Canva vs Picsart

by Gralio Feb 03, 2025

Canva and Picsart are both user-friendly design platforms catering to diverse design needs. Canva excels in its vast template library and ease of use, while Picsart stands out with its AI-powered photo editing tools and stronger mobile app experience. Both platforms offer free and paid versions, but Picsart's free version provides more features.

At Gralio.ai we help to simplify your decision-making process by offering detailed, side-by-side software comparisons like this one, to help you confidently choose the tool that aligns with your business goals.

This comparison was created by analysing 5662 reviews and 60 websites, saving 1 day, 7 hours, 57 minutes of reading.

Canva

Website LinkedIn Twitter

Picsart

Website LinkedIn Twitter

About

Canva is a user-friendly design platform that makes it easy to create professional-looking visuals. It offers a wide range of templates and design tools, including a library of stock images, videos, and fonts. Canva can be used to create social media graphics, presentations, marketing materials, and more. Its drag-and-drop interface and intuitive features make it suitable for users of all skill levels, even those without prior design experience. Canva's focus on simplicity and ease of use has made it a popular choice for individuals and businesses alike.

Picsart is an all-in-one visual creation platform. It offers easy-to-use tools for photo editing and graphic design, powered by artificial intelligence. Users can leverage Picsart's extensive template library to design social media content, marketing materials, and more. The platform caters to both individuals and businesses, simplifying visual creation regardless of prior design experience. Picsart is accessible online and via their mobile and desktop apps.

Summary

Main difference

Canva is better for users who prioritize ease of use and a wider range of templates for various design needs. Picsart is better for users who need AI-powered photo editing tools and a strong mobile app experience.

Relative strengths of Canva (compared to Picsart)

Extensive template library for diverse design needs.
User-friendly interface suitable for beginners.
Large library of stock images, videos, and fonts.

Relative weaknesses of Canva (compared to Picsart)

Limited AI-powered photo editing capabilities compared to Picsart.
Mobile app experience is less robust than Picsart.
Free version is more limited in features compared to Picsart.

Who is using Canva and Picsart?

Sanchit Sarhadi

Network Growth Manager DACH - Networking Consultant - Aurora

Charlie Hills

I use AI to create content that converts

Olesia Krilyshyn

Sales Acceleration Specialist at Reply.io

Lindsay Rosenthal

Founder at Cred.Marketing

Jonathan Parsons

Marketing Director - Clinique UK & Ireland

No data

Who should use Canva VS. Picsart

Canva is a versatile design platform praised for its user-friendly interface and extensive template library. It's a popular choice for creating social media graphics, presentations, and marketing materials. Users appreciate the drag-and-drop functionality and vast resources, while some note limitations in the free version.

Picsart is an all-in-one visual creation platform perfect for individuals and businesses seeking user-friendly design tools. Users love the extensive template library and AI-powered features like background remover. However, some dislike the limited free version and occasional bugs. Consider Picsart if you need an affordable and accessible design solution, but be prepared for some limitations.

Best for small to medium businesses, but also suitable for enterprises.
Ideal for various sectors, including Marketing & Advertising, E-commerce, Education, and Healthcare.

Best for small to medium-sized businesses seeking affordable design solutions.
Ideal for Marketing & Advertising, Media & Entertainment, and Software companies.

Canva and Picsart features

Supported

Partially supported

Not supported

Type in the name of the feature or in your own words tell us what you need

Content Authoring

Supported

Canva allows users to create and edit various content formats, including visual and written materials.

Supported

Picsart allows users to create and edit visual and written content using AI-powered tools.
AI Photo Editor

Supported

Canva offers AI-powered photo editing features like background removal, auto adjustments, and style application.

Supported

Picsart offers AI-powered tools for automatic image enhancement, background removal, and style application.
Data Visualization

Partially supported

Canva supports interactive data visualization through its Flourish integration.

Not supported

Picsart creates static infographics, but not interactive data visualizations.
Social media graphics

Supported

Canva excels in creating social media graphics, offering diverse templates, design tools, platform optimization, and integration options for seamless content creation and publishing.

Supported

Picsart offers extensive features and tools for creating and customizing social media graphics.
Filters and Effects

Supported

Canva provides built-in filters and effects for image stylization.

Supported

Picsart offers various built-in filters, effects, and AI-powered options for image enhancement.
Drag-and-drop editor

Supported

Canva supports drag-and-drop functionality for designing logos.

Supported

Picsart offers a drag-and-drop editor for logo creation.

Qualities

Value and Pricing Transparency

-0.02

Neutral sentiment

-0.48

Rather negative sentiment
Customer Service

+0.53

Rather positive sentiment

+0.2

Neutral sentiment
Ease of Use

+0.97

Strongly positive sentiment

+0.86

Strongly positive sentiment
Reliability and Performance

+0.01

Neutral sentiment

-0.21

Neutral sentiment
Ease of Implementation

+0.79

Strongly positive sentiment

+0.23

Neutral sentiment
Scalability

+0.17

Neutral sentiment

+1

Strongly positive sentiment

Canva and Picsart Pricing

No data

User sentiment

Neutral

-0.02

We couldn't find a pricing page for Canva.

