Birdeye vs Textline

by Gralio Feb 12, 2025

Birdeye and Textline cater to different communication needs. Birdeye focuses on online reputation management and social media marketing, while Textline specializes in two-way SMS communication for customer engagement and operational efficiency. Choose Birdeye for a multi-location business needing strong review management and social media tools. Opt for Textline if your priority is streamlined, secure business texting for customer interactions across different teams.

At Gralio.ai we help to simplify your decision-making process by offering detailed, side-by-side software comparisons like this one, to help you confidently choose the tool that aligns with your business goals.

This comparison was created by analysing 3396 reviews and 60 websites, saving 19 hours, 22 minutes of reading.

Birdeye

Website LinkedIn Twitter

Textline

Website LinkedIn Twitter

About

Birdeye is an all-in-one experience marketing platform designed for multi-location businesses and local brands. It helps businesses manage their online presence, improve their reputation, and connect with customers through various channels like reviews, social media, and messaging. Birdeye uses AI to streamline tasks like generating social media posts, managing online listings, and analyzing customer feedback. Its goal is to help businesses enhance customer experience, build loyalty, and stand out in their local markets.

Textline is a business texting platform designed for teams in support, sales, marketing, and operations. It enables personalized, two-way communication with customers through SMS. The platform prioritizes security and compliance, holding certifications like HIPAA and SOC-2. Textline integrates with other popular software and offers features such as mass texting, a unified inbox, automated messages, and performance metrics. It's designed to help businesses improve customer engagement, streamline workflows, and make data-driven decisions.

Summary

Main difference

Birdeye is a comprehensive experience marketing platform best suited for multi-location businesses needing robust review management and social media tools. Textline excels as a business texting platform ideal for teams prioritizing direct customer communication via SMS for support, sales, and operations.

Relative strengths of Birdeye (compared to Textline)

Stronger review generation and management capabilities across various platforms (Google, Facebook, SMS, Email).
Social media management tools to bolster online presence and engage customers.
AI-powered features for streamlining tasks like review response generation and social media posting (vs basic templated responses in Textline).

Relative weaknesses of Birdeye (compared to Textline)

Lacks the dedicated focus on two-way SMS communication for customer support and sales that Textline offers.
Limited direct integrations with CRMs compared to Textline's more extensive integrations.
Pricing can be complex and less transparent compared to Textline's per-agent model (although both have negative sentiment around pricing).

What companies are using Birdeye and Textline?

Mecca Property Management

Foundation Partners Group

Indiana Members Credit Union

D4C Dental Brands

Sun Auto Tire & Service

VanDyk Mortgage Corporation

Pacifica Senior Living

Fairlawn Real Estate

Black Bear Diner

The Fireman Hospitality Group

CF Search Marketing

Quick Care Med

Firstmark Credit Union

Cunningham Restaurant Group

No data

Who should use Birdeye VS. Textline

Birdeye is an all-in-one experience marketing platform for multi-location businesses. Users love the AI-powered review response feature and the centralized review management. However, some users find Yelp integration and social media connections buggy. Birdeye helps businesses manage their online presence, improve their reputation, and connect with customers.

Textline is a business texting platform ideal for small and medium-sized businesses looking to streamline communication. Users praise its user-friendly interface, seamless integrations, and excellent customer support. While some users mention the cost and occasional glitches, many find it highly effective for reaching customers who prefer text.

Best fit for small, medium, and large businesses.
Ideal for businesses in Automotive, Consumer Goods, Finance, Healthcare, Hospitality, Legal, Manufacturing, Marketing, Media, Professional Services, Real Estate, Retail, Software, and Transportation.

Best for small to medium-sized businesses.
Suitable for businesses focused on improving customer communication and streamlining workflows, especially in sales, support, marketing, and operations.

Birdeye and Textline features

Supported

Partially supported

Not supported

Type in the name of the feature or in your own words tell us what you need

Two-way texting

Partially supported

Birdeye supports two-way texting but HIPAA compliance is not confirmed.

Supported

Textline supports HIPAA-compliant two-way texting.
Group messaging

Supported

Birdeye supports sending text messages to multiple recipients through mass text campaigns.

Supported

Textline supports sending texts to multiple recipients and consolidates replies in one thread.
SMS surveys

Supported

Birdeye supports creating and sending SMS surveys to gather customer feedback.

Supported

Textline supports creating and sending SMS surveys, including custom surveys.
Review responding

Supported

Birdeye allows responding to reviews directly with templates and custom replies.

Not supported

Textline does not support responding to customer reviews directly.
Review generation

Supported

Birdeye supports automated review generation across multiple platforms.

Supported

Textline supports automated SMS review requests, simplifying the process for businesses.
Google integration

Supported

Birdeye supports collecting and managing Google reviews.

Not supported

Textline does not support direct Google review collection.

Qualities

Value and Pricing Transparency

-0.35

Rather negative sentiment

-0.14

Neutral sentiment
Customer Service

+0.73

Strongly positive sentiment

+0.67

Rather positive sentiment
Ease of Use

+0.87

Strongly positive sentiment

+0.93

Strongly positive sentiment
Reliability and Performance

+0.33

Rather positive sentiment

+0.08

Neutral sentiment
Ease of Implementation

+0.25

Neutral sentiment

+0.26

Neutral sentiment
Scalability

+0.47

Rather positive sentiment

-0.2

Neutral sentiment

Birdeye and Textline Pricing

No data

User sentiment

Rather negative

-0.35

See full Pricing page

Textline offers a 14-day free trial for all plans. The pricing is per agent, and there is a minimum number of agents required for each plan. Messaging costs and industry fees are not included in the subscription price. They also offer bulk message credits. The default messaging package includes a required minimum of 500 credits ($15). Unused credits will roll over.

