Amazon QuickSight vs Tableau

by Gralio Feb 06, 2025

QuickSight and Tableau are business intelligence tools enabling data-driven decisions. QuickSight is a cost-effective choice well-integrated with AWS, suitable for businesses already in the AWS sphere. Tableau offers broader industry adoption and advanced features, catering to those needing greater analytical depth and external support.

At Gralio.ai we help to simplify your decision-making process by offering detailed, side-by-side software comparisons like this one, to help you confidently choose the tool that aligns with your business goals.

This comparison was created by analysing 4729 reviews and 60 websites, saving 1 day, 2 hours, 46 minutes of reading.

Amazon QuickSight

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Tableau

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About

Amazon QuickSight is a cloud-based service designed to help businesses understand their data. It allows you to create interactive dashboards and reports, ask questions about your data in plain English, and embed these insights directly into your own applications. This means everyone in your company can access and explore data to make better decisions. QuickSight is a scalable solution used by companies of all sizes, aiming to simplify data analysis without needing technical expertise.

Tableau is a popular data analytics platform that helps businesses make sense of their data. It offers powerful, user-friendly tools for visualizing data, creating interactive dashboards, and sharing insights across your organization. Tableau is suitable for companies of all sizes and is known for its intuitive drag-and-drop interface, even for non-technical users. It allows you to connect to various data sources, analyze information visually, and discover trends to make better business decisions.

Summary

Main difference

Amazon QuickSight excels in cost-effectiveness and seamless AWS integration, making it ideal for businesses already invested in the AWS ecosystem. Tableau stands out with its broader industry adoption, extensive features for advanced analytics, and larger community support, making it a good fit for companies needing robust data exploration capabilities and external resources.

Relative strengths of Amazon QuickSight (compared to Tableau)

Strong AWS integration, simplifying data access and management for existing AWS users.
Cost-effective pricing, particularly the pay-per-session model, which suits occasional users and smaller budgets.
Easy setup and user-friendly interface, enabling quick deployment and adoption for non-technical users.

Relative weaknesses of Amazon QuickSight (compared to Tableau)

Limited customization options compared to Tableau, which offers greater control over visuals and dashboards.
Performance issues and slow loading times, especially with complex queries or large datasets.
Smaller community support and fewer readily available resources compared to Tableau's extensive community and training materials.

Who should use Amazon QuickSight VS. Tableau

Amazon QuickSight is a scalable, cloud-based business intelligence (BI) service enabling organizations to gain data insights through interactive dashboards and reports. Users praise its easy setup, AWS integration, and cost-effective pricing, especially the pay-per-session model. However, some find managing large datasets challenging and experience performance issues. QuickSight empowers all employees, regardless of technical expertise, to explore data and make informed decisions.

Tableau empowers data professionals and business users to analyze and visualize data effectively. Its intuitive drag-and-drop interface and wide range of visualization options, from basic charts to interactive dashboards, make data exploration accessible to everyone. Users praise Tableau's performance with large datasets and seamless data integration capabilities, while some note concerns about cost and collaboration features.

Ideal for small, medium, and large businesses seeking embedded analytics.
Suitable for businesses across various sectors needing data-driven decisions.

Best fit for medium and large companies.
Suitable for most industries seeking data-driven insights.

Amazon QuickSight and Tableau features

Supported

Partially supported

Not supported

Type in the name of the feature or in your own words tell us what you need

Drag and Drop Interface

Supported

QuickSight offers a drag-and-drop interface for creating visualizations and dashboards.

Supported

Tableau offers a drag-and-drop interface for creating visualizations and dashboards.
Community Support

Supported

Amazon QuickSight offers community support via the Amazon QuickSight Community.

Supported

Tableau offers community support with resources, training, and a forum.
Market Leader in BI

Not supported

QuickSight is a strong challenger, but not a market leader.

Supported

Tableau is a recognized leader in the BI market, with a large market share and analyst recognition.
Interactive charts and graphs

Supported

QuickSight offers interactive charts, filters, drill-downs, and tooltips.

Supported

Tableau allows the creation of interactive charts and graphs, with features like filters, drill-downs, tooltips, and dynamic updates, facilitating data exploration and visualization.
Data Visualization

Supported

QuickSight allows creating various charts and graphs for visualizing data.

Supported

Tableau offers a wide range of charts and graphs, including pareto charts, stacked bar charts, line graphs, area charts, dual-axis combination charts, Gantt charts, and bullet charts, making it easy to visualize data.
Interactive dashboards

Supported

QuickSight allows creating interactive dashboards with features like filtering and drilling down.

Supported

Tableau allows incorporating interactive elements like filters, drop-down menus, and interactive tooltips. Users can drill down into data, use filters, parameters and custom calculations. It supports actions such as filter actions, highlight actions, and URL actions for dynamic interaction.

Qualities

Value and Pricing Transparency

+0.69

Rather positive sentiment

-0.78

Strongly negative sentiment
Customer Service

+0.64

Rather positive sentiment

+0.47

Rather positive sentiment
Ease of Use

+0.87

Strongly positive sentiment

+0.71

Strongly positive sentiment
Reliability and Performance

+0.19

Neutral sentiment

+0.14

Neutral sentiment
Ease of Implementation

+0.4

Rather positive sentiment

+0.1

Neutral sentiment
Scalability

+0.52

Rather positive sentiment

+0.18

Neutral sentiment

Amazon QuickSight and Tableau Pricing

No data

User sentiment

Rather positive

+0.69

See full Pricing page

Tableau offers software in 3 editions: Tableau, Enterprise, and Tableau+ (available through sales). It is unclear if the listed prices are for Tableau Cloud or Tableau Server. All deployments require at least one Creator license. The software is available through a custom embedded analytics plan as well.