No data

User sentiment

Rather negative

-0.48

We couldn't find a pricing page for Picsart.

Canva and Picsart review insights

5623 reviews analysed from and

Users love

Easy to use and intuitive interface
Wide variety of templates for every need
Extensive library of stock images, videos, and fonts
Great collaboration features

Extensive template library for various social media platforms and design needs.
Easy-to-use interface, making it accessible for beginners.
Powerful AI-powered tools, like background remover and image upscaling.
Wide range of creative tools, filters, and effects to enhance photos and videos.
Strong community aspect, where users can share work and find inspiration.

Users dislike

The free version is quite limited
Many features are locked behind a paywall
The mobile app is underwhelming and laggy
Limited offline functionality

Occasional bugs and app crashes can cause frustration and loss of work.
Many advanced or popular features are locked behind the premium paywall.
Text editing is limited, with few font options and awkward positioning.
Excessive and intrusive ads in the free version make it difficult to use.
Image quality can be degraded after editing, particularly when using AI features.

Canva and Picsart Ratings

G2

4.7/5

(2674)
Capterra

4.7/5

(2444)
TrustPilot

2.6/5

(39)
Glassdoor

4.2/5

(732)

G2

4.5/5

(566)

Company health

Employee growth

46% increase in the last year

No data

Web traffic

7% increase in the last quarter

No data

Financing

July 2024 - $3B

No data

How important is a seamless mobile app experience for your design workflow?

A seamless mobile app experience is moderately important for my design workflow. While I primarily work on a desktop, the ability to make quick edits, review designs, or share concepts on the go can be valuable. Canva's mobile app is reported to be underwhelming, while Picsart's is a core component of its platform but suffers from bugs. Therefore, the mobile experience is a factor, but not a primary deciding factor in choosing between these two options.

Which platform offers better AI-powered tools for photo editing and enhancement?

Picsart offers better AI-powered tools for photo editing and enhancement. While Canva is a strong general design platform, Picsart specifically highlights its AI tools for tasks like background removal, image upscaling, and artistic filters. Picsart's product description and user reviews emphasize these AI-powered features, while Canva focuses more on templates and ease of use for general graphic design.

What are the advantages of Canva?

Canva offers a more intuitive and user-friendly interface, making it easier for non-designers to create professional-looking visuals. It also boasts a wider variety of templates and a larger library of stock images, videos, and fonts, providing more creative options. Canva's superior ease of use and broader design resources make it advantageous for users looking to quickly create high-quality visuals.

What are the disadvantages of Canva?

Canva's limitations include a limited free version, with many features locked behind a paywall. Users have reported a subpar mobile app experience with lag and limited offline functionality. Additionally, some users find the text editing options somewhat restrictive.

Alternatives to Canva and Picsart

Visme

Visme is a design platform that helps non-designers create engaging visual content like presentations, reports, infographics, and social media graphics. It offers templates, stock images, icons, and data visualization tools to simplify the design process. Users can collaborate in teams, manage content libraries, and track engagement with built-in analytics. Visme is suitable for individuals and teams of all sizes who want to improve their visual communication.

Marq

Marq (formerly Lucidpress) is a cloud-based design and brand templating platform. It helps businesses of all sizes create marketing materials like brochures, flyers, and social media posts, while ensuring brand consistency. The platform offers drag-and-drop templates and collaborative features, making it easy for non-designers to create professional-looking content. Marq also allows businesses to lock down branding elements and automate content creation workflows.

Fotor Photo Editor

Fotor is an all-in-one visual content platform that caters to various editing needs, from basic photo touch-ups to designing marketing materials. It offers a range of features, including pre-designed templates for social media and ad campaigns, as well as AI-powered tools for image generation. Fotor is accessible online and through its desktop and mobile apps (Windows, Mac, iOS, Android). It aims to simplify visual content creation for both individual and business users.

Stencil

Stencil is a web-based graphic design tool aimed at individuals and businesses looking to easily create engaging visuals for social media, ads, and more. It provides access to a vast library of royalty-free stock photos, icons, templates, and fonts. Stencil emphasizes user-friendliness and speed, enabling users to quickly create and share professional-looking images without needing advanced design skills or software.

Pixteller

Pixteller is an online design tool aimed at simplifying visual content creation. It offers templates and editing features for various purposes, including social media posts, advertisements, website graphics, and printed materials. Pixteller emphasizes ease of use, enabling users without design experience to produce professional-looking visuals.

Photoshop Elements

Photoshop Elements is photo editing software designed for non-professionals. It offers a range of tools for enhancing, organizing, and sharing photos, balancing ease of use with powerful features. It's ideal for individuals who want to improve their photos without needing advanced design skills. Photoshop Elements helps you achieve professional-looking results with automated options and guided edits.

Page co-authored by

Michal Kaczor

CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

Tymon Terlikiewicz

CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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