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Google Search Console

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Company health

Employee growth
69% increase in the last year
Web traffic
2% decrease in the last quarter
Financing
July 2018 - $16M

Ratings

G2
4.7/5
(414)
Glassdoor
3.5/5
(2)

Google Search Console description

Google Search Console is a free tool that helps you understand your website's performance on Google Search. It provides data about your website's search traffic, identifies technical issues, and offers insights to improve your visibility in search results. This information can help you optimize your content, fix website problems, and ultimately attract more visitors from Google.


Who is using Google Search Console?


Who is Google Search Console best for

We find Google Search Console to be an essential tool for anyone looking to understand their website's performance in Google Search. It's especially useful for small and medium-sized businesses, but larger enterprises can also benefit. The fact that it's free makes it accessible to everyone, and the insights it provides can be invaluable for improving your website's visibility.

  • Suited for companies of all sizes, from small businesses to large enterprises seeking to boost their online presence.

  • Great for marketing and advertising industries, but also useful for any industry looking to improve their SEO.


Google Search Console features

Supported

Optimize content with Search Analytics: See which queries bring users to your site. Analyze your site's impressions, clicks, and position on Google Search.

Supported

Get your content on Google: Submit sitemaps and individual URLs for crawling. Review your index coverage to make sure that Google has the freshest view of your site.

Supported

Get alerted on issues and fix your site: Receive email alerts when Google identifies issues on your site. See which URLs are affected by these issues and tell Google when you’ve fixed them.

Supported

Understand how Google Search sees your pages: The URL Inspection tool provides detailed crawl, index, and serving information about your pages, directly from the Google index.

Supported

AMP: Monitor, test, and track your AMP pages with Search Console tools and reports.

Supported

Core Web Vitals: Monitor your site's Core Web Vitals on mobile and desktop with Search Console reports.

Supported

Rich Results: Your recipes, jobs, or other structured data can appear as rich results on Google Search. Monitor and improve them using Search Console reports.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Strongly positive
+1

Customer Service

Rather negative
-0.33

Ease of Use

Rather positive
+0.63

Reliability and Performance

Rather positive
+0.42

Ease of Implementation

Rather positive
+0.38

Scalability

Rather positive
+0.33

Google Search Console reviews

We've summarised 414 Google Search Console reviews (Google Search Console G2 reviews) and summarised the main points below.

Pros of Google Search Console
  • Provides highly valuable, accurate data directly from Google about website performance in search results.
  • The "Performance" report offers detailed insights into clicks, impressions, CTR, and average position for keywords and pages.
  • Free to use, making it accessible to websites of all sizes.
  • "Coverage" report helps identify and address indexing issues, ensuring pages are being crawled and indexed properly.
  • Offers valuable tools for technical SEO, such as the ability to submit sitemaps, identify crawl errors, and analyze Core Web Vitals.
Cons of Google Search Console
  • Data in Google Search Console can be delayed, making it difficult to get a real-time understanding of performance.
  • Limited historical data - only 16 months of data is available.
  • URL inspection tool can be unreliable, sometimes failing to index pages or reporting indexing errors for valid pages.
  • Limited customer support options can make it difficult to get help with complex issues.
  • The tool can be overwhelming and complex for beginners, with a steep learning curve for some features.

Google Search Console pricing

The commentary is based on 60 reviews from Google Search Console G2 reviews.

We find that Google Search Console is praised for being a free and valuable tool. Users consistently highlight its no-cost access to important SEO data and insights. There is no pricing concern mentioned across the reviews.

Users sentiment

Strongly positive
+1

Google Search Console alternatives

  • Logo of Bing Webmaster Tools
    Bing Webmaster Tools
    Free tools to improve your site's visibility on Bing.
    Read more
  • Logo of Semrush
    google-search-console vs Semrush
    Boost your online visibility with SEO, content, and marketing tools.
    Read more
  • Logo of AutoSEO
    AutoSEO
    AI-powered SEO tool for effortless content creation and optimization.
    Read more
  • Logo of SEOTesting
    SEOTesting
    Prove SEO changes work with clear before & after results.
    Read more
  • Logo of Rank Math
    Rank Math
    SEO toolkit for higher rankings, simplified setup, and smart automation.
    Read more
  • Logo of SerpApi
    SerpApi
    Get search engine data easily, reliably, without coding.
    Read more

Google Search Console FAQ

  • What is Google Search Console and what does Google Search Console do?

    We find Google Search Console to be an invaluable free tool for website owners. It helps you track your site's performance in Google Search, identify technical issues, and improve your visibility. In our experience, using Search Console is essential for optimizing your content and attracting more visitors.

  • How does Google Search Console integrate with other tools?

    We find that Google Search Console integrates with Google Analytics and Google Ads. It also works with other SEO tools, though specific integrations aren't directly built-in. You can export data to use in other platforms.

  • What the main competitors of Google Search Console?

    We find that Semrush, Bing Webmaster Tools, and Ahrefs are the main competitors of Google Search Console. They offer similar features for website optimization and performance monitoring. Many users choose these alternatives for features like deeper historical data or a more user-friendly interface.

  • Is Google Search Console legit?

    Yes, Google Search Console is a legitimate and free tool offered by Google. We find it's valuable for website owners and SEO professionals seeking to understand and improve their website's performance in Google Search.

  • How much does Google Search Console cost?

    Google Search Console is a free tool. There are no paid plans or premium features. We find it's an invaluable resource for website owners.

  • Is Google Search Console customer service good?

    Based on user reviews, Google Search Console's customer support is generally considered poor. Many users report difficulty getting timely and helpful support for their issues, relying instead on online forums and self-help resources.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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