Canva vs PicMonkey

by Gralio Mar 10, 2025

Canva and PicMonkey are both user-friendly design tools. Canva offers a wider range of templates and design options, while PicMonkey focuses on photo editing and branding. Choose Canva for diverse design projects and PicMonkey for marketing-focused visuals and photo enhancements.

At Gralio.ai we help to simplify your decision-making process by offering detailed, side-by-side software comparisons like this one, to help you confidently choose the tool that aligns with your business goals.

This comparison was created by analysing 5590 reviews and 60 websites, saving 1 day, 7 hours, 33 minutes of reading.

Logo of Canva
Logo of PicMonkey

About

Canva is a user-friendly design platform that makes it easy to create professional-looking visuals. It offers a wide range of templates and design tools, including a library of stock images, videos, and fonts. Canva can be used to create social media graphics, presentations, marketing materials, and more. Its drag-and-drop interface and intuitive features make it suitable for users of all skill levels, even those without prior design experience. Canva's focus on simplicity and ease of use has made it a popular choice for individuals and businesses alike.
PicMonkey is an online photo editing and graphic design tool that helps create visuals for brands. It offers templates for social media, ads, logos, and other marketing materials. Users can edit photos, create collages, and access stock images. PicMonkey provides basic and advanced editing tools and emphasizes unique effects and customization options. A business plan adds brand management and collaboration features. It is accessible on desktop and mobile devices.

Summary

Main difference
Canva offers a broader range of design tools and templates for various visual content creation needs, while PicMonkey focuses on photo editing and graphic design tools specifically for branding and marketing materials. Canva is better for diverse design projects, while PicMonkey is better for enhancing photos and creating marketing visuals.

Relative strengths of Canva (compared to PicMonkey)

  • Extensive template library for various design needs (social media, presentations, marketing materials, etc.)

  • Large library of stock photos, videos, and design elements

  • User-friendly drag-and-drop interface suitable for all skill levels

Relative weaknesses of Canva (compared to PicMonkey)

  • Limited photo editing capabilities compared to PicMonkey

  • Many features are locked behind a paywall

  • Mobile app is less intuitive and feature-rich than desktop version

Who is using Canva and PicMonkey?

Inovo VC
CEE-focused VC with a few unicorn investments
Michel Lieben
Founder / CEO @ ColdIQ
Greg Sekulski
Partner at Techteams. Head, Director, VP Search for Tech Companies. Product, Growth, & Engineering.
Ismael Briasco
Mentor for impact-driven leaders | Personal Branding, Digital Business | CEO LinkedUp | Co-Founder NIXGrowth | 25+ yrs experience
Kevin Jurovich
Co-founder & CEO at Circles and Huble
Show all 22 stacks
No data

Who should use Canva VS. PicMonkey

Canva is a user-friendly design platform praised for its intuitive interface and vast template library. Users appreciate the diverse stock images, videos, and fonts, enabling easy creation of professional visuals. However, some find the free version limiting with many features requiring a paid subscription.

PicMonkey is an easy-to-use online photo editing and graphic design tool for creating marketing visuals. Ideal for small businesses, entrepreneurs, and marketers, it offers templates, basic and advanced editing tools, and unique effects. Users praise its intuitive interface and templates but note issues with the mobile app and subscription cancellations.

  • Ideal for small to medium businesses, marketers, educators, and nonprofits.

  • Suitable for various sectors, including healthcare, finance, e-commerce, education, and more.

  • Best for small businesses (1-100 employees), good fit for medium businesses (101-1000).

  • Excellent for Ecommerce and Marketing/Advertising.

Canva and PicMonkey features

Supported
Partially supported
Not supported
Type in the name of the feature or in your own words tell us what you need

  • Data Visualization
    Partially supported

    Canva supports interactive data visualization through its Flourish integration.

    Not supported

    PicMonkey creates static data representations, but not interactive ones.

  • Social media graphics
    Supported

    Canva excels in creating social media graphics, offering diverse templates, design tools, platform optimization, and integration options for seamless content creation and publishing.

    Supported

    PicMonkey offers templates and tools to create and export social media graphics.

  • Drag-and-drop editor
    Supported

    Canva supports drag-and-drop functionality for designing logos.

    Partially supported

    PicMonkey offers an intuitive design environment for logo creation, but drag-and-drop is not explicitly confirmed.