Plans

User sentiment

Strongly negative

-0.78

See full Pricing page

Amazon QuickSight and Tableau review insights

4707 reviews analysed from and

Users love

Easy setup and integration with AWS services.
Cost-effective pricing, especially the pay-per-session model.
Row-level and column-level security for data access control.
User-friendly interface with drag-and-drop functionality.

User interface with exciting visualisation tools.
Works very well as a BI Reporting Tool.
Seamless Data Integration
The best part about Tableau is the performance and speed which enables me to analyze big data without any slowdowns.

Users dislike

Difficult to manage large datasets.
Drag-and-drop functionality is slow and cumbersome.
Limited customization for visuals.
Performance issues and slow loading times, especially with complex queries or large datasets.

Some time is slow and have some visualizations flexibilities issues.
The cost is what comes into my head when I first think of Tableau and the collaborations issues as it isn\'t smooth in the desktop version when cimpared to its competitor Power BI
Tableau can be expensive, especially for small businesses or individual users.
The Tableau trial period is too short, If they release the free version with limited features it would be beneficial for students to get hands-on experience.

Amazon QuickSight and Tableau Ratings

G2

4.4/5

(444)
Glassdoor

3.7/5

(206324)

G2

4.4/5

(2074)
Capterra

4.6/5

(2209)
TrustPilot

1.9/5

(22)
Glassdoor

4.1/5

(18141)

Company health

Employee growth

11% increase in the last year

2% increase in the last year

Web traffic

10% increase in the last quarter

7% decrease in the last quarter

Financing

No data

July 2022 - $65M

How does Tableau's drag-and-drop interface compare to QuickSight's for non-technical users?

Both Tableau and QuickSight offer drag-and-drop interfaces aimed at simplifying data analysis for non-technical users. While both are designed for ease of use, user reviews suggest that QuickSight's drag-and-drop functionality can be slow and cumbersome, particularly with larger datasets. Tableau, while also having some reported performance issues, is generally praised for its intuitive and powerful drag-and-drop interface, contributing to its reputation as a market leader in BI.

Which product integrates better with existing AWS services, QuickSight or Tableau?

QuickSight integrates better with existing AWS services. Being an AWS native service, QuickSight has deeply ingrained connections with other AWS offerings like S3, Redshift, Athena, and more. This allows for seamless data transfer, simplified authentication, and generally smoother operation within the AWS ecosystem compared to Tableau, which requires more configuration and setup for similar integrations.

What are the advantages of Amazon QuickSight?

Amazon QuickSight offers easy setup and integration with other AWS services, making it a convenient choice for businesses already using the AWS ecosystem. Its pay-per-session pricing model can be more cost-effective than subscription-based models, particularly for occasional users. QuickSight also provides robust data governance features like row-level and column-level security, enhancing data access control. Finally, its user-friendly interface with drag-and-drop functionality simplifies dashboard creation and data exploration for non-technical users.

What are the disadvantages of Amazon QuickSight?

Amazon QuickSight's disadvantages include difficulty managing large datasets, slow and cumbersome drag-and-drop functionality, limited visual customization options, and performance issues with complex queries or large datasets, leading to slow loading times.

Alternatives to Amazon QuickSight and Tableau

Metabase

Metabase is a business intelligence tool that makes it easy for anyone in your company to analyze data and create reports, even without technical skills. It connects to your existing databases, allowing you to build interactive dashboards and visualize data without writing code. Metabase offers a user-friendly interface with features like a visual query builder and pre-built dashboards. It's available in both free open-source and paid versions, making it suitable for businesses of all sizes. Metabase prioritizes ease of use and accessibility for non-technical users, empowering teams to make data-driven decisions.

Qlik Sense

Qlik Sense is a visual analytics platform that helps you analyze your company data. It consolidates information from different sources, revealing hidden trends and insights. You can create interactive dashboards and reports to easily understand complex data and share findings across your company. Qlik Sense is suitable for various departments like sales, marketing, and finance, and is designed for mid-size to large companies seeking a powerful, user-friendly analytics solution.

Logi Symphony

Logi Symphony is a business intelligence tool that lets you build interactive dashboards and reports directly into your company's software. It connects to your existing data sources to provide visual insights, analysis tools, and self-service data exploration for your team. Logi Symphony is designed for medium to large companies who want to provide built-in data analysis within their own software applications, offering a customizable and secure way to share data discoveries and improve decision-making.

Alteryx

Alteryx is a data analytics platform designed for businesses of all sizes. It offers a user-friendly, drag-and-drop interface to prepare, analyze, and visualize data without needing coding skills. Alteryx excels at automating data tasks, helping you uncover insights faster and make better decisions. It's used across various departments and industries to improve efficiency and gain a competitive advantage.

Explo

Explo is a software tool that helps you create interactive dashboards and reports that you can embed directly into your own software product. This allows you to provide your customers with valuable insights into their own data without forcing them to leave your platform. Explo is designed to be user-friendly and customizable, so you can create a seamless experience for your customers that matches your brand. Explo promises fast implementation and offers strong customer support to help you throughout the process.

SAS Viya

SAS Viya is a cloud-based data analytics platform designed to help businesses of all sizes make better decisions through data insights. It offers a wide range of tools for data management, analysis, and modeling, including machine learning and artificial intelligence capabilities. SAS Viya allows users to access and analyze data from various sources, build and deploy predictive models, and share insights through interactive dashboards and reports. Its focus is to provide a comprehensive platform for data professionals and business users to collaborate and extract value from their data, enabling faster and more informed decision-making.

Page co-authored by

Michal Kaczor

CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

Tymon Terlikiewicz

CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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