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Semrush

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Company health

Employee growth
13% increase in the last year
Web traffic
11% decrease in the last quarter
Financing
December 2017 - $40M

Ratings

G2
4.5/5
(2095)
Capterra
4.7/5
(2131)
Glassdoor
4.0/5
(272)

Semrush description

Semrush is an online visibility and marketing platform that helps businesses improve their online presence. It offers a wide range of tools for SEO, content marketing, competitor analysis, social media management, and paid advertising. With a massive database, Semrush provides insights into keywords, backlinks, website traffic, and competitor strategies, enabling businesses to make data-driven decisions to enhance their online visibility and achieve marketing goals. Many Fortune 500 companies utilize Semrush's comprehensive suite of digital marketing tools.

Who is using Semrush?

Kai Cromwell
eCommerce SEO
Connor Gillivan
SEO expert; 7x Founder (Exit in 2019)
Burkhard Berger
Building my things to $10M in revenue with organic marketing.
Brendan Hufford
SaaS Marketing - Growth through Content, Community & SEO
Nathan Gotch
Co-Founder & CEO at Rankability
Show all 12 stacks Are you using Semrush? Submit your stack and earn money

Who is Semrush best for

Semrush is a comprehensive digital marketing platform helping businesses improve their online presence. Fortune 500 companies and smaller businesses alike use Semrush for SEO, content marketing, and competitor analysis. Users love Semrush's actionable insights and ability to save time on campaign design, but some find the pricing structure complex.

  • Ideal for small to large businesses (1-1000+ employees).

  • Excellent for Marketing & Advertising, good for E-commerce, Media & Entertainment, and Software/IT.

Semrush features

Supported

Semrush provides tools to identify valuable keywords based on search volume, competition, and relevance.

Supported

Semrush offers recommendations to enhance website elements for better SEO performance.

Supported

Semrush allows in-depth analysis of competitor activities, including traffic data and keyword strategies.

Supported

Semrush provides tools for content planning, creation, and optimization.

Supported

Semrush helps businesses improve their visibility in local search results.

Supported

Semrush offers tools to manage, track, and improve paid advertising campaigns.

Semrush reviews

We've summarised 4226 Semrush reviews (Semrush Software Advice reviews, Semrush GetApp reviews, Semrush Capterra reviews and Semrush G2 reviews) and summarised the main points below.

Pros of Semrush
  • SEMrush is great in that it provides not only insights and metrics but clear actions to improve a given page or an entire site!
  • Semrush takes 70% of the time off designing campaigns that rely on keywords, competitor behavior, or site insights.
  • I love the way how it shows the analytics of authority score as well as the detailed traffic report of the site.
  • Domain Overview, Technical SEO auditing, Keyword Research
Cons of Semrush
  • The pricing for SEMrush can be steep, especially since the social media calendar posting feature, now costs an additional $29 per month.
  • SEMrush has a robust monetization system that adds up very quickly.
  • Price was a little high for the smallest package.
  • The cost - we used to be able to share accounts, but now have to register separate accounts for all users.

Semrush pricing

The commentary is based on 750 reviews from Semrush Capterra reviews, Semrush G2 reviews and Semrush GetApp reviews.

Semrush offers a free trial for all plans. Users can cancel, downgrade, or upgrade their plan at any time.

Users sentiment

Rather negative
-0.63

See the Semrush pricing page.

  • Semrush has a free trial.

Pro
$139.95 per project/month

For newbies and small teams. Includes 5 projects, 500 keywords to track, and 10,000 results per report. SEO, PPC, and research tools: competitor analysis, keyword research, website audit, backlink analysis, advertising tools, and more.

Guru
$249.95 per project/month

For agencies and mid-size businesses. Includes 15 projects, 1,500 keywords to track, and 30,000 results per report. All Pro features plus: Content Marketing Toolkit, historical data, multi-location and device tracking, Looker Studio integration, and more.

Business
$499.95 per project/month

For large agencies and enterprises. Includes 40 projects, 5,000 keywords to track, and 50,000 results per report. All Guru features plus: Share of Voice, extended limits, API access, PLA analytics, free migration from third-party tools, and more.

Semrush alternatives

Semrush FAQ

  • What is Semrush and what does Semrush do?

    Semrush is an online visibility and marketing platform helping businesses optimize their online presence. It offers tools for SEO, content marketing, competitor analysis, and paid advertising. With extensive data, Semrush empowers data-driven decisions for enhanced online visibility and marketing success.

  • How does Semrush integrate with other tools?

    Semrush integrates with Google Analytics, Google Search Console, and Google My Business. It also connects with social media platforms like Facebook, Twitter, and Instagram. Additionally, Semrush offers API access for custom integrations.

  • What the main competitors of Semrush?

    Semrush's main competitors include Ahrefs, Similarweb, SE Ranking, Serpstat, and Ranktracker. These platforms offer similar SEO and digital marketing tools, including keyword research, competitor analysis, and rank tracking. Each competitor has its own strengths, such as Ahrefs' robust backlink analysis or Similarweb's website traffic insights.

  • Is Semrush legit?

    Yes, Semrush is a legitimate and widely used marketing platform. It's trusted by many Fortune 500 companies and offers a comprehensive suite of tools for SEO, content marketing, and competitor analysis, making it safe for improving your online presence. However, some users find the pricing to be high.

  • How much does Semrush cost?

    Semrush offers three main pricing tiers: Pro for $129.95/month, Guru for $249.95/month, and Business for $499.95/month. They also offer a custom-priced Enterprise solution. Whether it's worth it depends on your specific needs and budget.

  • Is Semrush customer service good?

    Semrush customer support receives positive feedback from users, who describe the team as "quick," "knowledgeable," "helpful," "responsive," and "professional." Support is praised for providing detailed answers and assisting with onboarding and training. However, some users mention slow response times or difficulty reaching support.

Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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