  • Logo generation
    Supported

    Canva allows users to design and generate logos using provided templates, design elements, and a user-friendly interface. Users can customize these templates, incorporate various design elements, and export their logos in different formats.

    Supported

    PicMonkey offers tools and templates to create and customize logos.

  • Design elements
    Supported

    Canva provides access to a library of design elements specifically for customizing logo templates, as part of its extensive design element library.

    Supported

    Yes, PicMonkey offers a library of customizable design elements, including graphics and stock photos.

  • Access to a library of pre-designed logo templates.
    Supported

    Canva provides access to a library of pre-designed logo templates.

    Supported

    Yes, PicMonkey offers a library of customizable logo templates.

Qualities

  • Value and Pricing Transparency
    -0.08
    Neutral sentiment
    -1
    Strongly negative sentiment
  • Customer Service
    +0.22
    Neutral sentiment
    -1
    Strongly negative sentiment
  • Ease of Use
    +0.94
    Strongly positive sentiment
    +0.64
    Rather positive sentiment
  • Reliability and Performance
    +0.05
    Neutral sentiment
    -0.25
    Neutral sentiment
  • Ease of Implementation
    +0.83
    Strongly positive sentiment
    No data
  • Scalability
    +0.52
    Rather positive sentiment
    No data

Canva and PicMonkey Pricing

No data

User sentiment

Neutral
-0.04
We couldn't find a pricing page for Canva.
No data

User sentiment

Strongly negative
-1

See full Pricing page

Canva and PicMonkey review insights

5472 reviews analysed from and

Users love

  • Easy to use and intuitive interface
  • Wide variety of templates for every need
  • Extensive library of stock images, videos, and fonts
  • Great collaboration features
  • Intuitive and user-friendly interface
  • Easy-to-use templates for social media and marketing
  • Basic and advanced editing tools
  • Unique effects and customization options
  • Affordable pricing

Users dislike

  • The free version is quite limited
  • Many features are locked behind a paywall
  • The mobile app is underwhelming and laggy
  • Limited offline functionality
  • Limited stock photo and graphic libraries
  • Mobile app has limited functionality
  • Difficult to cancel subscription
  • Unexpected charges and billing issues
  • New version is slow, clunky, and glitchy

Canva and PicMonkey Ratings

  • G2
    4.7/5
    (2674)
  • Capterra
    4.7/5
    (2444)
  • Glassdoor
    4.2/5
    (732)
  • G2
    4.4/5
    (408)

Company health

Employee growth

21% increase in the last year
32% increase in the last year

Web traffic

7% increase in the last quarter
11% decrease in the last quarter

Financing

June 2024 - $3B
April 2015 - $41M

How do Canva's design templates compare to PicMonkey's for social media marketing?

Canva offers a significantly larger and more diverse library of social media templates compared to PicMonkey. While PicMonkey provides templates for common social media needs, Canva excels with a wider variety of styles, formats, and platform-specific options, making it better suited for visually-driven social media marketing.

Which product offers better photo editing capabilities for users without design experience?

Canva is a better option for users without design experience. While both Canva and PicMonkey offer templates and aim for ease of use, Canva is consistently praised for its intuitive interface and drag-and-drop functionality. Canva also boasts a wider variety of templates and a more extensive library of stock images, videos, and fonts, giving novice users more options and resources to create visuals. Although PicMonkey offers some advanced features, its recent updates have been criticized for performance issues, which could further frustrate inexperienced users.

What are the advantages of Canva?

Canva's advantages include its user-friendly drag-and-drop interface, extensive library of templates, stock resources (images, videos, fonts), and focus on simplicity, making it accessible to users of all skill levels. It's particularly strong for social media graphics creation and offers good collaboration features.

What are the disadvantages of Canva?

Canva's free version has limited features, pushing users towards a paid subscription to unlock full functionality. The mobile app has been criticized for being less powerful and experiencing performance issues. Some users have also reported limited offline functionality, making it difficult to work without an internet connection.

Alternatives to Canva and PicMonkey

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Magic Studio
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canva vs Creatopy
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Logo of PhotoADKing
PhotoADKing
Easy graphic design tool with templates for stunning marketing visuals.
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Logo of VistaCreate
VistaCreate
Easy design tool with templates for stunning social media visuals.
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Page co-authored by
MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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