, improve efficiency, and increase revenue. Freshsales is suitable for businesses of all sizes across various industries.
Logo of CallRail
CallRail
CallRail is a marketing platform designed to help businesses track the performance of their marketing efforts. It uses call tracking, form tracking, and conversation intelligence to show which campaigns are driving leads and sales. With reporting dashboards and integrations with popular marketing tools, CallRail aims to provide insights to optimize for better results. Primarily serving small to medium-sized businesses, it is a comprehensive tool for businesses looking to improve their marketing ROI.
Logo of Vtiger Sales
Vtiger Sales is a customer relationship management (CRM) tool that helps businesses streamline their sales processes and increase revenue. It offers a range of features, including lead management, sales automation, opportunity tracking, and performance reporting. Vtiger Sales is suitable for businesses of all sizes and aims to improve sales efficiency by automating tasks, centralizing customer data, and providing insights to close deals faster. Its user-friendly design and customizable features make it a popular choice for sales teams looking to improve productivity and drive growth.
Logo of Teamgate
Teamgate
Teamgate is a CRM designed to help sales teams, particularly in small to medium-sized businesses, close deals faster. It offers a range of features, including contact management, sales pipeline visualization, and activity tracking. Teamgate emphasizes data-driven insights and aims to increase sales efficiency with features like automated dialing and email integration. Its user-friendly interface and focus on affordability make it a suitable option for companies seeking a streamlined sales process.
Logo of Salesforce Sales Cloud
Salesforce Sales Cloud
Salesforce Sales Cloud is a cloud-based customer relationship management (CRM) platform designed to help businesses of all sizes increase sales productivity. It offers a range of tools for managing contacts, tracking leads, forecasting sales, and analyzing sales data. Salesforce Sales Cloud stands out for its robust features, including AI-powered insights, automation capabilities, and integrations with other business applications. It can be customized for various industries, making it a flexible solution for managing customer interactions and driving sales growth.

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