ChatGPT vs siteGPT

by Gralio Apr 24, 2025

ChatGPT is a versatile, general-purpose AI assistant excelling at diverse tasks like content creation, coding, and answering broad questions. siteGPT, however, is a specialized AI chatbot designed specifically to provide automated customer support on your website, trained directly on your site's content to answer visitor queries accurately and instantly.

At Gralio.ai we help to simplify your decision-making process by offering detailed, side-by-side software comparisons like this one, to help you confidently choose the tool that aligns with your business goals.

This comparison was created by analysing 613 reviews and 60 websites, saving 3 hours, 54 minutes of reading.

About

ChatGPT is an AI chatbot that gives you instant answers and helps with creative tasks like writing emails or generating ideas. Think of it like a super-smart assistant who can understand your questions and provide helpful information or even craft different kinds of text for you. ChatGPT is made by OpenAI and can be used by anyone, from individuals to entire companies.
SiteGPT is an AI-powered chatbot software designed to provide instant customer support on your website. It scans your website content to understand your business and automatically answers visitor questions accurately, in your brand's voice. SiteGPT can handle a large volume of inquiries 24/7, freeing up your support team to focus on more complex issues. You can also use it to gather leads and automate tasks. SiteGPT integrates with popular platforms like Intercom and Zendesk, and offers a 7-day free trial.

Summary

Main difference
The core difference lies in their focus and training data; ChatGPT is a broad AI tool trained on general internet data for many tasks, while siteGPT is specifically built and trained on your website's content to serve as an automated customer support agent on that site.

Relative strengths of ChatGPT (compared to siteGPT)

  • Greater versatility: Handles a wide range of tasks like writing emails, generating code, brainstorming ideas, and summarizing text, far beyond just website Q&A.

  • Superior creative generation: Excels at creating diverse content formats like articles, scripts, and marketing copy based on prompts.

  • Broader knowledge base: Can answer complex questions on a vast array of topics due to its extensive training on general internet data.

Relative weaknesses of ChatGPT (compared to siteGPT)

  • Lacks business-specific context: Isn't automatically trained on your specific website content, requiring manual input or integration to answer company-specific questions accurately, unlike siteGPT which scans your site.

  • Not optimized for website support: Lacks built-in features for seamless website chatbot integration, lead capture, or specific handoffs found in dedicated tools like siteGPT.

  • Less focused on brand voice consistency: Maintaining a consistent brand voice for customer interaction requires more effort compared to siteGPT, which is designed to adopt it from your website content.

What companies are using ChatGPT and siteGPT?

Who is using ChatGPT and siteGPT?

Who should use ChatGPT VS. siteGPT

ChatGPT is a really handy AI tool for pretty much anyone needing help with writing, brainstorming, or getting quick answers. We see it used a lot for drafting emails, generating creative ideas, or even helping with coding. It's like having a versatile assistant ready to tackle various tasks, making it a popular choice for boosting productivity and creativity, whether you're an individual or part of a team.

We find that siteGPT is a great option for businesses wanting an AI chatbot to handle customer support instantly. It learns from your website content to give accurate answers 24/7, freeing up your team. It's particularly useful for generating leads and answering common questions quickly. From our experience, it integrates smoothly with tools like Intercom and Zendesk, making it a versatile choice for improving website support.

  • Based on user feedback, ChatGPT works well for companies of all sizes, from solo entrepreneurs and small teams to large enterprises.

  • In our experience, ChatGPT's versatility makes it a great fit across many different industries, not just tech, helping teams everywhere.

  • In our view, siteGPT works well across the board, showing an excellent fit for small and medium businesses and a good fit for larger enterprises.

  • We've observed siteGPT performs particularly well for Software & IT companies, but also serves E-commerce and Marketing businesses effectively.

ChatGPT and siteGPT features

Supported
Partially supported
Not supported
Type in the name of the feature or in your own words tell us what you need

  • Multilingual support
    Supported

    ChatGPT supports over 50 languages for global reach.

    Supported

    SiteGPT supports over 95 languages for global customer service.

  • Creative writing assistance
    Supported

    ChatGPT helps with creative writing tasks like composing emails, writing stories, and generating ideas.

    Partially supported

    SiteGPT helps write emails, but not stories or other creative content.

  • Learning support
    Supported

    ChatGPT aids learning by explaining complex topics, assisting with research, and offering personalized tutoring.

    Partially supported

    SiteGPT indirectly supports learning by answering questions based on provided materials, but lacks exam-specific features.