Plans

User sentiment

Neutral

-0.14

See full Pricing page

Birdeye and Textline review insights

3267 reviews analysed from and

Users love

The AI feature that helps create professional responses to reviews is very useful.
Easy to use and track all your reviews in one place.
Helpful to bolster social media presence.
The Birdeye team has been great to work with and provides great support.

User-friendly interface makes it easy to learn and use.
Seamless integration with popular CRMs and business tools.
Excellent customer support, praised for quick and helpful responses.
Robust features like automated messages, scheduled texts, and shortcuts streamline communication.
Highly effective for reaching customers who prefer texting over calls or emails.

Users dislike

Yelp reviews don’t integrate very well.
Social connections can be buggy.
Some reviews for our other location get added to the wrong account.
The website can be a little slow sometimes.

Textline can be expensive, especially for the features offered.
Occasional glitches and server errors have been reported.
Limited group messaging functionality; conversations are mostly one-on-one.
Some users find the inability to delete contacts permanently frustrating.
Verification process for new agents, especially international ones, can be cumbersome.

Birdeye and Textline Ratings

G2

4.8/5

(2579)
Capterra

4.7/5

(655)
TrustPilot

3.8/5

(69)

G2

4.5/5

(122)
TrustPilot

4.6/5

(60)

Company health

Employee growth

14% increase in the last year

2% increase in the last year

Web traffic

No data

24% decrease in the last quarter

Financing

No data

September 2018 - $0

How do Birdeye's multi-location features compare to Textline's team-based messaging?

Birdeye's multi-location features focus on managing online presence and reviews across multiple business locations, while Textline's team-based messaging facilitates internal and external communication via SMS for sales, support, and marketing teams. Birdeye helps businesses maintain consistent branding and customer experience across different locations, whereas Textline streamlines communication workflows within a team and with customers. They serve different primary purposes, although there is some overlap in their messaging capabilities.

Which product better integrates with existing review platforms like Yelp or Google?

Birdeye is the better product for integration with existing review platforms. While Birdeye users note some difficulty with Yelp integration, it explicitly supports Google reviews, Facebook reviews and other platforms. Textline is primarily a business texting platform and does not have features designed for managing online reviews.

What are the advantages of Birdeye?

Birdeye offers a comprehensive suite of tools for managing online presence and reputation, particularly beneficial for multi-location businesses. It leverages AI for tasks like review response generation and social media management, streamlining workflows. Birdeye focuses on improving customer experience and loyalty by centralizing review collection and analysis from various platforms, enabling businesses to understand customer feedback and improve their services. Its strength lies in consolidating online reputation management into a single platform, unlike Textline's focus on business texting.

What are the disadvantages of Birdeye?

Birdeye users have reported issues with Yelp review integration, occasional bugs with social media connections, reviews being posted to incorrect locations, and slow website performance. Additionally, pricing information isn't readily transparent, potentially making budget planning difficult.

Alternatives to Birdeye and Textline

HubSpot Marketing Hub

HubSpot Marketing Hub is a comprehensive marketing platform designed for businesses of all sizes. It offers a suite of tools including email marketing, marketing automation, social media management, analytics, and SEO optimization, all within a single platform. This helps businesses streamline their marketing efforts, improve efficiency, and track results. Its focus on inbound marketing and lead generation makes it a popular choice for businesses looking to attract and convert leads into customers. HubSpot Marketing Hub integrates seamlessly with HubSpot's CRM platform for enhanced sales and marketing alignment.

NiceJob

NiceJob is a reputation marketing platform designed for small and medium-sized businesses in the US. It helps businesses get more online reviews, manage their social media presence, and improve their search engine rankings. NiceJob automates the process of collecting reviews from customers and uses those reviews to create social media content and improve website visibility. This can lead to increased sales and customer leads. NiceJob stands out for its ease of use, affordability, and strong customer reviews.

MessageDesk

MessageDesk is a business text messaging platform designed for service, sales, and support teams in organizations of all sizes. It enables businesses to use their existing phone lines for SMS, allowing teams to manage text conversations, send mass messages, and automate texts. MessageDesk integrates with various business applications and offers features like shared inbox, chatbots, and automated reminders. It aims to help businesses streamline communication, improve customer engagement, and increase efficiency.

ClickUp

ClickUp is a comprehensive work management platform designed to consolidate various work processes into one centralized location. It offers a wide array of features including task management, project planning, document collaboration, communication tools, goal setting, and automation options. ClickUp aims to enhance team collaboration, improve visibility across projects, and streamline workflows for increased productivity regardless of team size or industry.

GoDaddy Digital Marketing Suite

GoDaddy Digital Marketing Suite is an all-in-one marketing platform designed to help small and medium-sized businesses manage their online presence. It offers tools for social media management, email marketing, SEO, listing management on platforms like Google and Yelp, and content creation. The platform features a user-friendly dashboard that allows you to schedule posts, track performance, and create marketing materials like social media posts and email campaigns, with the help of AI. GoDaddy Digital Marketing Suite aims to simplify your online marketing efforts and help you reach more customers.

Constant Contact

Constant Contact is a digital marketing platform designed to help small and midsize businesses grow. It offers tools to build email lists, create and send marketing emails, manage social media, and track results. Constant Contact aims to simplify digital marketing with easy-to-use features and integrations with popular business tools. It stands out with its focus on small businesses, providing affordable plans and award-winning customer support.

Page co-authored by

Michal Kaczor

CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

Tymon Terlikiewicz

CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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