  • Internal chat
    Not supported

    ChatGPT is not designed to facilitate internal chat between users. It is focused on individual user interaction.

    Not supported

    SiteGPT does not seem to have internal chat capabilities based on the provided materials.

  • Live chat
    Partially supported

    ChatGPT supports live chat with website visitors through integrations with platforms like Social Intents. It offers features such as real-time interaction, video and screen sharing, human handoff, and file sharing.

    Not supported

    SiteGPT is an AI chatbot and does not offer a live chat feature with human agents.

  • Function Generation
    Not supported

    ChatGPT does not generate complete new functions based on prompts, it relies on predefined functions and their signatures.

    Not supported

    SiteGPT does not generate functions based on prompts.

Qualities

  • Value and Pricing Transparency
    -0.56
    Rather negative sentiment
    No data
  • Customer Service
    +0.38
    Rather positive sentiment
    No data
  • Ease of Use
    +0.94
    Strongly positive sentiment
    No data
  • Reliability and Performance
    -0.45
    Rather negative sentiment
    No data
  • Ease of Implementation
    +1
    Strongly positive sentiment
    No data
  • Scalability
    +0.5
    Rather positive sentiment
    No data

ChatGPT and siteGPT Pricing

OpenAI offers various AI models with different pricing tiers based on usage (tokens). They offer reasoning models (o1, o3-mini), GPT models (GPT-4.5, GPT-4o, GPT-4o mini), and APIs (Realtime, Responses, Chat Completions, Assistants). Fine-tuning is available for GPT-4o and GPT-4o mini. Built-in tools like Code Interpreter, File Search Storage, and Web Search have separate costs. The Batch API offers a 50% discount on input and output costs for asynchronous tasks over 24 hours.
Plans

User sentiment

Rather negative
-0.56

See full Pricing page

No data

See full Pricing page

ChatGPT and siteGPT review insights

613 reviews analysed from and

Users love

  • ChatGPT is highly versatile, capable of handling various tasks like writing, coding, and translation.
  • It excels at generating creative content, including stories, poems, and scripts.
  • The user-friendly interface makes it easy to interact with and understand.
  • ChatGPT is constantly learning and improving based on user interactions and feedback.
  • The ability to save and organize conversations allows for easy reference and project management.

No data

Users dislike

  • ChatGPT can be slow to generate responses, especially during peak hours.
  • Occasional inaccuracies and "hallucinations" in responses require fact-checking.
  • The free version has limited features and access to older data.
  • Token limits can be restrictive for complex tasks and lengthy outputs.
  • The mobile app has limited functionality compared to the web version.

No data

ChatGPT and siteGPT Ratings

  • G2
    4.7/5
    (557)
  • Capterra
    4.6/5
    (50)
  • Glassdoor
    4.3/5
    (50)
  • G2
    5.0/5
    (6)

Company health

Employee growth

81% increase in the last year
24% decrease in the last year

Web traffic

2% increase in the last quarter
79% increase in the last quarter

Financing

September 2024 - $62B
No data

How do ChatGPT and SiteGPT differ in handling complex technical inquiries?

ChatGPT addresses complex technical inquiries by drawing upon its vast, general training data encompassing a wide range of technical topics and code, allowing it to attempt answers on diverse subjects, though sometimes lacking specific context or requiring fact-checking. SiteGPT, however, is trained specifically on the content of a particular website, limiting its ability to handle technical questions to only those whose answers are present within that website's information; it excels at context-specific queries about that site's offerings but cannot address technical issues beyond its provided knowledge base.

Which product best integrates with existing customer support platforms like Zendesk?

Based on the provided information, siteGPT indicates better integration capabilities with existing customer support platforms. Its description explicitly states that it integrates with popular platforms like Intercom and Zendesk. In contrast, the description for ChatGPT does not specifically mention integrations with platforms such as Zendesk.

What are the advantages of ChatGPT?

ChatGPT's main advantages lie in its versatility and creative capabilities. It can handle diverse tasks beyond simple Q&A, including writing assistance across various styles, code generation and debugging, learning support for complex topics, and brainstorming creative ideas. Users find it excels at generating unique content, has a user-friendly interface, and continuously improves based on interactions.

What are the disadvantages of ChatGPT?

Based on user feedback, ChatGPT can suffer from slow response times, particularly during peak usage. Users also report occasional inaccuracies or "hallucinations" in its answers, necessitating fact-checking. Furthermore, the free version has limitations regarding features and data access, token limits can be restrictive for complex tasks, and the mobile app offers less functionality compared to the web interface.

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Page co-authored by
MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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